Outsourcing company how to open a business. What do outsourcing companies do?

The demand for accounting services is growing following the number of annual reports. The market in this area is far from being saturated, especially in medium and small Russian cities.

 

IN last years enterprises are actively transferring accounting to outsourcing. This is being pushed by endless changes in legislation, an increase in the number of reports to the Federal Tax Service, the Pension Fund of the Russian Federation, and the transition to electronic document management. The services of specialists who keep records at home have become less in demand. Many of them would like to open their own accounting business, but do not know how and where to start.

In most cases, for an experienced accountant who is used to dealing with government agencies, including the Federal Tax Service, it is not difficult to register a company and choose a taxation regime. One way or another, they came across this at work, they know where to get advice. Another thing is the organization of the company. This is where a lot of questions come in:

1. how much accounting services are in demand, and where this niche is freer;
2. how to develop a client base, where to look for potential customers;
3. how to effectively organize the work of the company so that it generates income;

Quick Overview: Demand for Services by Region

Accounting outsourcing until 2013 developed like an avalanche (Fig. 1). During the recession, the number of organizations starting this business for the first time decreased. Nevertheless, according to the Expert RA agency, the income of the 80 largest market participants in 2015 increased by 8%. In total, for the period from 2001 to May 2015, about 20% of the newly opened firms ceased their activities, and this indicates the stable operation of the vast majority of them.

Demand decreased mainly for the preparation of financial statements in accordance with IFRS standards, as many foreign organizations left Russia. The main group of services - accounting and tax accounting are still in demand (Fig. 2). According to experts' forecasts, the demand for them will increase.

However, the number of open accounting firms in the country has greatly increased in recent years. IN big cities competition is significant, and on the periphery this niche is not filled everywhere. Entrepreneurs of small towns consider the lack of qualified services to be one of their main problems. Table 1 shows the number of companies in different regions operating in the field of accounting. Based on these data, it is possible to indirectly assess how free a niche is in a particular region.

Table 1. The number of LLCs employed in the field of accounting services by region. Information on the database of the Unified State Register of Legal Entities of the State Medical Center of Rosstat, information collected by Elitbuh.

City, region	Total number of operating enterprises, organizations	Number of firms providing accounting services	Number of enterprises per outsourcing firm	Population
Moscow region
St. Petersburg
Leningradskaya
Altai region
Arkhangelsk
Amurskaya Oblast
Astrakhan
Bryansk
Belgorodskaya
Vologda
Volgogradskaya
Vladimirskaya
Voronezh
Ivanovskaya
Irkutsk
Kaluga
Kaliningradskaya
Kemerovo
Kostroma
Kirovskaya
Kurgan
Lipetsk
Magadan
Murmansk
Nizhny Novgorod
Novosibirsk
Novgorod
Orenburg
Orlovskaya
Penza
Pskovskaya
Rostov
Ryazan
Samara
Saratov
Sakhalin
Sverdlovsk
Smolensk
Tambov
Tverskaya
Tula
Tyumenskaya
Ulyanovsk
Chelyabinsk
Yaroslavskaya

An entrepreneur who is thinking about how to open an accounting firm should understand that you should not count on high incomes right away. At one of the forums of Kontur.buhgalteria, the result of a survey of participants was published, from which it can be seen that about 30% of those who voted earn from 70 to 250 thousand rubles a month (Fig. 3). New firms often start with servicing individual entrepreneurs, small businesses, however, as the potential and reputation grow, large customers appear.

Organization of work of an outsourcing company

Registration of an enterprise, as a rule, does not cause problems for a novice entrepreneur-accountant who has experience in communicating with the Federal Tax Service. It can be created both in the form of an individual entrepreneur and an LLC. The type of activity from July 11, 2016 is selected according to the new directory OK 029-2014 (NACE Rev. 2): 69.20 - activities for the provision accounting services, audit, tax consulting, including maintaining, setting, restoring accounting, reporting. Usually the simplified tax regime is chosen. Entry to this market is free. To open an accounting firm, you do not need to obtain a license and join the SRO, as for auditors.

Much more questions arise in terms of organization, because within a company it is very different from keeping records at home and the work of a chief accountant. Often the company starts with the fact that a high-level specialist cannot cope with the volume of orders, and begins to look for assistants. He either organizes a new enterprise or buys out an existing one. Some clientele, and at least a small one cash flow usually already available at the start. But very soon he faces two tasks:

• search for customers - employees need to be regularly paid salaries;
• building effective work - this determines the cost of services.

