How to calculate time in a children's playroom. How to open a children's playroom with minimal investment

  • Description of services
  • Room selection
  • Recruitment
  • Marketing plan
  • Financial plan
  • Step by step opening plan

Business plan for organizing a children's playroom on an area of ​​​​50 square meters. m. in one of the shopping centers of the city (220 thousand inhabitants).

How much money do you need to open a children's playroom

According to our calculations, about 900 thousand rubles will be required to open a business. The main item of initial expenses is the purchase of equipment:

  • Deposit for renting premises 50 sq. m. (2 months) - 120 thousand rubles.
  • A set of equipment for a turnkey children's playroom (maze, attraction "air guns, rocking chairs, a sensory trail, a constructor made of soft modules, etc.) - 700 thousand rubles.
  • Advertising - 30 thousand rubles.
  • Business registration and other expenses - 50 thousand rubles.

Sources of project financing - own funds (40%) and borrowed capital - a bank loan (60%).

Description of services

The main purpose of our playroom is to give children the opportunity to have great fun, while their parents calmly shop in the mall. The presence of exciting game modules and a corner for creativity will not let any young visitor get bored. The cost of staying in our room will be 150 rubles per hour. on weekdays and 200 rubles per hour on weekends and holidays. At the same time, no more than 15 people can be in the room.

Room selection

To organize a business, it is planned to rent an area of ​​50 square meters in one of the popular shopping centers of the city. The rent will be 60 thousand rubles per month. Location - second floor, next to cafes and hypermarkets for children's goods (the most ideal place).

What equipment to choose for a children's playroom

About 700 thousand rubles will be spent on the purchase of equipment. Approximate equipment will include: a large game labyrinth, an attraction "air guns", rocking chairs "butterfly and a giraffe", a curved mirror "cow", a "truck" constructor of 30 soft elements, a round mat "watermelon slice", a dry pool, a trampoline " merry clown”, plastic table and 4 chairs, floor mats, crocodile game module.

Recruitment

Four operators will be hired as staff, who will work in shifts 2/2. At the same time, two workers will look after the children. They will also accept payment and carry out wet cleaning in the room. Salary will be set as salary + bonuses. The average salary will be 17 thousand rubles per month.

What taxation system to choose for a children's playroom

The organizational form will be an ordinary individual entrepreneurship registered with the local tax service. It is planned to use UTII (“imputation”) as a taxation system. We believe that this is the most favorable tax regime for a game room, when the amount of tax does not depend on the business income. With UTII, the tax is paid in the form of a fixed amount, once a quarter. The use of a cash register is not required.

Marketing plan

The traffic of the shopping center is about 3 thousand people on weekdays and 7 thousand people on weekends. The shopping center has many shops and cafes that attract parents with children. These are toy stores, children's clothing stores, a children's cafe, a cinema. In fact, this will ensure the flow of customers to our game room, even without additional advertising. According to preliminary calculations, the average attendance of our game room will be 30-50 people. on weekdays and 70 - 90 people. on weekends.

Financial plan

Let's proceed to the calculation of the main indicators of the economic efficiency of the business. Fixed monthly expenses

  • Rent - 60,000 rubles.
  • Salary of operators + insurance (4 people) - 80,000 rubles.
  • Depreciation of equipment - 15,000 rubles.
  • Advertising — 10,000 rubles.
  • Taxes (UTII) - 8,000 rubles.
  • Other expenses - 10,000 rubles.

Total - 183,000 rubles. Monthly income

  • The cost of visiting is 150 rubles. (weekdays), 200 rubles. (weekend)
  • Number of visitors per weekday - 35
  • The number of visitors on a day off - 80
  • Revenue for 8 days off - 128,000 rubles.
  • Revenue for 22 weekdays - 115,000 rubles.
  • The total monthly income is 243,000 rubles.

How much can you earn in a children's playroom

Hence the profit: 243,000 - 183,000 (fixed costs) = 60,000 rubles per month. The profitability of the business, according to the business plan, is 33%. With such indicators, investments in the opening of a children's playroom pay off after 15-17 months of work.

