Open fast food business plan. In a small, zest is important

During the period that institutions are represented in Russia fast food they have not lost their relevance. On the contrary, cafes where you can have a quick bite to eat are becoming increasingly popular. This opens up great prospects for entrepreneurs in terms of making a profit. But the organization of such a business will require significant capital investments, which not everyone will be able to afford. But beginners have a great chance to master this niche - to open street fast food. There will be much less bureaucratic nuances that will need to be resolved without fail.

Our business valuation:

Starting investments - from 450,000 rubles.

Market saturation is average.

The complexity of starting a business is 5/10.

Street fast food is a catering format that involves fast cooking"uncomplicated" food from semi-finished products. Activities are carried out either in stationary kiosks or by means of mobile carts. The main feature is that any one type of product is being sold.
In Russia, street selling fast food is not as common as in America. Here it is a whole "culture" - they sell a variety of food from the stalls, which is very loved by the Americans. But this does not mean that our “quick” menu will not be popular. The main thing is to find a passing place and offer customers delicious quality dishes. If there are few competitors in this segment in your city, you have a great chance to organize highly profitable business. How to open street fast food in Russia?

The choice of concept is the basis of the planned business

First of all, decide on the food that you will sell. Street fast food as a business, depending on the menu, can be opened in several directions:

• shawarma,
• grilled chicken,
• hot dogs,
• spring rolls,
• pizza,
• sandwiches and hot sandwiches,
• popcorn,
• cotton candy,
• pies.

The popularity of grilled chicken stalls is not as high now as it was a couple of years ago - stalls are closing one after another. But shawarma, sandwiches and hot dogs are still loved by our compatriots - a great option for starting a business. Mobile carts with popcorn or cotton candy - summer business, completely unsuitable for year-round profit.

To decide which "fast" food will sell well, analyze the market, assessing the level of competition and the specific location where the stall will be installed.

The nuances of registering a business

To open a street fast food stall, a businessman will need to register with as an individual entrepreneur, register with the tax office and issue cash register equipment for settlements with buyers.

Select the appropriate OKVED code. This one may come up - 52.62 "Retail trade in tents and markets."

To trade food on the street, you will need to obtain a lot of permits from supervisory authorities. And here a number of difficulties arise, since this issue is resolved quite poorly at the legislative level - there are a lot of contradictory points. Fast food stall will be checked sanitary services and local authorities of Rospotrebnadzor. Also, all recipes according to which it is planned to prepare dishes must be agreed and approved. If you are going to buy a van for mobile trading, the vehicle must be registered and registered.

The street food counter and kitchenette should always be kept clean. The fact that you will sell "fast" food does not relieve you of the responsibility of selling quality and fresh food. Hundreds of stalls are closed every year in large cities due to non-compliance sanitary norms Don't make the mistakes of negligent entrepreneurs.

Choosing the “right” location for the point of sale

The profit from trade will largely depend on where exactly the fast food tent will stand. Pay maximum attention to this issue.

To conduct business, large areas are not required - 4-10 m2 will be enough. Tonar you can rent or purchase as a property. In the second case, you will spend more at the start, but further variable costs will be significantly reduced.

The key to a quick payback for a street stall with “fast” food is a passable place. Good profitability indicators are observed at retail outlets located in the city center, not far from bus and railway stations, large shopping centers. Surely in every major city there will be an unoccupied place for organizing a business.

How much to invest in the purchase of equipment?

You can buy equipment for street fast food without making a particularly large investment. Specific expenses will depend on the business concept chosen earlier. As a rule, to organize a small stall selling hot dishes (shawarma, hot dogs, pancakes, pies), entrepreneurs purchase the following commercial equipment:

• ovens,
• microwave,
• special pancakes,
• heated counters,
• grill,
• coffee makers and teapots,
• refrigerators.

The purchase of everything you need will take no more than 400,000 rubles. You can meet a smaller amount if you purchase supported equipment - up to 200,000 rubles. And the purchase of special machines for popcorn and cotton candy cost less than others. You will buy everything you need without spending even 60,000 rubles.

What is the profitability of the planned business?

