How to open an IT outsourcing company. Threats of the external environment

In order to open outsourcing company, it is necessary to understand well what this kind of activity consists in.

Outsourcing is the performance by a third-party organization of some functions that are not core for the customer's enterprise, but at the same time are very important in the process of functioning.

Today, many companies and individual entrepreneurs transfer part of their functions to outsourcers. This service is very popular, as the transfer of non-core activities is much cheaper, and is performed much better.

There are two types of outsourcing:

Production outsourcing is the transfer of part of the production process to a third party. This allows the company to focus on the development and promotion of new services and products.
Business process outsourcing is the transfer of individual secondary processes to an outsourcer. It can be accounting, advertising, personnel management, marketing and much more.

Thus, outsourcing is a universal business tool, the specificity of which lies in the ability to transfer to another contractor the secondary functions of the enterprise, both in whole and in part, for any period of time.

The advantages of choosing outsourcing as a management strategy are:

full concentration of the enterprise on the main activity;
improving the quality of services;
cost reduction up to 50%;
expansion of business contacts;
preventing possible errors.

Outsourcing cannot shift the functions that define the profile of the enterprise.

Quite recently, only domestic enterprises with "white" accounting used the services of outsourcing organizations. Salary accruals to the heads of the enterprise were made with the help of unauthorized persons in order to avoid publicity of information. Today, businesses seeking to optimize their finances are attracting incoming employees to submit reports to the tax office, visit credit institutions without the right to sign and access some confidential information. Western companies transfer up to 80% of secondary functions to outsourcing organizations, while Russian companies transfer only 30-40% so far. But lately, the outsourcing business has been developing at a rapid pace, more and more intermediary organizations are appearing.

Today, the activity of outsourcing companies is quite profitable and promising. According to experts, the outsourcing business increases by 20-30% annually, and profitability this business is 30-40%.

Definition of activities of the outsourcing company

Before drawing up a business plan, you first need to decide on the type of activity of the future outsourcing company. Currently, the most common activities of these companies are:

accounting services;
legal services;
tax accounting;
Advertising activity;
inventory of goods and materials;
personnel Management;
transport management;
office printing services;
testing;
cleaning service;
call centers;
development and maintenance of sites.

The main activity of outsourcing companies is related to the IT segment. This is due to the fact that, by reducing their IT budgets and the number of employees, domestic enterprises transfer part of the functions to outsourcers.

There are also new, unfilled niches that experts recommend using when choosing the main activity of a future outsourcing company. These include:

issue of corporate publications;
sales and service personnel;
sales department;
logistics.

Still, it is better not to choose logistics as the main activity for start-up firms, since here the price barrier to entry into the market is very high and there is huge competition.

It is worth thinking carefully about the type of activity of the future company, assessing the number of potential customers on the market and whether the expected income can provide further development companies. In addition, a go-to-market strategy needs to be considered. All these data should be included in the business plan.

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Opening an outsourcing company

After the type of activity of the future company is chosen, you can proceed to further actions, and, most importantly, draw up a business plan.

First you need to register the company with the regulatory authorities. Then you need to find an office space. It is best to rent a room in some business center or business part of the city and be sure to put this room in order. Lack of cosmetic repairs old furniture and mess on the tables - a powerful anti-advertising that will scare away potential customers. The premises should evoke a respectable impression on customers and set them in a working mood.

And, of course, you need good advertising. Without it, there simply will not be customers. You can advertise the opened company by submitting ads to newspapers and magazines for business people, on the radio, distributing leaflets and business cards. It is also worth creating your own website for an outsourcing company with a list of services offered and contact information.

With each new client, a contract for the provision of services will be signed, where the responsibility of the parties when disclosing confidential information must be spelled out. All information provided by the client to outsourcers must be strictly classified. In case of violation of this condition, penalties may be imposed on the outsourcing company. In addition, the reputation of the company will be damaged, which will certainly affect the number of customers.

Entrepreneurs in the domestic market are interested in optimizing financial expenses to pay employees. And this goal is quite achievable if you resort to the services of outsourcing companies - then part of the work functions can be shifted to the shoulders of incoming specialists. Due to the demand for services, a business in this niche is gradually gaining popularity among aspiring entrepreneurs. What is outsourcing? And how to establish a profitable business in this area?

Opening an outsourcing agency does not require large investments - this is the main advantage of the direction. In the meantime, low competition in the market makes it possible to build a profitable business even for beginners.

You will need to draw up a clear business plan for an outsourcing company in order to choose the direction of further activities and calculate all the risks associated with organizing activities.