What documents are needed to open a children's playroom

Before the business begins to function, you must have:

  • registering you as an individual entrepreneur;
  • document on becoming registered with the pension fund;
  • permission from the fire department;
  • registration of cash registers;
  • permission from the sanitary epidemiological station;
  • medical books of employees;
  • documents confirming the safety of equipment.

What OKVED code to indicate when registering a game room

For a children's playroom, code 92.72 and 92.34.3 are suitable.

Step by step opening plan

You must complete the following steps.

  1. First you need to register a company as an LLC or an individual entrepreneur, the second option is better, as you can enjoy some tax benefits.
  2. After that, you need to select the OKVED code and register with the pension fund.
  3. A necessary attribute in this case is a cash register, it can be replaced by strict reporting forms, but they will also have to be registered with the Federal Tax Service.
  4. Renting or building premises.
  5. Purchase of the necessary equipment (interior design, furniture, play structures, video playback equipment, etc.).

As you know, shopping is an addictive activity, but it depends for whom. It is extremely uninteresting for children to do this, and, therefore, if you have no one to leave the child with, then exciting shopping will not work. The child is unable to do the same thing for a long time. He needs to move and discover the boundaries of the unknown. Today, as a rule, this does not cause much of a problem due to the existing game rooms.

Playroom

Children's entertainment centers appeared on the territory of the Russian Federation not so long ago. Approximately ten years ago, when large shopping centers were founded in the country, there was an acute shortage of preschool institutions. Parents had nothing to do but take their children with them everywhere. The creators took into account the needs of visitors, finding a lifeline to solve the problem of opening game rooms. The establishments quickly gained popularity and became widespread. The idea of ​​leaving the child in the playrooms and enjoying shopping freely has appealed to many parents. In turn, seeing the rapid popularity of this type of activity, Russian entrepreneurs hastened to fill the entire Russian market with a profitable niche.

What types of playrooms are there

What are the rooms by direction:

  1. early development. Children from 1 to 2.5 are brought here.
  2. physical development. Here they do rhythmoplasty and fitness with children from 2 to 6 years old.
  3. musical development. Children from 2.5 to 10 years old are brought here.
  4. Development of speech or intelligence. Designed for ages 3 to 6 years old.
  5. creativity. Children from 3 to 10 years old are engaged.
  6. Playroom, designed for a long stay, if parents need to leave on business.

Game room types

If you are interested in the question of how to open a children's playroom, then, first of all, you should know what plans they are. The most common of them:

  1. Soft ground. It looks simple and is cheaper. This option is suitable for offices, banking institutions, beauty salons, etc.
  2. Jungle, consisting of pipes, ropes, swings, ladders. The complexes are much more expensive, but the children are more interested in them and they want to spend more time there.

Goods and services for children are always in great demand, as parents want to please their child. They fulfill all requests sparing no expense. For this reason, any business related to the development and education of the younger generation will be successful. The only thing to consider is that working with children requires pedagogical, psychological knowledge and good experience. Therefore, if for parents, playrooms become a salvation, then for entrepreneurs, this is a great way to start a business. There are two options for using game rooms in business:

  1. Opening a game center as an addition to an existing business y. That is, if you already have a good restaurant business, where customers with children often come, then it makes sense to provide good leisure time for both parents and their kids.
  2. Opening a children's room as a separate business, whose services will be in stable demand.

Game room in the mall

All you need is to draw up a detailed business plan with accurate calculations, taking into account all the necessary investments, payback time and approximate profit. If you approach the creation of a plan wisely, this will help to avoid mistakes and financial failures in the future. You need to take into account the following main components:

  • rent price;
  • renovation of the premises;
  • purchase of the complex;
  • hiring.

At first glance, it seems that opening a game room is simple, but do not forget that for this, you need to collect a full package of documents, permits from authorities and funds for unforeseen expenses. It will take several weeks, and sometimes more, to collect the necessary papers and seals, but this is if you come across some corrupt official who finds fault with everything for the sake of profit. The entrepreneur must be aware that the requirements for children's playrooms have been increased by the inspection authorities, so you should familiarize yourself with the following documents:

  1. Recommendations for finding children in children's playrooms, they were developed by the Moscow Consumer Market Department.
  2. View whether the equipment complies with safety regulations and GOST standards.
  3. To study the law "On the protection of consumer rights".