As practice shows, equipment for fast food and street trading It pays off very quickly - not even a year passes. But this is only in the case of a passable place and a high demand for the food offered.

It will take about 450,000-500,000 rubles to launch a "street" business selling hot food (together with equipment and business registration). The specific profit will depend on the prices of the proposed menu and customer demand. When calculating profitability, be guided by the following indicators - the markup on dishes in this area is at least 100%. And these are excellent indicators of profitability, allowing the entrepreneur to receive high incomes.

The field of street fast food consists of many directions. It is impossible to cover everything in one mobile point, however, as well as in a stationary one. That is why the organization of a business must begin with the choice of a concept. The list of specializations is extensive. Most requested:

1. pizza;
2. grilled chickens;
3. hot dogs;
4. shawarma;
5. hot sandwiches, sandwiches;
6. hot baked or deep-fried potatoes;
7. pancakes;
8. donuts;
9. pies;
10. salads;
11. cotton candy;
12. popcorn.

Choosing a direction should be based on several factors. Culinary education and work experience in a particular specialty is important, but not the most important. The decisive factor is the demand in a particular locality. Take, for example, the sale of salads. In the metropolis, which is characterized by a fast pace of life and a constant rush, many have a snack on the go and prefer to buy ready-made salads. In a small provincial town with an unhurried rhythm, relatively low purchasing power and the presence of summer cottages for most families, this type of fast food will not bring tangible profits.

Analyzing the characteristics of the market, it is worth considering the competition. The complete absence of outlets in your chosen specialization in a particular area may indicate good prospects or serve as a signal that there is no consumer demand.

After collecting and analyzing the data, choosing a concept, start drawing up a business plan. It is necessary even for a small outlet. Try to enter the most reliable data, this will help identify potentially dangerous moments and correct them in advance.

Main risks

Most fast food outlets close due to typical rookie mistakes. In the first place is the lack of clear calculations, this happens with a formal attitude to the preparation of a business plan. The hope that everything will work out along the way and be decided depending on the development of events is unacceptable for business. Even with deep analysis and diligent miscalculation of possible risks, unforeseen situations arise. But there are much fewer of them, and preliminary preparation helps to cope with difficulties with the least losses.

In second place among the reasons for failures is the poor quality of service and non-compliance with sanitary standards. Fast food does not have a very good reputation precisely because of the irresponsibility of specific entrepreneurs. High-quality ingredients, perfect purity and adherence to cooking technology will help to avoid fines, and in case of regular violations, complete closure. Customer reviews also play a huge role. If the service suits them, they will recommend you to friends and become regular customers themselves, but if there is an ugly service, word of mouth will spread the word about your shortcomings very quickly.

Some areas are characterized by a certain dependence on the season. But it is not critical, and proper organization will not significantly affect profitability.

Location

For fast food street vendors, the choice is clear - the most crowded places with heavy traffic. First of all, one should consider the central streets, stops public transport and metro. Worthy of close attention are areas near railway stations, bus stations and airports, large markets, office centers and educational institutions.

If there is too much competition on the central streets, it is worth considering places on busy highways in the suburbs near ring roads, gas stations or large shopping centers.

When choosing a place for trading, you should study the plans of the city administration for the development, reconstruction and improvement of a certain area. Perhaps a seemingly unpromising area will soon become a very profitable place, or vice versa, a vacant lot you like will soon be built up. Also, be sure to analyze the crime situation in the area - you should stay away from dangerous areas.

Equipment

The choice and cost of equipment depends on the specialization. There are a lot of offers on the market. Manufacturers offer fully equipped mobile points. There are options for executing a leasing agreement or renting an equipped van.

Personnel

As a rule, at the initial stage, two sellers are hired, who work in shifts. At the beginning of the activity, it is desirable for the entrepreneur to also take part in the preparation of dishes and serving customers. This will allow you to personally see the shortcomings in the organization and objectively test the business idea.

Recruitment can be carried out personally or entrusted with the selection process of applicants to the agency. In addition to skills in working with equipment and conscientiousness, courtesy and dexterity are important. The peculiarity of fast food is fast food preparation. If the buyer has to wait a long time or communicate with an unfriendly seller, he will never come to your establishment again.