Our business valuation:

Starting investments - from 300,000 rubles.

Market saturation is average.

The complexity of starting a business is 6/10.

What is outsourcing?

Many entrepreneurs already know about the outsourcing system. Russian market. What it is in simple terms? Outsourcing is a tool of business activity, which consists in the possibility of transferring certain functions of the company to a third-party performer for the required period of time. According to experts, the market potential for the successful development of outsourcing agencies is enormous.

And if earlier the services of third-party organizations were resorted to only small firms Today, in order to save the budget, even large companies transfer the affairs of some departments into the hands of incoming specialists. It can be concluded that outsourcing as a business is a profitable business, which, with a competent approach, gives an entrepreneur a chance to receive high profits in the future.

Depending on the specific type of activity that the incoming employees will be engaged in, the following types of outsourcing services are distinguished:

Manufacturing outsourcing. In this case, the company outsources part of production processes. This is beneficial for entrepreneurs, since the labor force will cost much less than when hiring permanent employees.
Outsourcing of business processes. Outsourcing services extend to the maintenance of certain secondary processes at the customer's enterprise - accounting, product sales, marketing.

You can open a single profile outsourcing firm by choosing a niche in demand - for newcomers to the business, this will become the best option, because it will be easier to set up activities. But an agency that works in several directions at once will turn out to be more profitable - but here both costs and knowledge will be required.

What services to offer?

In the very first paragraph of the business plan, decide on the profile of activity. Many further steps will depend on this - the search for clients, the promotion of the agency. Currently, outsourcing activities in the following areas are in great demand among customers:

bookkeeping,
legal support of business activities,
logistics,
IT service,
personnel management,
cleaning service,
providing stores with sales and service personnel.

Novice entrepreneurs should pay attention to IT outsourcing (repair and maintenance of computer equipment, creation and maintenance of websites, programming, information security) - this area is now in great demand. The provision of outsourcing services in the field of accounting and jurisprudence has already become a "classic" - small companies prefer to cooperate with incoming specialists. It will also be beneficial for newcomers to provide customers with service and sales personnel, low-skilled workers.

It will be difficult for aspiring entrepreneurs to organize an outsourcing company providing services in the field of logistics - very high costs, high level competition.

How to start your own business?

What is an outsourcing company and what line of business to choose, we figured it out. How to start a business?

The first step is to register the agency with the regulatory authorities. You can choose the form of sole proprietorship or LLC. If you do not plan to open a large company, the first option will be the most optimal. But in order to be able to conclude an outsourcing agreement with a large customer in the future, it is better to choose the form of conducting LLC activities. This also applies to cases where the business is organized by several founders. Taking into account what the outsourcing company does, its name is chosen. It is better to register your own "brand" in order to exclude the appearance in one locality companies of the same name. The name of the future company can be anything.

The next thing that an entrepreneur has to think about is renting an office. Here you will conduct interviews with staff and meet customers. It's great if the premises are located in some business center in the business part of the city - it will be more convenient to get here. Before you open an outsourcing company, take care of repairs in the office - everything should look respectable.

It is advisable to zone working space- Reception, meeting room, interview room. Equip the office with everything necessary for the outsourcing agency to work without "failures" - phones and computers for employees, furniture (tables, cabinets, chairs, armchairs or sofas for those who are waiting). An entrepreneur can spend significant funds on organizing the work of an office.

No less responsible approach to the recruitment. At first, of course, you can carry out all the functions yourself - this way you will save on variable costs. But only specialists will be able to attract profitable customers and provide them with qualified employees to perform their tasks. Outsourcing will require hiring a lawyer, recruitment and client search managers, and an accountant.

What do outsourcing companies do? The client applies to such firms for temporary staff. To start cooperation, you conclude an agreement, which will spell out the responsibilities of both parties. Outsource assumes the conclusion of an agreement with hired specialists. You give part of the money you receive to the hired employee and take a certain percentage for yourself.

It turns out that the basis for the success of business activities will be what kind of employees you offer to the customer - the better they work for the benefit of the employer, the more your company will have positive feedback! Which means Special attention devote to finding professionals who will perform the assigned tasks - personnel managers should know their job well.

Working in an outsourcing company, due to the high level of unemployment in the market, is of interest today not only to applicants with low qualifications, but also to specialists with higher education- this shouldn't be a problem. Look for personnel through the Internet, employment exchanges, newspapers.