To open a game room in a shopping center, you need to take into account a lot of nuances.

Moreover, there are pitfalls in any business and an entertaining children's room is no exception. To ensure that your plan does not go bankrupt, you need to thoroughly study all the nuances of the case. If you are planning to create a room as an accessory service to some institution, then you should not worry about the flow of customers. Usually people do not sit there for hours, therefore, the flow of children will move quickly, but will arrive constantly and throughout the year. But if you want to start a business separately, then you need to take into account the fact that people visit shopping centers less often during the warm season, since it is preferable to spend time outdoors. Starting a business in May is a great chance of failure. Therefore, it is better to start from the beginning of autumn.

Read also: How to open a recruitment agency: business plan

Children's playroom business plan

A well-designed business plan will help you recoup your investment and make a profit in a short time.
Stages of a business plan:

  1. Idea selection, competitor analysis, project profitability.
  2. Organizational matters.
  3. Cost Report.
  4. Promotion and advertising.
  5. Profit.

You need to open a game room in crowded places

Profitability and locations

The choice of a suitable location is of great importance. This applies not only to large cities, but also to small towns. Business is equally suitable for absolutely all territorial points. But of course, if you plan to seriously develop in this area, then it is better to pay attention to the number of city residents when organizing game rooms.

As the statistics show, one entertainment room is enough for every 100 thousand inhabitants. That is, if in the selected locality lives under 200 thousand citizens and two gaming centers are already flourishing, then it would be pointless to open a third point. Accordingly, with a population of less than 100 thousand, the business will not be in demand and will hardly justify the investment. Thus, the profitability of the game room is closely related to the place of its foundation and placement. In order not to fail, you must first analyze the situation in the market. That is to find out:

  • what centers exist in the city;
  • What age group do they serve?;
  • what is the cost of their services;
  • what kind of marketing is being used by competitors;
  • How busy is the room;
  • What are the reception hours.

In addition, for a more accurate analysis, you can conduct a social survey via the Internet. Publish the news about the opening of the game room in the newspaper and see how many customers respond. A preliminary assessment is required if the market is oversaturated or the population of the city is small.

Rooms should be spacious

Game room space

It is necessary to take care of finding a suitable room in advance. You should look either in a residential area with good traffic, where there are no competitors nearby, or in some large shopping center, supermarket, shopping mall, since such places are always full of people. If the choice falls on a crowded, but at the same time sleeping area, you will need good advertising for the establishment and a room on the ground floor. It must necessarily have a bathroom, a sink, individual heating, good ventilation and lighting. Business in such a place will go only if the main part of the passing audience will be: parents with children aged two to six years. Complexes with all the necessary communications are in particular demand, as they can be a separate building or a closed-type area with various entertainment areas. They have: all kinds of slides, pools, musical instruments, everything for drawing and much more.

Speaking of shopping centers, your neighborhood will be optimal with children's departments or a cafeteria. With a good organizational process, opening a leisure room in such a location will be beneficial for both the tenant and the tenant. Here, the funds invested in the business will quickly pay off, because the initiators of visiting shopping centers are children. And parents are always interested in the proper organization of leisure for their child. In addition, not only customers of the shopping center, but also those who live nearby can leave children in the playrooms. The only catch is that it is not easy to get a site in the shopping center, advantageous places are always occupied or prohibitively expensive.

Do not forget about the interesting design of the game room

What should be the leased area of ​​the premises?

The area of ​​the rented premises for one child must be at least two square meters. meters. That is, for 15 kids you need to rent a site of 30 square meters. meters. This is the minimum room size. Renting less will simply be unprofitable. Such a room will cost from about 50,000 rubles, despite the fact that about 150 rubles will be taken from a child per hour. The cost of such premises will pay off in about six months.

If you are planning to combine a game room with your main business, for example, creating a play area in a beauty salon, an area of ​​​​12 square meters will be enough for you. meters. The average game room is the one whose area is not less than 75 square meters. m. This room can accommodate up to 70 children at once. To rent a room with such an area, you need about 1 million rubles. If 50 children are admitted daily, then the monthly profit is up to 80,000 rubles. The business pays off in a year, this is taking into account a well-chosen place.