Calculation wages it is desirable to make up of the rate and additional interest from revenue. Such a system encourages employees to work more actively to increase sales.

Financial and tax reporting can be outsourced. But if you decide to expand and open new outlets, you should hire a full-time accountant.

Documents and licenses

The most optimal variant of the registration form for a fast food point is an individual entrepreneur. The following documents are submitted to the tax service:

1. A completed application form.
2. Information on selected types of activities (OKVED - 55.30; 52.62; 52.63).
3. Receipt of payment of state duty.
4. Passport.
5. Original and photocopy of TIN.
6. Information about the chosen taxation system and an application for entering your company in the register of payers.

The choice of taxation system should be chosen after a thorough analysis of the features of each of them. For fast food UTII or PSN (patent taxation system). The second option has different nuances depending on the region of activity, since the limit value of the potential income of an individual entrepreneur is set at the local level. In many cases, PSN is more profitable than UTII, but it is very important to calculate and compare the amount of tax in both systems. It makes sense to hire a specialist for this work.

After completing the documents in the tax office and registration, you should purchase and register a cash register. For an individual entrepreneur, opening a current account is not necessary, but if your work is associated with a large turnover, you will not be able to do without it. It is mandatory for an LLC to have a checking account.

Since the mobile fast food outlet belongs to the establishments Catering, SES requirements high. They are contained in clause 16 of SanPiN 2.3.6.1079-01. Before starting the organization and in the process of choosing a location, at least the main points should be considered:

1. If there is no access to centralized water supply, it is necessary to ensure the uninterrupted supply of water of similar quality.
2. Food and drinks are prepared using bottled water.
3. It is necessary to have a toilet for employees within a radius of 100 m from the location of the outlet.
4. A refrigerator is required for perishable food, drinks and ice cream.
5. Only disposable tableware may be used.
6. Personnel must have health books.
7. Mandatory sanitation established rules certified means.
8. It is necessary to ensure the availability of containers for collecting waste and garbage and timely removal.

You must have the technical conditions for cooking, recipes and certificates for all ingredients - they are provided by suppliers.

Registration of the lease of the site takes place in the local administration. The procedure can take about 3 months, because according to the law, the site must be put up for tender and offered to the entrepreneur who proposed the most attractive project. In the case of renting a plot from a private owner, everything goes much faster and easier.

Marketing

For fast food, only outdoor advertising installed directly near the outlet is effective. Order the manufacture of a remote structure (shtenter). Also of great importance is the design of a mobile van. The brand name and logo should be developed as early as possible. Registration trademark lasts a long time and requires investment, but if you plan to work further and develop a positive brand image, this is a must.

Order the production of packaging materials, bags, containers with your brand logo. This is a very effective marketing technique.

Profitability

Each specialization has a different number. But fast food is one of the areas that are characterized by high profitability. Much depends on the location and quality of service.

Summary

Street fast food - very promising direction. In Russia, this niche is not yet highly competitive. According to experts, the demand for fast food will grow, and there are many opportunities for a newbie to get off to a good start.

Gives his advice on starting a fast food business CEO company "Kroshka-potato", Andrey KONONCHUK.

For this business, the location of the van plays a huge role. 100 meters to the right or to the left - they matter. It happens that the difference in revenue between two points that are located within sight is 50%. Therefore, it is necessary not only to determine the very “good place”, but also to get the right to take it. Now it is very difficult to obtain permits in Moscow.

Before you start investing in this business, find a trading place and determine whose it is. If this is municipal land, look for the right official and arrange everything accordingly. As for shopping centers, it is now simply impossible to agree on the placement of a retail outlet near them for less than $500. For a novice entrepreneur, this is unprofitable and impractical.

The initial investment in this business is really low. An equipped auto buffet costs 10-15 thousand dollars, a grill - about 8 thousand. This should also include the cost of developing a corporate style. Further costs will be associated with the payment of salaries to employees and the purchase of products.

But don't expect big profits right away. Your product should be relatively inexpensive (more expensive than grandma's, but cheaper than McDonald's). The turnover of one non-stationary point of "Crumbs-potatoes" is up to 500 dollars per day.