Promotion of business in the market

In order for business services outsourcing to occupy its niche in the market, you need to take care of promotion again open company. Advertising here is of paramount importance - be sure to include in your business plan an expense item for promoting your company.

The more potential customers learn about the service you offer, the more more money you will earn.

A company's reputation plays a big role in promoting a business - a good reputation about you will quickly spread among entrepreneurs who often need to outsource personnel. High quality services should be yours calling card. But do not forget about effective marketing tools - advertising on TV and radio, ads and articles in business publications.

Not everyone knows what outsourcing means. Therefore, it does not hurt to create your own website, where all information about the company and price lists will be posted. Promoting a business in the service sector via the Internet is one of the most effective ways promotion.

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Benefits of outsourcing business

The profitability of an outsourcing company, if properly organized, can reach 40% by the end of the first year of operation. These are excellent returns considering small investment to open a business.

To offer outsourcing services or personnel of any skill level, you will need at least 300,000 rubles. Capital expenditures will be used to register a company, prepare an office, hire staff, and advertise.

It’s great if you can start an activity with 2-3 regular customers. So you can be sure of getting a stable income. And over time, if you offer quality services, you will gain a wide client base.

It is very difficult to give exact profitability figures - a lot depends on the direction in which you will work and on how many clients you will serve. Knowing how an outsourcing company works and investing part of the budget in promoting the company on the market, you will be able to receive consistently high incomes.

Are you planning to start your own business, take the first steps towards opening your own business? Perhaps you should consider starting an outsourcing company. Today, in the Russian market of services, outsourcing with full confidence can be attributed to one of the the best options promising start.

As a rule, the technical side of the issue does not cause problems. However, in organizational plan Start-up entrepreneurs often feel insecure. Let's try to figure out what is included in the concept of "outsourcing", what is an outsourcing company, what is its activity, how to draw up a business plan and organize work, what advantages can it offer to its customers.

What is outsourcing? Just about complex

Growth of business specialization characteristic modern economy. Accounting is moving to International Financial Reporting Standards (IFRS), information technologies are developing and becoming more complex, requirements for information security and personnel management are increasing. Under these conditions, the combination of all areas within one enterprise (especially if we are talking about the segment of small and medium-sized businesses) leads to a decrease in efficiency and profitability.

What optimization tool does a progressive business use? Outsourcing provides an exhaustive answer to this question. All non-core activities are transferred to the execution of a third-party organization specializing in the provision of services in this area.

Main segments of the outsourcing market

If you are interested in how to open an outsourcing company, approach the task responsibly. First of all, decide on the profile of future activities. Among the most common, and therefore, the most popular areas, the following services can be distinguished:

- bookkeeping (accounting and tax accounting);

- legal support;

— logistics;

— marketing;

— IT service (repair and maintenance of computer equipment, information security, development and promotion of the company's website or high-precision systems, programming, updating and setting up software);

— personnel management (personnel management);

- cleaning.

What is the economic feasibility of interacting with an outsourcer

By concluding a bilateral agreement, your client gets the opportunity to significantly reduce the costs required to conduct a selected type of activity. There is no longer a need to equip workplaces and organize advanced training for employees. At the same time, paying for the services of an outsourcer company will cost much less than maintaining full-time staff. Savings reach levels of 50% or more.

Benefits of outsourcing

Why else are the services of an outsourcing company beneficial for clients, what do they benefit from cooperation with third-party specialists? Let's name two key arguments in favor of outsourcing that you can give to a potential customer.

No risk and confidentiality. Outsourcing always implies the presence of warranty obligations and non-disclosure to third parties of the information received from the client.

High level of service, professionalism, maximum efficiency. Entrepreneurs who are well versed in own experience, what is an outsourcing company, have repeatedly seen how important their professional and business reputation is for representatives of this business.

Regardless of the size and type of property of the customer enterprise, he is promptly provided with equally high-quality services. The performers are exceptionally competent specialists who can find a way out of the most intricate and difficult situations.

Organization of work of an outsourcing company

With the concept of "outsourcing" and activities in this area of business, we figured it out. Now let's start considering the question of how to open an outsourcing company, focusing on the nuances that are important for the start-up stage.

The first thing you will need to do is to register a company in accordance with the current legislative acts. Next you rent suitable premises(preferably in the business part of the city or business center). It is important that your office looks respectable. Therefore, if necessary, update the furniture and spend a small redecorating, after coordinating their actions with the landlord.

The next step is hiring staff. Treat this very responsibly, select only experienced and qualified workers. Pay attention to how their specialization corresponds to the direction of your company. In parallel with the selection of employees, create a website for your company and start an advertising campaign.