So, to open a standard center, you will need six rooms with a bathroom. Each should be from 15 to 20 square meters. m. This means that the entire room must be 150–180 sq. m. m. Look for premises specifically for rent for a period of at least three years. Buying a site is inappropriate. Although it is better to immediately look for a place with the right to buy. In the event that you find a room, but it is solid, you can simply delimit it with plasterboard partitions. It will not be possible to indicate the exact rental price, since it is different in different regions. Let's say one thing, that the average rental figure with repairs ranges from 150,000 rubles per month.

Divide the room into zones

In principle, there are no serious requirements for the room, the only thing in it should be spacious and have enough space for toys and all kinds of complexes. It is necessary to equip the complex not only with toys for kids, but also with everything necessary for the staff. The space itself will be correctly divided into zones:

  • reception for parents;
  • hallway;
  • bathroom section.

Children want to play and have fun. Parents - get at least a couple of hours of free time. You can satisfy the desires of both and earn money from it if you open a children's playroom. Children's playroom as a business is a profitable investment and a promising activity.

The idea of ​​playrooms came to us from the west. There are establishments where really leave the child for 2 or 3 hours under the supervision of a qualified person, are very popular.

Which is understandable: sending children to grandparents is not accepted, and the playroom is this is sometimes the only option for parents to free up time for their own affairs.

However, Russian grandparents are increasingly refusing to play the role of nannies, preferring to take care of their own business, work or hobbies. So gradually in the country there is a tendency towards the Western development of family relations. This means that game rooms will be in demand with us as well.

Another function of game rooms and, accordingly, a source of income for their owners is the holding of holidays, mainly birthdays. For this, animators are invited to take care of the program.

Another option is to create a game room inside the sleeping area. Entrepreneurs already working in this market have identified a trend: the farther the area is from the city center, shopping centers and hypermarkets, the more popular are the game rooms located in it.

Parents do not want to spend time on the road to buy goods or have fun, so they are limited to offers within walking distance. However, small shops, clubs and cafes do not organize children's leisure.

What should be in the playroom?

The center of every modern playroom is a labyrinth:a multi-level complex, including different elements for climbing. The bigger, more interesting and diverse it is, the more often kids will ask their parents to bring them here.

The labyrinth is bought ready-made or ordered according to an individual project. For mobile kids, slides, trampolines, swings are installed.

For calm children, they set up tables at which they draw, sculpt, decorate, play board games.

We create an interior

Next, you should take care that the interior of the game room creates a joyful impression. Bright cheerful colors, images of favorite characters and good lighting will definitely help to achieve this.

How to open a children's goods store "Begemotik" under the franchise of a popular brand, you can find out


Recruiting staff

For a game room ready to accommodate up to 50 people at the same time, at least two employees will be required to work in shifts. At "rush hours", in the evenings and on weekends, they need an assistant.

The tasks of the employee include the functions of an educator and an administrator. He receives children, makes calculations and at the same time keeps order, helps the children get used to the space, offers entertainment options. You can find suitable personnel in pedagogical universities.

You will need a cleaner in the room. In rooms for children's games, wet cleaning is a daily necessity.

It is better to conclude contracts with at least 3-4 animators.

Children's playroom as a business: registration procedure

To open a business, register an LLC or register with the tax service as an individual entrepreneur. The second option is preferable for small businesses: the registration process is cheaper and faster, it allows you to keep simplified accounting, and the fines for possible violations are lower.


Children's playroom: business plan with cost and income calculations

A playroom for children is a business with a low entry threshold. The main items of expenditure are:

1. Purchase of equipment. It will take 300 - 900 thousand rubles.

2. Rent. The cost per square meter ranges from 500 to 2 thousand rubles. For a room of 50 sq. m need to pay monthly 25 - 50 thousand rubles.

3. Salary of employees. The average monthly salary of one person will be 15 thousand rubles. Total costs for this item of expenditure will amount to 45 - 60 thousand rubles.

As a result, the costs of opening this business will have to be spent from 390 thousand rubles. up to 1 million 150 thousand rubles.

However, to get the final estimate, add another 20% to this amount for all sorts of unforeseen expenses.