It is not so important to determine what exactly from a wide range of fast food you will trade. Today there are many outlets offering the most different dishes ranging from potatoes and pancakes to exotic Korean snacks.

Your choice is up to you. The only thing to consider is the location of your van. So, in "sleeping" areas or new buildings, grilled chickens are sold better, they are bought so as not to cook at home. But in passing places, such chickens will be much less popular - there are few people who want to eat chicken on the go, pouring grease on their hands (where to wash them afterwards? And it’s easy to get clothes dirty!). And, on the contrary, it is absolutely inexpedient to set up tents of other fast food in the areas of new buildings, even near the metro. It is unlikely that anyone will buy fast food if there are a few meters left to the house and a hot full dinner is waiting there. Set up your tents near the metro, entertainment areas, and central squares.

If you plan to organize a round-the-clock operation of a point, choosing a place becomes a doubly important task. It is very difficult to find a place where a continuous flow of customers at any time would be guaranteed. But a constant stream ... cars can be found. It is better to have such a round-the-clock buffet near the road. Customers are guaranteed day and night. At the same time, paradoxically, parks turn out to be a "dead place" - people appear there only in the evening, and even then - in the summer.

A beginner should know that if after the end of peak demand within an hour not a single buyer comes to you, the outlet will become unprofitable.

Practice shows: if you place your autobuffet next to "Baby Potato" or "Russian Pancakes", then the revenue will not only not decrease, but probably even increase. The trick is that a certain “food zone” is being formed, where people go specifically to eat. Eating one potato every day is boring, but if there is a choice, it always attracts customers. The existing "food zone" will attract additional visitors.

Everyone knows that the level and quality of a restaurant depends on its management, which, in turn, directly affects the ordinary staff. It depends on the level of service. But in this business, auto buffets are scattered throughout the city and you can’t assign a separate manager to each one. It turns out that abuse in our system is much more likely than in the case of a stationary cafe.

There are especially many problems with "weight" fast food, where the product is superimposed with a measuring spoon. It is really difficult to clearly put the prescribed portion, but you can “make a mistake” on purpose, “undergive” two or three customers, and put the saved portion to your regular client, and put the money in your pocket. So for the shift you can collect an amount equal to the daily profit. This is the main scourge of street trading. In this regard, piece trade is much more profitable.

Of course, you can arrange general checks. But you can’t do this during peak hours, buyers may be indignant. You can arrange unexpected checks, test purchases. But this requires an increase in staff, and start-up entrepreneurs can hardly afford it right away.

I advise you to hire older women. Older women, unlike younger ones, have something to lose, which means they work more responsibly.

Salary is highly dependent on performance. In summer, if the point is at good location, salary can reach (and even exceed) 50 dollars per shift. And in winter, in frost, it decreases. But there is a stipulated minimum - the seller cannot receive less than 250 rubles for a shift that lasts 24 hours.

Aspiring entrepreneurs should think about developing their own corporate identity already at an early stage. By doing so, you position yourself as a company that takes business seriously. If you spend money on design and decoration, then you can no longer afford to shrug off issues of product quality.

Try to add some zest to the process of cooking fast food. In the case of "Baby Potato" this is the process of transformation hot potato pulled out of the oven - in mashed potatoes.

"Street" has its advantages - such trade is very cost-effective. Moreover, if the autobuffet is on wheels (that is, it can be moved at any moment), there is no need to draw up a land allocation for it, which means that current expenses will be minimal, usually no more than 500-700 dollars per month. The profit from some similar points in the summer is even higher than that of stationary catering establishments.

The only negative is constant communication with the SES, tax, trade, gas technical inspections, with firefighters ... With a stationary institution, this is easier - you get SES permission once. But without a well-developed and cost-effective street network, it is almost impossible to build a sufficient number of stationary points. A stationary point is 5 times more expensive than a street point, the cost of its creation will be about 60 thousand dollars. Yes, and rental rates in some shopping malls reach about 8 thousand dollars a month (for comparison: an auto buffet costs from 50 to 100 dollars a month). But sales volumes are almost identical. But hospitals are the future. Kroshka Potato already has stationary outlets in IKEA, Auchan, Ramstor and other stores.