Several ways: where and how to look for customers

1. The search can be carried out on the open database of the Federal Tax Service among organizations and entrepreneurs who have applied for registration (https://service.nalog.ru/uwsfind.do).

During the first 3 - 4 months of work, the issue with the accountant is often not resolved yet.

It is for this reason that many outsourcing firms deal with business registration. In most cases, if the service was presented with high quality, then the client orders accounting services from a trusted company.

As a result of the search, a list appears in which the OGRN is indicated.

Further, using the service https://egrul.nalog.ru/ you can get an extract indicating the size authorized capital, director's legal address, telephone.

2. Creation of a site with a description of services.

According to marketing research, the search for an accounting firm on the Internet is more often resorted to individual entrepreneurs and small businesses. This is their usual way of getting information. Despite the fact that many automated bookkeeping services are now offered, many are more accustomed to working with people. After all, not everyone is well versed in IT technologies, someone does not want to spend time mastering programs.

They choose the first 3-5 companies, then call them, compare prices, evaluate the quality of communication. If the results of the first visit are satisfactory, they sign a contract for services, if not, they move on. Face-to-face negotiations are very important, after which the final decision is made. Therefore, for the site, you need to carefully select the key queries for which the potential customer conducts a search. Information that matters when choosing:

• price list for services - it is better when their cost is average between the salary of an “incoming” accountant and a good full-time specialist;
• location of the company - visits usually begin with companies located in their own or neighboring area;
• availability of contact information - a valid phone number must be indicated, verification begins with a call;
• a sample contract with a commentary - this allows you to draw conclusions about the quality of work, certain guarantees from the company.

The design style of the site, the reviews given on it, practically do not matter.

Articles in specialized publications, popular local newspapers give a good effect. And it's better if it's not naked advertising, but publications on topical issues accounting and taxes. They assess the level of competence of a specialist, they inspire confidence. The same goal is pursued by presentations with reports at various presentations, meetings, seminars - business cards are left there, the necessary acquaintances are made.

According to surveys of marketers, medium-sized enterprises, when switching to accounting outsourcing, are more likely to focus on recommendations and reviews. Therefore, it is useful to distribute advertising brochures and business cards through clients, familiar members of the local business community. Interest in outsourcing is not only commercial enterprises. State and municipal institutions began to increasingly place such orders on the public procurement website - this is a search method that should not be overlooked.

Typical scheme of work

The price of accounting services depends on the salary of working specialists, it is almost impossible to reduce it. At the same time, a common mistake of novice entrepreneurs is to organize work according to the principle: one accountant / one client (or several). This often results in:

1. the customer "entices" the specialist working with him;
2. the accountant quits and “takes away” clients with him.

In addition, the workload of an employee has physical limits. It is considered optimal to distribute functions between specialists so that direct communication with the customer remains only with the manager, or responsible specialist(Fig. 4). Group organization of work does not require equally high qualifications of all specialists, and this makes it possible to save on the salary fund.

It is very important to develop a flexible price list that provides for a differentiated tariff for different customers, for example:

• "zero" - for newly created organizations with zero balance;
• basic - for companies with a relatively small amount of documents;
• contractual — for those who order a full range of services.

The client base should be regularly replenished, as entrepreneurs who have got on their feet often prefer to hire “their” accountant. For stable operation, it should grow by 20 - 25% per year. For example, if a company serves 20 clients, it is desirable to enter into 4 - 5 new contracts annually.

Outsourcing companies mainly compete on prices, but dumping is limited. The strategies of successful firms are distinguished by some kind of “zest”. This may be a narrow specialization: credit services, work with individual entrepreneurs, or, conversely, a wide range of services, including legal ones: registration, liquidation of organizations.

You can open an accounting services firm and start a franchise business, there are such offers on the market (Billprof and others). The biggest success: access to the "blue ocean", that is, a new untapped niche. One of these areas: aggregators in various industries market, working with a large number individual entrepreneurs, and accumulating a significant amount of documents: online taxi services, Insurance companies, promotional internet sites. Below is an example of a non-standard approach: a business on accounting services was launched by a programmer and a bank employee.

Button LLC, Yekaterinburg, initial investment 1.5 million rubles.