How to open a children's clothing store from scratch and draw up a business plan with calculations, you can read

Game room, leisure center, development club - you can name your brainchild whatever you like. An important point is the lack of educational activities in this institution. You do not need a license to open a children's playroom. Even with scheduled inspections, Rospotrebnadzor has no right to come to you. With unscheduled - yes, if one of your visitors, or rather, from their parents, wrote a complaint.

Opening such an enterprise is both easier and more difficult than a preschool educational institution. It's easier, because you will have to coordinate not a very large number of factors at the time of the "launch" of the enterprise. It is more difficult because no one has yet developed a normal regulatory framework for such institutions. In addition, according to the Federal Law of the Russian Federation 84, all equipment safety standards are voluntary. Therefore, you have to use standards for similar structures.

Before opening a children's playroom (DIK), you can contact Rospotrebnadzor (local SES) and the State Fire Supervision Service for clarification. Lawyers even advise inviting a preliminary commission to evaluate your building / room and equipment for compliance with standards. But the preliminary commission may not come. There are no complaints, there is no legislative act regulating the check - there is no check.

If you were unable to find a common language with the inspection authorities and get an exhaustive answer regarding the opening of the DIC, use the following regulatory documents when preparing the premises and equipment:

  1. SanPin 2.4.3049-13 dated 05/15/13. The document was developed for the preschool educational institution and describes the regime moments of the work of the children's institution, its content and organization. Here you can learn the rules for the maintenance and cleaning of the premises, the requirements for it and the estimated norms for the number of children that you can accept.
  2. Federal Law of the Russian Federation 123 as amended on 07/29/17. This is a technical fire safety regulation, in which you can find the requirements for the premises and equipment of your establishment. Find out if you need a fire alarm and the requirements for it. What kind of fire fighting equipment do you need to have?
  3. Order No. 402 as amended on 06/02/16 issued by Rospotrebnadzor. This document describes the requirements for the presence of medical books and health certificates. Introduces you to how these documents should look when reviewed.
  4. Consumer Rights Protection Law (ZoZPP N 2300-1) and PP No. 125. From these documents, you will learn how the signboard of the organization is drawn up, the consumer's corner, what information should be reflected on them.

Before purchasing equipment for the game, it is worth understanding domestic and international standards regarding its safety.

European standards are set out in EN - 1176 . domestic are described by GOSTs describing the equipment and coverage of playgrounds:

If you do not place the equipment specified in these guests, you can not get acquainted with them. They describe not only the arrangement of children's rooms, but also relate to open areas.

In addition, you should find out if the local authorities have developed any guidelines for the placement of children in the PEC. For example, in Moscow such recommendations have been developed and published by the Consumer Market Department.

SES requirements

You will encounter questions from the SES in case of complaints about your children's room or its staff. If you want to open a DIC, you'd better familiarize yourself with such a voluminous and sometimes contradictory document as SanPin 2.4.1.3049-13. The main conclusions on the premises and its content, which can be made, we will consider below.

Requirements for the premises

The size of the room will determine the size of the group you can recruit. If you provide leisure for children:

  • up to 3 years, each child should have at least 2.5 m 2 of area;
  • 3-7 years - minimum - 2 m 2 area.

One child cannot be in the playroom for more than 5 hours in a row. This should be stipulated in the contract with the parents. If the same group of children spends 5 hours or more in the playroom, the bedroom will need to be arranged. Requirements for such an institution will be more serious.

Children's institutions can be located both in a separate building and on the ground floor of a residential building or in a built-in-attached area. But in the basement and basement, children's rooms are not placed.

  • locker rooms where you can leave outerwear;
  • toilet.

It is advisable to provide a cooler with drinking water, it must comply with drinking water standards.

It is recommended that in the room where children stay, disinfect with a bactericidal lamp. There is no strict requirement in this matter. But experienced organizers of children's rooms recommend acquiring such equipment.

Finishing Requirements

SanPin recommends finishing the walls of the room with materials that easily tolerate contact with detergents and disinfectants. SanPin recommends painting walls in warm colors from the north and cool colors from the sunny side. Paints are recommended to use pastel colors. You can also use bright decor elements, but not more than 25% of the area of ​​​​the room.