What is a business plan for?

A number of start-up entrepreneurs believe that they are wasting their time by compiling a business plan for an outsourcing company. Why is this opinion wrong?

- You have decided on what and what business you are starting, what you want to offer the consumer. However, on initial stage it's just an idea. Working on a plan for the formation and further actions of a future company will help you systematize your thoughts, put your plans into a concrete form, without missing a single important point. You will be able to pre-calculate the effectiveness of your business, based on the estimated costs and income, to foresee the likely risks.

- A well-written, well-thought-out business plan is an effective tool for attracting investors. Your project can become an object of serious investments if you clearly demonstrate the high probability of significant profits.

What should this document contain? Let's take IT outsourcing as an example. Business plan for a company specializing in the provision of services in the field of information technologies, provides for accounting for the costs of registering it, renting premises, purchasing computer equipment and licensed software, marketing and advertising activities, planned income indicators for a specific period of time.

— Do not try to immediately cover a wide range of services. Get a foothold in the chosen niche of the market segment and only then start thinking about expanding the staff and offers for consumers.

- Involve a professional in drawing up a contract for the provision of outsourcing services. In this document, it is necessary to clearly define the areas of responsibility of each party.

- Remember the decisive role business reputation companies. Hire experienced professionals whom you can trust unconditionally.

- Choose a sonorous, interesting, memorable name for your company. This will help you attract customers for your services.

From the first steps to a successful takeoff

Due to its advantages, outsourcing is becoming more and more attractive to a wide range of consumers. Therefore, choosing this type of activity, you are undoubtedly moving in the right direction, but, having figured out how to open an outsourcing company, do not forget that it takes time to establish a business.

Confidently go to the intended goal, solve each task professionally and responsibly, work to ensure that your customers trust you. Success will not be long in coming.

Outsourcing in our country appeared not so long ago, but quickly became popular. The performance of certain administrative and other functions is possible in any area of economic activity, including production.

Terminology

Outsourcing production activities is a full or partial transfer of the production process to a third-party organization. At the mercy of the contractor, you can transfer the manufacture of individual components or spare parts, or you can completely the entire process.

However, it should not be confused with subcontracting, which refers to a slightly different activity. A subcontract involves a short-term relationship, for example, the manufacture of specific products for a specific contract. Suppose a customer signed a contract for the supply of 10,000 bicycles, but the production capacity can only produce 2,000 per month. In this case, he can find a contractor and order him to manufacture 8 thousand units of products or all 10,000. In this case, long-term cooperation is not expected, but only within the framework of fulfilling obligations under a specific contract.

Production outsourcing is a long-term cooperation. For example, the customer completely transfers the production of chains for bicycles to the contractor or the production of children's tricycles.

Kinds

Within the framework of production outsourcing, the following types of it are distinguished:

production of raw materials;
production of components and blanks;
outsourcing of individual functions and operations designed to provide a full production cycle;
technological;
involvement of third-party experts.

Reasons for engaging third parties

Naturally, the main reason is economic. It is often much cheaper to involve a third party in the process than to provide a full production cycle. Production involves not only the manufacture and production of products, but also the maintenance of equipment, hiring workers, providing them with overalls and protective equipment. It is outsourcing that reduces costs.

Saving time is the second factor that pushes entrepreneurs to hire a contractor. It is much faster to assemble a bicycle from ready-made components and spare parts than to make all the components yourself. As a result, the efficiency of the production process as a whole increases.

The third factor is rational distribution personnel. It is better to attract highly qualified employees to perform more complex tasks.

In addition, if there is no suitable production staff in the state, then it can be attracted under the terms of a manufacturing outsourcing agreement, that is, not to be hired, but to order, for example, the production of a drawing or a separate assembly. the same general cleaning workshops can be done by someone else's hands.

The fourth factor is the possibility of gaining access to new technologies without purchasing expensive equipment.

Outsourcing will be of help when equipment breaks down or requires scheduled technical work.

And, of course, outsourcing allows you to focus on the main goal as much as possible. entrepreneurial activity, as they say, do not be distracted by trifles.

When is the best time to turn down a contractor?

In some cases, outsourcing production can harm the business. It is not advisable to involve a contractor if his services will affect the cost of the finished product.

There is a big risk that the quality of outsourced parts or assemblies will be very low. In this case, it is better to refuse the services of such a contractor, even if his price offer dumps the entire market. In any case, it is recommended to always order a trial batch to ensure the quality, and also to carry out quality control on an ongoing basis throughout the contract.