The firm was organized in 2013 by former employees of Bank24.ru and SKB Kontour, headed by Eduard Panteleev. They have created a mobile office for entrepreneurs that takes care of all administrative, accounting and legal issues operating on-line. By mid-2015, almost 600 entrepreneurs had joined it, and the company already had 130 employees. The cost of the minimum package of services is 24 thousand per month.

Summing up, we note: there will always be a need for accounting services. At the same time, during periods of crisis, there is a tendency: large companies lose customers, and small ones gain. The focus on savings makes customers look for cheaper, “cleaner” services, without frills.

Opening an IT outsourcing company will undoubtedly be a good and stable business on the present stage. The development of information (IT - IT) technologies is necessary to provide office firms with IT services, and such companies are engaged in this. in plain language: everything you need in the office: computers and related products, telephones, video surveillance systems, etc. and are supplied by IT outsourcing companies, and they also ensure the performance of this equipment.

In order to open an IT outsourcing company, you need to assess the demand for such services in your city. It will be possible to get a very good profit if in your locality a sufficient number of organizations and office buildings. It is no secret that office equipment and computers require regular maintenance, which means that specialists in this field are also needed.

How to open an IT outsourcing company from scratch.

Client base. With a competent approach, an extensive customer base can be created in less than a year, which will bring big, and most importantly, stable income your company.

At the initial stage, it will be necessary to study the statistics of the presence of various organizations and companies in this particular city. Large enterprises do not need to be taken into account immediately. Obviously, such organizations (for example, factories) already have their own IT service departments, and sell office equipment, etc. to them. also almost impossible. This is due to the so-called rollback system, as well as the fact that Management Company of any large organization, most likely, is located in Moscow, which means that all the available equipment comes from there. These circumstances must be taken into account at the time of opening your company, so you should not particularly count on the cooperation of such large organizations with your company, which is still unknown to anyone.

In addition, there is no need to immediately take into account numerous banks and their branches, they also already have an established IT service system.

In this regard, the basis of your potential customers will be small businesses, firms or office organizations, as well as individual entrepreneurs that provide various services to the public. Such organizations may be: a) taxi department; b) various business centers; c) companies providing real estate services; d) any other organizations that require computers, video surveillance systems, automation systems, and the like.

There are not so many main competitors in this type of business and this should please you. Competitors for you can be stores that, in addition to selling computer equipment, provide after-sales services. According to the documents, such stores are exclusively suppliers of various equipment. In fact, these same stores often service the supplied equipment, as well as provide additional IT services, while receiving additional income.

The package of services and the cost of service directly depends on the proximity to the regional center. In the event that your IT company is located in the regional center, then your prices will be an order of magnitude higher than in other cities of the region. And if your potential customers are located in such cities, then they are unlikely to use your services and even more so become your regular customers, and the reason for this is the high price for your services.

To open an IT outsourcing company and make it bring good profit, you need to correctly draw up your price list. To do this, you need to carefully study the prices and range of services of competing firms, and you can also attract a certain circle of your friends who are somehow connected with this line of business. In this case, each of your acquaintances should offer such a cost for various services that would suit him. After which from complete list you need to choose the highest price among those offered by your friends, while this price should be lower than the prices of competing firms. Thus, you will form your price list.

Suppliers. At this stage, you need to find out which products and types of equipment are in the greatest demand at the moment. In addition, you need to carefully study the list of stores that sell computers and other office equipment. A store that, along with low prices, also uses discount systems (from 20 to 30%) can become your reliable supplier.

When registering a company, you need to clearly understand exactly how you want to open it. If there are several organizers (co-founders) of the company, this requires registration of the LLC. And if there is only one founder, then registering an individual entrepreneur will be quite enough. The tax base preferably should use a simplified form of taxation with a 15 percent rate.

Advertising and promotion of services is necessary for the effectiveness of your work. To do this, you should draw up a commercial offer for your potential customers, which will use elements of the advertising text.

It is quite possible to do without creating your own website to promote your services. So, customers can simply be redirected to the site of your suppliers, of course, if they have one.

If your company has several co-founders, then it is necessary to distribute areas of responsibility between them in the further conduct of business. The priority should be to offer customers exactly the sale of equipment, since the maintenance of equipment and its installation are secondary. In work, you can use different types of commercial offers for this, although no text documents can replace live communication in person.