Set yourself up for success. A self-confident person is more likely to convince potential partners. It is best to start with three auto buffets. It is not advisable to open one point - the same hassle to open, but the profit is much less. But also large quantity- four or five - already requires additional investments: the purchase of cars, the search for new personnel.

In general, think big and plan your network right away. It will definitely pay off.

Based on materials from an interview with Olga Koleva for Business magazine

Why, wanting to invest in a business, many entrepreneurs around the world choose the fast food industry?

The demand for fast food establishments is high not only in large metropolitan areas, but also in small regional cities. The food served in them is rich in taste and satiety. And this is not to mention the fact that its cost is several times lower than lunch in a full-fledged restaurant or cafe.

It is not surprising that many are interested in how to open fast food and start making money from it. And now you will learn some secrets of this popular business.

Step 1. Choose the format of the enterprise

The organization of fast food begins with the fact that you choose one of two formats of the enterprise: stationary or street.

Street fast food includes retail outlets operating under open sky: mobile carts and counters, pavilions, kiosks and vans. The food is prepared right in front of the customers and served in the same place, on the street.

Stationary establishments are primarily pizzerias, bistros, small restaurants, coffee shops, etc. last years the so-called food courts - food courts near shopping centers are becoming increasingly popular.

However, all such establishments have one thing in common: the menu is based on dishes, the preparation of which requires minimal cost time.

Arguing about which of these two formats is better is pointless - almost any outlet will bring good profits to its owner. Of course, only under the condition of competent organization of the work process and the use of high-quality equipment and raw materials.

Step 2. Analysis of competitors

It is extremely important, when opening a private fast food, to analyze the activities of the main competitors (especially if you live in big city). At the same time, it is necessary to study the clientele, location, product range and pricing policy of other enterprises. In parallel, you will be able to see the main mistakes made by your competitors and avoid them in your work.

Step 3. Business registration and paperwork

The organization of fast food in a street format is possible for individuals registered as individual entrepreneurs. No additional licenses are required for trading. However, it is important to obtain permission from fire inspection and sanitary and epidemiological service. In addition, you will need certificates of compliance of your equipment with the relevant standards and documents confirming the quality of the products.

If we are talking about a full-fledged fast food cafe, it would be more logical to register entity OOO.

Step 4. Choosing a room

If you are interested in how to open fast food, you should focus on places that are characterized by a large crowd of people. An excellent option is the location near shopping and office centers or right on their territory. In this case, you will ensure yourself a stable influx of customers.

You must have at least 5 rooms at your disposal (including the kitchen, sales area, warehouse, toilet and staff quarters).

The premises must be completed quality repair, all communications (electricity, cold and hot water, heating, gas, etc.).

Step 5. Purchase of equipment

Now let's talk about what equipment is needed for fast food. The more diverse units you use, the more opportunities you will have to expand your product range.

A standard set of equipment for organizing the work of a fast food establishment includes:

• devices for making hot dogs;
• pancakes;
• grills;
• fryers;
• waffle irons;
• thermal showcases;
• devices for making shawarma;
• microwaves;
• boilers;
• electric food warmers/microwave ovens;
• chest freezer/refrigerators;
• refrigerators for drinks.

In addition, you will need cash registers, dishwashers, dishes and cutting tools (if we are talking about creating a full-fledged cafe).

Modern equipment for fast food can significantly reduce cooking time various dishes, reduce their cost and end up with really tasty, mouth-watering food that none of your visitors can resist!

A little "freebie"

Already interested? Indeed, people interested in how to open a fast food restaurant can get some help from the big cold drink manufacturers (Nescafe, Coca-Cola, Nestle, etc.). These companies are extremely interested in increasing the supply of their products to such points, and therefore they can provide you, as the owner of fast food, with refrigerators for storing drinks for free (or by installments).

If we are talking about an open-air cafe, then they can also help in terms of decorating the point^, for example, by providing branded umbrellas for tables.

Step 6. Analyze seasonality

Fast food as a business is quite dependent on the seasonality factor. The largest influx of buyers is observed in spring and autumn. On hot summer days, demand drops a little, but the sale of soft drinks can make a fairly large cash desk during this period (just imagine how many people want to drink a can of cold cola in a 40-degree heat!). In addition, the sale of delicious ice cream will attract customers in the summer.