Manufacturing outsourcing activities can become completely ineffective if the efficiency of the contractor has significantly decreased, and this slows down the entire manufacturing process.

An important role is also played by the monopolization of the outsourcing market due to the small number of "players". In such a situation, foreign partners can be attracted. Although the cost of their services will be higher, but there is a high probability that the percentage of defects will be minimal, and performance will be high.

Staff

Outsourcing of production personnel brings many benefits to the enterprise. This is especially true when production is seasonal. Hold a large number of there is no need for staff throughout the year, and extra expenses are not needed. This is where outsourcing comes in handy. The contractor provides the customer necessary personnel within the stipulated time period and with the necessary qualifications. The owner of the enterprise does not need to think about sick leave and vacations. The contractor will help when employees are needed for a specific project, for example, to launch a new product.

An outsourcing company will free the customer from the need to train personnel, as employees will be selected according to clear criteria and certain qualifications.

And most importantly, the company gets rid of the burden of paying taxes on wages.

Occupational Safety and Health

What to hide, in addition to the tax audit, the leadership of any, especially manufacturing enterprise, frightens inspection inspection on labor protection. This area of knowledge covers a huge list normative documents Therefore, a qualified specialist always requires high wages. Therefore, the number of enterprises that are registered annually should be taken into account. Last year, more than 10 thousand of them were formed, and almost all of them with a staff of up to 50 people. In such a situation, outsourcing of production functions comes to the rescue in terms of transferring functions in the field of labor protection. The main thing is that the contractor is accredited.

Contractor functions:

performance of all functions in the field of labor protection;
certification of workplaces according to working conditions;
personnel training on labor protection issues.

In addition to the fact that the customer gets the opportunity to receive full complex labor, he is freed from the need to look for appropriate personnel and to establish the entire system at his enterprise. It also saves money on payroll taxes. The owner of the enterprise does not need to obligatory allocate funds to finance the labor protection system.

Sectors of the economy using outsourcing

To date, there are a number of enterprises that have appreciated the benefits of manufacturing outsourcing. These are chemical and metallurgical industry engaged in the supply of electrical and thermal energy, oil and gas producing structures. Although outside organizations are not always involved in the process. So, for example, it was economically more profitable for Lukoil to separate the well drilling division from the corporation and transfer these functions to its own company. In some cases, there is a refusal by manufacturers to produce specific components using outdated technology and the transfer of the manufacturing process to a contractor who already produces according to innovative technology this product. For example, the same tractor plant closed its own production hardware, which worked on old technologies and could not be loaded even by 10%. The tractor plant already purchases hardware products from third-party organizations.

In light industry, outsourcing of production processes has also been used for a long time. For example, owners trademark"OGGI" is engaged only in the development of clothing models and its implementation, and everything is sewn on a contract basis.

At the same time, it is still impossible to satisfy the demand of all enterprises wishing to switch to outsourcing. This is due to the fact that small business in our country is underdeveloped. It makes no sense to allocate workshops with outdated equipment and capacities into a separate enterprise.

Conclusion

To date, trends modern market are such that if it is much more profitable for an enterprise to outsource the manufacture of a piece of equipment to a third-party organization, then cooperation with a contractor should be chosen. This approach stimulates the optimization of large and medium enterprises.

What is outsourcing, not many start-up entrepreneurs understand ─ a new definition of the type of service, when an operating enterprise does not have its own specialists of a certain profile, and it uses highly qualified outside specialists for this to perform certain work.

Outsourcing can be a great business that generates consistent income. If we consider outsource as a literal translation, then this will mean "the use external source". Let's take a closer look at this definition and understand it.

What is outsourcing - definition and origin

Starting his own business, an entrepreneur often encounters a type of activity in which he cannot be a specialist, what is outsourcing - when a novice businessman or an operating company under an agreement transfers to another company the functions of some business processes that are core for its specialists. This is a common phenomenon in modern business, it is used by many large corporations and companies.

In the activities of any enterprise, it is important that all processes for its organization and business conduct take place in a quality manner. It is very expensive and inefficient for an entrepreneur to have qualified specialists for all types of work. For this reason, it is better to have partners who can provide a service to perform certain work in right time and with maximum efficiency.

Outsourcing in Russia appeared with the emergence of entrepreneurial activity, these are:

Private security agencies whose task is to protect business enterprises that do not spend money on security guards and a security system.

At the end of the last century, there was a surge in work on Internet resources, hosting services became in demand to provide sites for sites.