You can open an IT outsourcing company in your city with minimal cost. This is possible with the proper design of your appeal to potential customers. Specialists should present good and high-quality presentations of your business with a story about the goods and services of your company. Naturally, in this case, customers do not immediately agree to various kinds of proposals for cooperation. Most often, they need some time to think about your commercial offer. Namely, in order to get acquainted with your prices (for goods and their delivery) and try to find better deals.

Today, more and more often outsourcing firms take part in various business processes, and sometimes in production. Every year their market share increases by 20-30%. The attractiveness of the business is that its profitability reaches 40%.

What is outsourcing

Despite the growing popularity of such organizations, not all entrepreneurs understand what outsourcing is and what are its advantages. This activity involves the transfer of a certain set of functions from one company to another. For the company that removes them from its processes, the functions are not core or core, but without them it will not be able to work normally. The host company, as a rule, has specialists in this field. Therefore, outsourced functions are performed faster and better than within the framework of the activities of the main organization.

There are different types of outsourcing:

• Outsourcing of business processes, when secondary functions are transferred to a third party. For example, marketing, accounting, personnel management, advertising and more.
• Production outsourcing, when a third-party organization is given a part to perform production process. Then the company can concentrate its efforts on the most milestones production.

Functions can be transferred in whole or in part, one-time or for a long time. In addition, an organization may involve several outsourcing companies to perform various functions. This suggests that the competition in this niche is low, since outsourcers can work in completely non-overlapping areas.

Outsourcing Features

Until recently, the services of such companies were used only in order not to make certain information public. For example, for the calculation of salaries for company executives. But practice has shown that it is much more effective to leave certain functions in the hands of professionals than to perform them within the same company.

The benefits of such cooperation are as follows:

• improving the quality of the functions performed;
• the company's ability to concentrate on its core business;
• exclusion of typical errors;
• expansion of business contacts;
• half the cost.

At the same time, it should be understood that the main functions of the company, which are core for it, are not transferred to outsourcing. Also, the involved company should not be allowed to have access to confidential information that constitutes trade secret. Everything financial institutions its employees must visit on behalf of the customer company without the right to sign.

Outsourcing niches

Having dealt with the advantages of activity, you can decide how to open an outsourcing company. First of all, the business plan of the outsourcing company should define what type of activity your firm will be engaged in. The most demanded services on the market today are:

• development and support of sites;
• call center;
• cleaning service;
• testing;
• office printing;
• transport management;
• personnel Management;
• inventory of materials and goods;
• advertising;
• security;
• tax accounting;
• legal services;
• accounting services.

The most demanded of the list are still IT-services. Today, leaders of organizations understand that it is easier to attract a third-party specialist if necessary than to keep one in the state. But the above niches are already filled and there is quite a lot of competition.

In addition to the niches that are popular today, new ones continue to appear. These include the following:

• logistics;
• sales department;
• maintenance and sales staff;
• issue of corporate publications.

To determine the type of activity of the future outsourcing company, it is necessary to evaluate the market in terms of the number of possible customers, average check market entry, competition. Based on this, it is necessary to think over in detail the strategy for entering the market.

Questions about opening a company

Having decided on a niche, you can draw up a business plan for an outsourcing company. It should address the following questions:

Company registration

There is no fundamental difference in the form of organization. But still it is better to register a legal entity. Then you won't have any problems with legal registration agreements with large clients.

Room search

It is not at all necessary to look for a room in the city center, where the cost of rent is high. But it must be a business center, which will be a lot of potential customers. Also, there is no need to invest huge funds for a good repair. A little cosmetic is enough to make the room look neat. It is necessary to purchase office furniture and equipment, always keep order in the room. Neat and clean room business card your business.

Staff

Personnel for work is selected based on the profile of the company. In any case, you need to look for specialists with experience and certain achievements in their field of activity.

Advertising campaign

You can convey to potential customers information about the existence of your company using traditional advertising methods: distribution of leaflets, advertisements in the media, advertising banners, and so on. In parallel, it is recommended to create your own website, where you can provide all the comprehensive information regarding the services and the conditions for their implementation.

The order of the company

When working with each customer, it is necessary to sign an agreement where mutual rights and obligations are prescribed. The document must contain information that the outsourcing firm undertakes to keep the information transferred to it secret. And also what penalties are imposed on it if its employees violate these agreements.