Step 7. Search for personnel

Fast food is a business that, with the right approach, can bring you huge profits in the first years of operation.

To ensure the normal operation of your enterprise, you will need sellers, cooks and cleaners. If you are planning to open a fairly large retail outlet, the skills of managers coordinating the work of the rest of the staff will be useful.

In the process of recruiting employees, you should focus on the following factors:

• availability of special training and qualifications in this specialty;
• Experience in similar positions in other catering establishments;
• knowledge of relevant normative documents associated with work in the catering industry.

In addition, an important point is the sociability of all employees and their ability to build communication with customers.

Step 8. We buy products

Most profitable solution- buy special semi-finished products for fast food. Ask what companies in your city offer such services, and try to establish regular wholesale deliveries.

Many trends do not come to us in the CIS immediately, but the culture of fast food has long settled in cities. Before it's too late, it's time to start own business in this direction. We will look at how to open fast food from scratch: how much it costs, what documents are needed, how best to organize work, and what is really now profitable option for business.

Peculiarities

In any, even a small town, there is at least one cafe of such fast food. Fast food is the food of urban residents, and even if it is quite harmful, it helps a lot not to waste your own time on cooking, and not all food quickly prepared by someone else is harmful.

In addition, these dishes are quite inexpensive and too tasty, for which they like to order even without urgent need. fast food in this moment extremely popular, and not only among a certain stratum of people, both young people and old people can find their favorite fast food option.

The format of the street establishment is also popular with people due to the fact that it is possible to quickly look on the way to work, study, or even walking along interesting places cities.

To use as an example, you can download for free.

Choosing a format and direction

In order to open fast food, it is necessary, first of all, to decide on the format of the establishment. There are only two standard formats:

1. Fast food restaurant.
2. Kiosk on wheels.

Undoubtedly, for the first option it is necessary where more investments at the start, in order to create a really interesting and unusual project. The second option is much simpler, and allows you to collect more customers in different places in the city, therefore it is more suitable for a novice entrepreneur.

At the same time, the first option, designed correctly, will bring much more profit and will allow you to quickly spread to a whole network of establishments.

In addition to the format, you will have to choose the main direction of the institution, that is, the type of cuisine that will be dominant in the assortment. To be successful, you should not be afraid of interesting and unusual ideas, but it is better to analyze what your region needs.

The main directions are either related to national food different countries, or concentrate on one product (chicken, potatoes, vegetables, etc.). Basically, people put on the following dishes:

• grilled chicken and sausages;
• shawarma or hot dog with fillers;
• potatoes with fillers;
• and oriental soups;
• cold and hot salads;
• pancakes with fillings;
• pies with different fillings;
• donuts with different flavors;
• with different fillings;
• sandwiches and other format of sandwiches;
• popcorn of different flavors;
• cotton candy.

In addition, almost every establishment also serves drinks, mostly hot in the cold season and chilled in the summer. Also, depending on the direction, the format is often chosen.

If you are, then you can choose both an indoor space and a stall, but grilled chicken, for example, is served exclusively in kiosks. It is important to remember that it is forbidden to sell even low-alcohol drinks like beer and cider in non-stationary establishments.

Registration

When developing a business plan for fast food indoors or on wheels, first of all, you will have to take care of the design of all required documents. For both business formats, the list of documentation is almost the same.

The first step is to register as a Sole Proprietor. LLC is not suitable for beginners and is needed by entrepreneurs who are ready to immediately open a large-scale network from several points. When registering, you will have to indicate the OKVED code, and the following will suit you:

1. 30 - the activities of restaurants and cafes.
2. 62 – retail in stalls and markets.
3. 63 - other retail trade outside stores.

You also need to choose a taxation system. Best Option here will be USN. It remains only to receive necessary permissions from the Sanitary and Epidemiological Station and the fire service, as well as to obtain certificates for the purchased equipment.

room

Often there are already several fast food outlets in the city, and this greatly complicates the task for anyone who is going to try it. If you are sure that there is a place near the campus, business center or along the tourist route with a minimum level of competition and high traffic of people, then hurry to take it as soon as possible.