Equipment and room requirements

Windows in the room should allow ventilation of the children's playroom. Toys and furniture should be appropriate for the height and weight of the children who will spend their leisure time in your CEC.

All equipment, furniture, toys, etc. should be:

  • made of approved materials that are not harmful to the health of babies;
  • have certificates;
  • easy to wash and withstand disinfection.

Soft toys are not needed in the playrooms. They are allowed to be used for preschoolers only as didactic material. All playing equipment must be safe. This means no sharp corners. If available, such corners are screened with special gaskets. The risk of a child being caught around a corner by clothing, hand or foot must be minimized. All elements of game structures must be securely fastened.

The game room is cleaned with a wet method at least 2 times during the day. Particular attention is paid to places where dust accumulation is possible.

In addition, you must have disinfectants for cleaning the premises, labeled inventory and a register of such products.

Lighting Requirements

These requirements comply with the requirements of the SES for living rooms. Windows in the playroom must have adjustable blinds (sun protection devices). Irregularity of lighting should not be more than 3:1. All artificial lights must be in good working order.

Requirements for ventilation and heating

It is not allowed to use portable heating equipment, including infrared heaters, in the room. Heating appliances (batteries) must be protected by safe and non-traumatic material. Children's room should be regularly ventilated. When airing, the temperature in the room should not decrease by more than 4 degrees. The process must take place in the absence of children. Every 1.5 hours it is recommended to arrange the so-called through ventilation.

The temperature in the room should be controlled by thermometers and be comfortable 23-25 ​​o C. The content of harmful substances in the air, including carbon dioxide, should not exceed the MPC.

Employee Requirements

The main requirement that the SES imposes on employees of children's rooms is that they have a health book and undergo medical examinations (when applying for a job and scheduled).

Requirements of the State Fire Supervision

Since children are not planned to stay in the children's playroom without their parents, any coordination with the Fire Inspectorate is not required. But the owner of the DIC can apply to this service for a voluntary inspection. But, most likely, you will find out about your compliance with the standards already upon the fact of an unscheduled inspection.

  • SP 54.13330.2011 (updating for SNiP 31-01-2003) - this document describes where additional premises for a family preschool educational institution can be located. They are also recommended to use when opening the DIC.
  • When choosing a room for your playroom, try to ensure that it complies with SP 118.13330.2012 (namely, clause 5.7, table No. 5, column 3-4, with the exception of the bedroom).

    Requirements for the PB system

    Requirements for PB are also developed for preschool educational institutions. But in the event of an emergency, the absence of specific legislative acts does not relieve the responsibility of the owner of the DIK or its manager. Therefore, it is worth doing work to maintain the PB in your institution.

    It can be broken down into 2 large elements:

    • documentation;
    • the PB system itself.

    The first group includes the presence of:

    • evacuation plan (color, A3 format);
    • safety instructions for personnel;
    • briefing log, accounting of primary fire extinguishing equipment and safety inspections;
    • organization order with the appointment of a responsible person;
    • signs with the telephone number of the fire service.

    The second one includes:

    • availability of primary fire extinguishing means (fire extinguisher, fire hose, stand, sand box);
    • fire fighting devices (APS).

    The materials with which the walls of the room will be sheathed / pasted over should be minimally combustible during the evacuation.

    These are the basic requirements. By the time you open your business, you should clarify the information. Maybe the law will change a bit.

Opening your own business is an easy task, but making it profitable and doing all the calculations correctly is more time-consuming work.

Pros of a children's playroom

For any cafe, mall, restaurant, cinema, recreation center, beauty salon, airport, fitness club or hotel, a game room is an ideal auxiliary tool for their business. If your goal is to occupy the child for a couple of hours, so that parents have time for a relaxing pastime in your institution, then a playroom is enough for you. This is a fairly profitable option that does not require large expenses; you can invest up to 100 thousand rubles. It is desirable that the purchased equipment is enough for the game of not one child, but at least six.

In the case when the main task is to create a full-fledged gaming complex, where parents can not only leave their children for a while, but also celebrate all kinds of holidays together or just relax together on the weekends, this option requires much more expenses.