Expenditure part

As practice shows, opening an outsourcing company will require no more than $25,000. Most of it will go to:

• company registration;
• rent payment;
• cosmetic repairs of the premises;
• purchase of office furniture, machinery and equipment;
• advertising.

The payback time depends on the quality of the company's work. At first it will be difficult to talk about high income- first, all efforts will be directed to the development of the client base. For normal operation, the company must have two or three regular customers.

To open a business in the service sector, you do not need to have a large start-up capital and expensive equipment. This is a significant advantage when starting your own business. Outsourcing is one of the most popular and increasingly demanded directions in the field of services every year.

This special kind interaction between enterprises, when one party under the contract transfers some functions related to production activities, another for a fee. From this article, you will learn how to open an outsourcing company, and why this business idea can be considered relevant.

What do outsourcing companies do?

Outsourcing companies take over part of the production or other functions of another firm. Business includes more processes than it might seem at first glance. After all, the management of your company, even if the entrepreneur works independently, or with a small staff, in addition to the main ones, includes secondary functions. This can be cargo transportation, bookkeeping, account management in payment systems, office work, etc.

The performance of additional, but necessary duties of a third-party company is the main activity of outsourcing companies. Unlike one-time contractors, such enterprises work with the customer for a long time, usually at least a year.

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Benefits of outsourcing

One of the reasons for the popularity of outsourcing development is the difficulty of managing any, even small business with formalities.

For a company that faces a similar problem, there are two options for solving it:

• resort to the help of an outsourcing company;
• use internal resources (insourcing).

The first way allows you to optimize the company management system by transferring the routine and high paying job own employees outsourcing specialists, whose services are cheaper. Entrepreneurs are increasingly turning to specialized firms, seeking to gain time and save resources, and outsourcing as the business gets more and more customers.

If you want to start working in this area, you will find many advantages: high demand for services, constant cooperation with the client for a long time, stable income, lack of large running costs etc.

Types of outsourcing companies

The vast majority of companies work in the following areas:

• advertising and marketing;
• labor resources;
• supply, transportation, transportation;
• internal audit;
• tax optimization;
• IT support, design and content of websites.

Choose for yourself an area in which you are well versed, and feel free to register a company.

How to start an outsourcing company

There is an opinion that this is an expensive process that can drag on for a long period of time. However, for those who are looking for an answer to the question of how to start an outsourcing company, there is good news- large investments and going to numerous instances in this case will not be needed.

registration

In order to provide such services, it is enough to contact the tax office and or through an agency, as well as choose the appropriate taxation system. Read . The registration procedure will not take much time and will lead to significant costs - you will only need to pay a state duty for issuing a Certificate in the amount of 800 rubles.

Material and technical base

To get started, you will need to rent a small office and purchase the following equipment:

• a computer;
• multifunctional device (printer, scanner, copier);
• modem for permanent Internet access;
• means of communication - it is desirable to organize your own multi-channel automatic telephone exchange.

In addition, you will need a standard set of office furniture for employees and clients.

An important role in outsourcing activities is played by the availability of software - special software. So, when providing accounting services, you will need to purchase up-to-date software products from 1C.

Important! Don't skimp on software. All software must be licensed.

Staff

There are many examples when an outsourcing business began with the work of one enterprising accountant (merchant manager, programmer, etc.), who took spot orders and, fulfilling them, gradually expanded the scope of activities and recruited staff.

You can go this way as well. However, if you work independently, you will not be able to serve several clients at the same time. In addition, outsourcing involves not just fulfilling orders, but full-fledged professional management of a particular area of ​​activity of the customer's company.

Therefore, for the successful operation of your enterprise, it is recommended to recruit a staff of qualified specialists with sufficient skills and abilities to work in the required area. The number of employees will depend on the scale of the planned activities and the chosen direction. So, to start a small outsourcing company engaged in accounting support, a staff of 3-4 practicing accountants will be enough. Over time, as the company develops and the number of customers increases, additional vacancies can be opened.

Advertising

To promote the services of an outsourcing company, advertising on the Internet (banner, contextual, targeted) is best suited. Be sure to consider creating a "landing page" - a landing page containing information about the services provided by your company, allowing you to increase the effectiveness of advertising.

In addition to these methods, you can use print advertising, articles in targeted periodicals, etc.