It will be easier for those who decide to make money in a kiosk on wheels, because it is allowed to translate and put it in a variety of places, looking for the most profitable point.

The main rule for beginners is not to try to "butt" with famous companies. It is better to find a different place or choose a sharply different direction of cuisine. Also, a novice entrepreneur should not choose places directly in shopping malls and shopping centers, because the rent there is too high for a small wallet.

It would be a good idea to install an institution near others, but with a different format, in order to make it look like a "food court" and attract given place more customers.

Equipment

Of course, in order to open a fast food cafe or a fast food kiosk on wheels, you will have to purchase some devices and machines. Some beginners, in order to save on the purchase of drinks and cooling equipment for them, enter into an agreement for the sale of drinks of a specific brand, and then the equipment is provided free of charge.

The rest of the devices already need to be bought, and it is better to do this from suppliers with a good reputation. The list of equipment that in any case will be needed for this type of enterprise includes:

• microwave;
• refrigerator and freezer;
• showcase;
• coffee machine;
• teapot;
• electric stove;
• table for working with food;
• cash register.

It is worth remembering that the organization of an establishment of a particular direction you have chosen will require specific equipment, whether it be a crepe maker, grill, waffle maker or other apparatus. But do not overdo it, and buy one thing for a start, only gradually expanding the range.

The list of purchases will also need to include: necessary equipment as utensils for the client: cups, forks, napkins, etc., as well as additional equipment in the form of tools and utensils for the cook: containers, knives, ladles, etc.

Staff

Even in a small establishment, several hands are required, so you need to take care of finding the right employee in advance. The main duties of the kiosk and restaurant are to collect the laws of visitors, prepare products and package them, and receive payment from the client. You also need to regularly clean the premises, constantly wash dishes and be able to maintain equipment.

It has a large area, therefore it requires more hands: at least one chef, salesperson, cleaner and technician each. The stall can handle two people - a cook and a seller.

The fast food industry requires people who can quickly do the job, and this is what you should pay attention to in the first place. We also need responsible people, and in the case of the seller, they are also friendly, patient and tactful. Remember that each employee is required to issue a sanitary book.

We think over the assortment

Naturally, for a different direction, the menu will be radically different, but you need to follow a few main rules for doing such a business. You have to bet on a certain product or some other special feature in order to be able to correctly compose a menu. The more “hodgepodge”, the less likely it is to combine and sell these dishes together.

Examples of a properly constructed assortment can be seen everywhere: KFC and chicken meat, Potato Crumb and potatoes with the rest. home cooking, "Teremok" and a lot of all kinds of pancakes, "Starbucks" and coffee in a large assortment. Remember that some products require additions, for example, shawarma and different kind vegetables, cheese, and sometimes french fries. Drinks are also extremely important, because often the food is too dry.

Video: how to open a fast food business from scratch minimum investment?

We determine the profitability of a business

The last thing that remains to be known is how much does it cost to open a fast food business on your own and keep it running, and what is the payback of such a business project? Everyone will have to calculate this on their own, since this business involves extremely different directions and formats in terms of costs. Let's take as an example small cafe fast food specializing in the preparation of sweet products: waffles and pies.

Expense line	Amount of expenses, thousand rubles
Initial rent for two months	100
Purchase of equipment and furniture	70
Repair of premises and installation of equipment	70
Public utilities	20
Paperwork	15
Salary of all staff (out of three people)	70
Purchasing additional inventory	30
Marketing Campaign	20
Purchase of raw materials for cooking	100
Unexpected expenses	20
Total:	515

Half a million rubles is the average cost of a fast food establishment in the CIS - in Russia, Ukraine, Belarus and other countries. Approximate income at first for such a cafe - 10 thousand rubles per day, which for a month of work will result in an average of 350 thousand.

It remains only to subtract the costs, which will have to be calculated monthly, and you get a net profit of about 70 thousand rubles. Further expansion planning will help increase the range, include unusual novelties thereby increasing profits and increasing the customer base. Full payback from scratch occurs in about six months.

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