Any institution for children involves serious responsibility. Many aspiring entrepreneurs, if they want to create a game room, the question arises: how to open an individual entrepreneur so that liability is kept to a minimum? The most suitable OKVED code in this situation is 92.7 "organization of entertainment and recreation."

Documentation

To work legally, you will need:

  1. Own individual entrepreneur, LLC is better, because at the initial stages it has tax benefits. It can only be opened at the place of residence. To open an IP, we need the following documents:
  • an application for opening an individual entrepreneur, a sample form can be found on the Internet;
  • two photocopies of the passport and TIN certified by a notary;
  • pay the state duty;
  • application for simplified taxation;
  • registration with the state statistics authorities.
  1. Register with the Pension Fund or other non-budgetary fund.
  2. Purchase a cash register, and then register it with the tax office.
  3. The room should be issued in accordance with the norms of the State Fire Supervision and Rospotrebnadzor:
  • all employees must have medical books and preferably a pedagogical education;
  • the room must be constantly cleaned (provide for good ventilation and lighting);
  • it is forbidden to let obviously sick children into the territory of the playroom.

Location selection

To draw up a business plan for a children's playroom, first you need to decide on the room. It should be either a sleeping area with excellent traffic, where at the moment there are no competitors, but good advertising will be needed there. The most ideal option is in a shopping and entertainment center. In the latter, a large cross-country ability of people will allow you to quickly recoup your investment. It is desirable to have a bathroom, sink, individual heating and, as mentioned above, good ventilation and lighting.

When choosing a room, it is also important to proceed from the expected average traffic. If you are going to create a small play area at a store or beauty salon, where there is little traffic, a room of 12 square meters will be enough for you. When the expected traffic is about 200 people per day, a room of at least 40 sq. m. Approximately one person should have 2 square meters. m.

It is desirable to divide it into zones: administration, play area, entrance hall, parent, possibly a bathroom and kitchen.

Equipment

One of the important aspects when choosing equipment is its quality factor, it is better not to save money and purchase it of proper quality, with good thick plastic. It is important to study all the proposed norms in advance. Among children, one of the most favorite attractions is the labyrinth, where they can overcome various obstacles for hours.

Also, machines with all kinds of races are in demand, where every child can feel like a little Schumacher. As an option, which is gaining more and more popularity lately, there is a children's climbing wall, where there are hooks in the form of emoticons, all kinds of balloons, stairs and windows.

It is best to order a labyrinth and other attractions at the factory, then you have the opportunity to develop their parameters yourself, which will suit your premises. And in the future, replacing broken parts will become easier.

At the same time, when choosing equipment, one should not forget about a place for a relaxing pastime. To do this, you will need interactive panels, a table, chairs, colored pencils, Lego toys, coloring books, cardboard, etc.

Calculations and profit

The basis for drawing up a business plan for a children's playroom is the calculation of all estimated expenses and income. Expenses:

  1. Equipment. Its cost can be from 80 thousand rubles to 1 million rubles, depending on the scale. On average, about 300 thousand rubles.
  2. The salary. On average, 25 thousand rubles per person. If the room is small, then two people working in shifts will suffice. In the case when the traffic is about ten children per hour, then one animator is enough, respectively, at least two employees must be present for twenty children.
  3. Repair. From 40 thousand rubles per 40 sq. m. The cost is affected by the neglect of the premises, the materials used and the payment to employees.
  4. Rent. It all depends on the city, region and area. The average rent for 40 sq. m goes from 50 thousand to 80 thousand rubles a month.
  5. The cost of registration with state bodies will be about 15 thousand rubles.
  6. Advertising. Although not a mandatory item, high-quality PR will help you quickly learn about the opened game room and attract customers to it, while your own logo and unique name will make it more recognizable.

To understand how much the final profit from a ready-made business will be, you need to calculate the estimated income and compare them with expenses. Income primarily depends on the services provided. These can be babysitting services, organization of holidays, payment for individual attractions (the same climbing wall), being in a play area. Main income:

  1. If on average 200 people a day or 20 per hour come on a weekend, the cost of staying in a child's playroom is 180 rubles per hour.
  2. On a weekday, about 80 people come, the payment is 100 rubles per hour.
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