This is Short story the emergence of outsourcing in Russia, but by the beginning of the 2000s, about 50% large companies use this service.

The easiest way to explain outsourcing

It is important for a businessman who has recently opened an entrepreneurial business to understand what outsourcing is in simple terms, ─ and this is nothing more than attracting the necessary resources from outside. The division of labor in the enterprise brings maximum efficiency. A start-up enterprise cannot afford to keep high-level specialists with a narrow specialization in its staff, it is expensive and not rational.

Modern labor organization technologies make it possible to resort to outsourcing, when some functions in the work of the company are performed by specialists from another enterprise with a profile specialization. A firm or company that has undertaken to perform certain functions at a businessman's enterprise is called outsourcing, namely:

when functions are transferred partially, this is partial outsourcing;

if all functions are transferred by business processes in one area of activity, this is complete outsourcing.

An example of partial outsourcing would be the provision of enterprise computers necessary programs, and when all maintenance of enterprise computers (repair, software support, etc.) is given to a third-party company, this is complete outsourcing.

What are the types of outsourcing

Understanding what outsourcing services are, they can be divided, conditionally into types, these are:

The transfer of some production functions of an entrepreneur to a third-party company is industrial (production) outsourcing. Often advertising agencies print their booklets in printing houses, this relationship is fixed by an agreement, where the printing house is an outsourcer, and the printing of booklets is outsourced to an advertising agency.

Outsourcing in IT technologies, when the delegation of functions under the contract is transferred to a specialized company, this is software support, repair and maintenance of computer equipment, work with hosting and support for sites with their promotion to advertise the entrepreneur's production.

Attracting narrow specialists to perform work on servicing the business processes of an entrepreneur. The range of these processes is wide, but the following processes are most used:

service for the entrepreneur on the calculation of labor remuneration to employees;

conducting accounting;

legal services;

scheduled audit of production, to improve the efficiency of its work;

consulting services.
Opening an IT outsourcing company will undoubtedly be a good and stable business on the present stage. The development of information (IT - IT) technologies is necessary to provide office firms with IT services, and such companies are engaged in this. in plain language: everything you need in the office: computers and related products, telephones, video surveillance systems, etc. and are supplied by IT outsourcing companies, and they also ensure the performance of this equipment.

In order to open an IT outsourcing company, you need to assess the demand for such services in your city. It will be possible to get a very good profit if there are a sufficient number of organizations and office buildings in your locality. It is no secret that office equipment and computers require regular maintenance, which means that specialists in this field are also needed.

How to open an IT outsourcing company from scratch.

Client base. With a competent approach, an extensive customer base can be created in less than a year, which will bring a large, and most importantly, stable income to your company.

At the initial stage, it will be necessary to study the statistics of the presence of various organizations and companies in this particular city. Large enterprises do not need to be taken into account immediately. Obviously, such organizations (for example, factories) already have their own IT service departments, and sell office equipment, etc. to them. also almost impossible. This is due to the so-called rollback system, as well as the fact that Management Company of any large organization, most likely, is located in Moscow, which means that all the available equipment comes from there. These circumstances must be taken into account at the time of opening your company, so you should not particularly count on the cooperation of such large organizations with your company, which is still unknown to anyone.

In addition, there is no need to immediately take into account numerous banks and their branches, they also already have an established IT service system.

In this regard, the basis of your potential customers will be small businesses, firms or office organizations, as well as individual entrepreneurs that provide various services to the public. Such organizations may be: a) taxi department; b) various business centers; c) companies providing real estate services; d) any other organizations that require computers, video surveillance systems, automation systems, and the like.

There are not so many main competitors in this type of business and this should please you. Competitors for you can be stores that, in addition to selling computer equipment, provide after-sales services. According to the documents, such stores are exclusively suppliers of various equipment. In fact, these same stores often service the supplied equipment, as well as provide additional IT services, while receiving additional income.

The package of services and the cost of service directly depends on the proximity to the regional center. In the event that your IT company is located in the regional center, then your prices will be an order of magnitude higher than in other cities of the region. And if your potential customers are located in such cities, then they are unlikely to use your services and even more so become your regular customers, and the reason for this is the high price for your services.

To open an IT outsourcing company and make it bring good profit, you need to correctly draw up your price list. To do this, you need to carefully study the prices and range of services of competing firms, and you can also attract a certain circle of your friends who are somehow connected with this line of business. In this case, each of your acquaintances should offer such a cost for various services that would suit him. After which from complete list you need to choose the highest price among those offered by your friends, while this price should be lower than the prices of competing firms. Thus, you will form your price list.