Word of mouth also plays a significant role. A job well done is the best advertisement of all time.

An alternative option is a franchise in outsourcing

A franchise is a special type of partnership that allows one of the parties (the franchisee) to use trademark and provide services under the brand name of another (franchisor).

Read more about what benefits the purchaser receives. Basic concepts of franchising, and conditions for concluding a deal.

It saves a novice businessman from a lot of difficulties that arise at the start, find out what you need to pay attention to when choosing a partner.

Are you thinking about the topic? Read about the main pros and cons of working as a franchisee.

The essence of the transaction boils down to the fact that a novice entrepreneur buys almost ready business plan with well-established profit-making mechanisms. Franchising is in great demand. Not bypassed this form of business and outsourcing.

The franchise of outsourcing companies is only gaining momentum, but many entrepreneurs already now prefer to use a brand rather than promote a company from scratch.

Outsourcing business - summing up

Outsourcing is confidently entering the domestic service market. Unlike trade or production, it does not require big investments capital. All you need to start your outsourcing business is to rent an office, purchase necessary equipment, hire qualified employees and register a company. Immediately after registration, you can start working.

Aspiring entrepreneurs will find interesting idea how to open an outsourcing company from scratch. This does not require large financial investments, just enough experience in certain areas of activity. But even without it, in some cases, you can do without hiring professionals.

Russian companies more and more people are becoming interested in attracting individual specialists from the outside, capable of performing certain secondary functions for a low fee. And if in Europe this practice has long proved to be the best, then in our country this direction is just beginning to develop, opening up broad prospects for enterprising people.

Outsourcing Features

First, let's figure out what it is. Outsourcing is the transfer of secondary functions of the company to special performers. Sometimes this happens on a temporary basis, but more often on a permanent basis.

Running a business is not as easy as it seems at first glance. In addition to the primary activities in which the company specializes, it is necessary to carry out a number of additional work– keep accounts (sometimes complex), look for and hire qualified personnel, manage them competently, advertise goods, promote ideas on the market, deal with transportation, monitor the operation of equipment, and much more.

All this is not included in the direct duties of the director. And if earlier for each direction it was necessary to hire a staff additional staff, then today it is enough to invite an outside specialist who will do everything on professional level and will charge relatively little for it. Thus, personnel costs are reduced by up to 50%!

To work in an outsourcing company, only high-level specialists are suitable, who will cope with the duties assigned to them efficiently and in a short time. One such firm can be engaged in the affairs of many enterprises at once.

The advantages of choosing outsourcing services are:

1. You can concentrate completely on your core business.
2. The quality of the services provided will be higher compared to hiring specialized specialists.
3. Labor costs are significantly reduced.
4. Thanks to such contacts, business ties are expanding.
5. Business turns out to be insured against most mistakes.

Experts believe that in our country the demand for outsourcing services increases by 20-30% every year. The competition here is still not too high, and the initial investment is almost not required. This opens up good prospects for start-up entrepreneurs who have professional skills in certain areas.

Services offered

We list the main activities that can be performed in this way. Usually they are secondary for most companies, but nevertheless they are necessary to maintain their functioning. Outsourcing provides the following services:

• on accounting(internal audit, maintenance tax reporting);
• legal support;
• solution of logistics problems (delivery, supply, transport);
• on recruitment;
• in the field of IT service;
• cleaning;
• for the sale and sale of goods;
• advertising nature;
• office and printing press;
• call centers, etc.

Before creating an outsourcing company, decide for yourself what it will offer, what it will do and what kind of specialists you will need to find to carry out the main activity. To do this, you can rely on your knowledge and skills, experience, or analyze the market in the region and assess the demand for certain services.

Paperwork

First you need to register with the tax office. Depending on the number of co-founders, as well as future development prospects, a more suitable form is chosen - an individual entrepreneur or LLC. The first option (individual entrepreneurship) involves keeping simple accounting records, low cost of registration, but personal responsibility to creditors.

Creation legal entity(LLC) is suitable when there are several founders of the company. This form is more beneficial if you want to receive serious orders from large corporations. In any case, you need to choose a convenient form of taxation, indicate OKVED codes according to the services offered and get registered with the statistical authorities and the Pension Fund.