Suppliers. At this stage, you need to find out which products and types of equipment are in the greatest demand at the moment. In addition, you need to carefully study the list of stores that sell computers and other office equipment. A store that, along with low prices, also uses discount systems (from 20 to 30%) can become your reliable supplier.

When registering a company, you need to clearly understand exactly how you want to open it. If there are several organizers (co-founders) of the company, this requires registration of the LLC. And if there is only one founder, then registering an individual entrepreneur will be quite enough. The tax base should preferably use a simplified form of taxation with a 15 percent rate.

Advertising and promotion of services is necessary for the effectiveness of your work. To do this, you should draw up a commercial offer for your potential customers, which will use elements of the advertising text.

It is quite possible to do without creating your own website to promote your services. So, customers can simply be redirected to the site of your suppliers, of course, if they have one.

If your company has several co-founders, then it is necessary to distribute areas of responsibility between them in the further conduct of business. The priority should be to offer customers exactly the sale of equipment, since the maintenance of equipment and its installation are secondary. For this you can use different types commercial offers, although no text documents can replace live communication in person.

You can open an IT outsourcing company in your city with minimal cost. This is possible with the proper design of your appeal to potential customers. Specialists should present good and high-quality presentations of your business with a story about the goods and services of your company. Naturally, in this case, customers do not immediately agree to various kinds of proposals for cooperation. Most often, they need some time to think about your commercial offer. Namely, in order to get acquainted with your prices (for goods and their delivery) and try to find better deals.

Before we talk about opening an outsourcing company, let's study the concept of "outsourcing". So here outsourcing- this is the transfer of the process of performing secondary functions, but at the same time constantly performed, to the performers of external companies, the so-called outsourcers.

After analyzing the amount of possible profit from the use of outsourcing, the experts concluded that the percentage of cost reduction can reach 50%. In this regard, the popularity of the outsourcing business is growing, for the year this growth is from twenty to thirty percent.

As noted above, outsourcers are performers from external firms, their level of qualification should be quite high. Refusal to carry out any business processes in the enterprise is also called outsourcing.

Most often, third-party firms are given such work as: accounting, testing, cleaning, printing management, personnel management and so on.

Time economic crisis in the country - this is the time of prosperity of the outsourcing business. Most often, during a crisis, enterprises carry out mass layoffs, and the duties of laid-off workers are “transferred” to outsourcers. Moreover, the price that outsourcers demand for doing the work is moderate. It is worth noting that outsourcing in the field of IT technologies has become popular today.

For a long time, such an area of activity as outsourcing has been flourishing in the West, 80% of the work is done by outsourcers. Which, in my opinion, contributed to the achievement of the modern standard of living of Westerners. In Ukraine, the development of outsourcing is just beginning, only 30% -40% of non-core work.

Unfortunately, our firms not so long ago used the services of outsourcing companies only to hide, for example, the payroll scheme for the manager, and not to optimize their financial work, optimize the income and expenses of the enterprise. But according to the results of a recent survey of enterprise managers, we can conclude that in the near future the services of outsourcers will be used for their intended purpose, that is, not only to hide something.

In order to bring the enterprise to a higher level, it is necessary to transfer the routine and high paying job from the enterprise to moderately paid outsourcers. The following point is also important: secret information and the right to subscribe remain with the company, the outsourcer only visits the tax services.

In order to open your own outsourcing company, you first need to analyze the market for services in demand. Determine what will be more profitable and what will be less. Today, the provision of services in the field of IT services, in the field of accounting, as well as marketing, is in great demand, and specialists in this field are laid off more often than others, so it will not be difficult to recruit staff for your outsourcing company.

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After the market analysis is completed, the scope of activity is determined, the question arises: “How much money is needed in order to make our plans a reality?”. And you can answer this question only after you are aware of the cost of renting an office space, the amount of money needed for advertising. It is also necessary to take into account how much money will be spent on the first salaries of employees, since at the beginning there will not be as many customers as we would like, so the business will be unprofitable.

In order to somehow equalize the economic situation of your company at the initial stage of development, it is best to start looking for clients, and even better if there are two or even three of them. Until the moment you become competitive in the market of outsourcing companies, and you don’t know where to “hide from the influx of clients”, these first two or three clients will not let your business burn out.

In general, the sequence of actions for opening an outsourcing company is the same as when opening any other business: assess the situation on the economic market, save money for start-up capital and, most importantly, do not rush, because "he who is in a hurry makes people laugh."

And now let's imagine ourselves in the place of a client who wants to contact an outsourcing company, what he needs to do in order to get quality service. To begin with, it will be difficult, but possible, to study the market of outsourcing companies, sort them by reputation, and get the correct information.

But it’s best not to collect other people’s opinions about a particular company, but to add up your own from personal communication with management in the company itself. The location of the office, personal communication with the management, the study of the provided contract tells a lot, and special attention should be paid to the “confidentiality” section, if it is present on both sides, then it is already a plus in the direction of the company.

Also, the contract must contain both the rights and obligations of both parties, as well as the actions that the party will be entitled to take in case of violations on the other side. Most likely, if there are violations by one of the parties, fines will be paid, the amount of which should also be established in the contract.

The solidity of an outsourcing company is also evidenced by its willingness to pay damages if one of its employees was incompetent.

From the foregoing, we can conclude that whether we are in the place of a client or in the place of a company manager, it is always necessary to analyze the course of our actions, think several times before “parting” with our money.

Outsourcing, on the other hand, is that type of investment of money, when both the client and the performer observe monetary additions or the absence of unnecessary expenses, respectively.

No business analyst can give guarantees of 100% success in any business, he can only recommend one or another area for investing money, having percentages of success in these areas, but analyze human factor impossible, so everything is in your hands.

No bank loan is required. The investors of the enterprise will be 2 partners, one of which is an experienced accountant, and the second is an auditor. One-time investments will amount to 850 thousand rubles. Costs of the 1st year - 1,300 thousand rubles. Planned revenue - 2 million rubles.

Company information

Financial Outsourcing will provide accounting services in the Kursk region.

Business environment

Numerous studies show that there is a demand for outsourcing and it is constantly growing. More and more small business owners are realizing that keeping an accountant is not practical. In a small enterprise, there is very little work, and services a good specialist are expensive. Find the same experienced craftsman Part-time work is not easy. Therefore, the transfer of accounting, specializing in this, the company is good decision. It will cost less than an accountant. In addition, in a highly specialized company, they always use the optimal solution to the problem, and not the usual or familiar one. The reason for such an unusual tandem, formed from cheapness and quality, is that the direct contractor has the opportunity to consult with an experienced auditor. The client also has this opportunity.

Marketing and sales plan

Almost all small firms are potential clients, since each of them necessarily has not only an accountant, who often changes due to insufficiently high wages, but also an experienced consultant. It remains only to convince them that outsourcing is what they need. A well-organized advertising company will play a big role in this. It should inspire confidence in key professionals. Therefore, it is necessary to advertise not just a brand, but the masters who work under it. In our case, when investors and chief specialists coincide, this will not be difficult.

The cost of services in the industry varies greatly depending on the complexity and volume of work. But almost any outsourcing company business plan contains an approximate price list. For Kursk companies, it looks like this:
1. Submission of zero reporting:
  - according to the simplified tax system - 800 rubles;
  - according to DOS - 1500.
2. Submission of non-zero reporting:
  - according to the simplified tax system - from 1,200 rubles;
  - for DOS - from 2,500 rubles.
But these are the minimum prices. In a particular case, they may differ significantly. The cost of full accounting for an enterprise is on average 10 thousand rubles, taking into account the fact that customers are usually small firms and individual entrepreneurs who have very simple, labor-intensive accounting. One consultation of an auditor on tax and other complex issues costs from 2.5 thousand rubles, if the company that applied for advice is not a regular client. The price of this service can be reduced through various promotions in order to attract new businesses. Provided that 15 firms are served, the annual income will be 2 million rubles.

operational plan

Large investments at first will not be required. All we need is a building and some equipment. True, the premises must be chosen near the transport interchange in the central part of the city, so that all customers can easily get there. Otherwise, many will simply refuse the services of the company. After all main problem outsourcing service, its main disadvantage is the need to constantly carry documents. At the same time, the prestige of the building and expensive repairs are not so important. But you need to immediately buy good equipment, because the number of customers will constantly grow, and hence the load on the equipment. Immediately you need to purchase computers, printers, scanners, copiers and furniture. For customers, there must be a cooler with plastic cups. It is advisable to have a kettle, tea, coffee and tea cups for guests.

Workforce plan

Clients will come gradually, and therefore recruit immediately big number employees are not needed. After the advertisement is launched, it is enough to take a couple of assistants, provided that the partners will work themselves. In addition to direct accounting, the company will provide consulting services.
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