If you do not feel confident in starting a business from scratch, but want to do such a business, then it is better to take advantage of a guaranteed offer - buy a franchise in the area of ​​​​interest. As a result, you will have a clear action plan, a competent business plan, famous name companies, and experienced entrepreneurs will teach you how to manage a well-functioning mechanism.

Preparation of contract

Please note that in order to work with each client, a competent contract for the provision of services must be signed. In order to draw up a basic document, it is advisable to consult with an experienced lawyer. It will help clarify all the points and point out the main subtleties.

Such an agreement specifies the duties of a specialist, the duration of their implementation, the scope of services offered, the cost, etc. It is also important to prescribe responsibility for the disclosure of confidential information. And this applies to both sides. In case of violation of any points, large fines are imposed. All this should be spelled out in detail.

Arrangement of the premises

To conduct business and conclude agreements with clients, you need to rent a suitable office. It is desirable that it be located in the central part of the city, in the business district. Do not skimp on renting prestigious premises in a business complex. This will serve as a good advertisement for you and help you gain the trust of customers.

The size of the room can be 20-30 square meters. m. or more, it depends on the number of employees hired and the possibility of free placement of their jobs. The office should be light, clean, the repairs are of high quality, emphasizing respectability, but without frills. It is desirable to delimit the areas for staff work and customer reception.

Be sure to include in the business plan the cost of acquiring technical and other equipment. So, for conducting accounting or legal activities, it is enough:

1. Office furniture.
2. Computers or laptops for each employee.
3. Several filing cabinets.
4. A multifunctional device that performs photocopying, scanning and printing papers.
5. Phones, modem, fax.
6. In some cases, licensed software is also needed (for example, 1C).

Don't Forget Stationery and Others expendable materials.

Recruitment

Often such services are offered by one person, an expert in his field, and only with the growth of the client base does he think that he should hire assistants. But if you decide to open an outsourcing company and declare yourself on the market as a competitive institution, then it is advisable to immediately look for specialized employees.

All of them must have significant experience, skills and knowledge in a particular area. Special attention pay attention to the level of their professionalism, since the reputation of your agency depends on how competently and efficiently they will perform their duties.

Since the profit of such a business is entirely based on the volume of work performed and the number of customers, you need to attract them by all available means. Therefore, do not save on advertising, use different methods to make yourself known:

• Place ads in local newspapers, magazines, TV and radio.
• Print business cards, flyers and more printing products to inform as many people as possible about your discovery.
• Create a website that will describe in detail the type of activity of your company, indicate the list of services provided, as well as the main benefits for company owners in cooperation with you. It is also worth giving customers the opportunity to leave their reviews.
• Register with various directories.
• Use online advertising - banner, targeting, contextual, etc.
• Spread information about yourself in in social networks, groups, specialized forums.
• One of best practices for today, the so-called word of mouth remains - if your first customers are satisfied with the quality and service, they will definitely recommend the company to their friends.

Remember, the more potential customers learn about your activities, the higher the chances of reaching full payback in a short time and making a significant profit.

It is important to learn not only what it takes to open an outsourcing company, but also to choose the right company development strategy from the very beginning. For this, experienced entrepreneurs give the following recommendations:

1. Do not try to do several types of outsourcing activities at once. Focus on one thing first, a narrow specialization, but in which you are well versed.
2. It is desirable to expand and develop gradually.
3. Responsibly treat the drafting of a contract for the provision of services. Do not spare money for the advice of a competent specialist who will prescribe all the important points that can protect you from unpleasant situations in the future.
4. Pay special attention to the advertising campaign. How soon you will have clients will depend on its success and focus.
5. Always keep an eye on the reputation of the firm. The quality of the work of your specialists, a presentable office, positive reviews- all this raises the company's rating among competitors and attracts new customers.
6. Don't neglect the name. Take the time to find a harmonious and memorable name for the company.

Here you can download for free as a sample.

Financial questions

It is quite difficult to give exact figures for creating an outsourcing company. After all, a lot here depends on the region, the number of employees, the chosen direction and prices in the market. The main capital investments will be invested in:

• rent, repair and arrangement of premises;
• pay for the work of staff;
• technical equipment;
• advertising;
• activity registration.

For example, to open an agency providing accounting or personnel services, you will have to spend about 300 thousand rubles. You can reach payback in six months, if you initially have at least 2-3 regular customers. Experts say that after a year of fruitful work, the profitability of the project reaches 40%.

Video: How does outsourcing work?