Opening your own pizzeria from scratch is not easy. You have a long way to go from creating a business concept to acquiring equipment and hiring staff. Use this material to open a pizzeria as a business according to all the rules.

How to open a pizzeria from scratch: choose a format

The first thing to do is to decide on the format of the institution. There are two main options: cafe-pizzeria or food court. They differ in location and size of the room. The cafe is located on the first floor of the building, the food court is located on the territory of the restaurant area in the shopping center. The choice of format depends on the financial capabilities of the entrepreneur and his goals. When opening a pizzeria network, formats can be combined.

How to open a pizzeria: where to start

The business must be registered with the Tax Office. To start your own pizzeria, it is enough to register the business as an individual entrepreneur. After registration, you will need to choose a taxation system. The most profitable option is a single tax ENTI. However, keep in mind that, unlike the simplified taxation system, according to the UTII, the company should have no more than 100 people in its staff.

When registering an LLC, choose "simplified". So you will pay 15% of the profits instead of 20%, as with the main tax system. When registering, be sure to indicate which type of taxation you want to use. Otherwise, you will be automatically transferred to OSNO.

Opening a pizzeria from scratch: paperwork

We understand what is required by law to open a pizzeria. The main document issues Rospotrebnadzor- This is a permit to open an institution in a certain area. To obtain it, employees of Rospotrebnadzor analyze the documents submitted by the entrepreneur, go to the facility and evaluate it.

If the pizzeria meets the requirements for the premises that apply to public catering, Rospotrebnadzor specialists issue sanitary and epidemiological conclusion.

After that, you need to prepare a package of documents, which includes:

• Production control program.
• Contracts for the regular provision of services for disinfestation and processing. premises, ventilation systems and air conditioners, as well as a car (if delivery is made).
• The list of manufactured and sold products, agreed with Rospotrebnadzor.
• Contract with a company for the removal and disposal of organic waste.
• Contract with a laundromat for laundering employees' uniforms.

Pizzeria from scratch: equipment and inventory

Consider how to open a pizzeria and what equipment you need to install, regardless of the format of the establishment. The minimum list of mandatory equipment for the kitchen:

• Pizza oven. There are 3 types of ovens: deck ovens, professional pizza ovens and conveyor ovens. In Italy, real pizza is cooked in a wood-fired oven, reminiscent of a Russian stone oven. In Russia, the best option would be conveyor oven. High-quality pizza baking equipment is made in the USA. Today, its analogues in Russia and Europe practically do not exist. American ovens are expensive, but they are a smart investment that will pay off with the right marketing.
• Mixer.
• Dough sheeter.
• Refrigerators. Their number depends on the assortment of the pizzeria. It should be taken into account that it is required to store vegetables, meat and fish according to sanitary standards separately.
• Freezer.
• Scales.
• Hood.

Choose a container for storing products made of plastic. The best material for work utensils is stainless steel, but it is too expensive.

What kind of staff do you need to hire to open a mini-pizzeria from scratch?

Minimum staff for a small pizzeria, it includes: a technologist, two cooks and two cook assistants (they work in shifts), two or three waiters, two cashiers, an administrator, a cleaner and a loader. Accounting can be outsourced.

How to make a menu for a pizzeria?

Sample menu should include at least 5 pizza options: cheese, pepperoni, signature from the chef, meat, seafood and others. An interesting option that guests will love is a pizza constructor with ingredients to choose from.

The rest of the standard menu items are:

• 5 types of salads
• 4 options for hot dishes
• 3 types of desserts

To prepare each dish, you will need routing compiled by the chef.

Features of the purchase of raw materials

Since imported products are constantly growing in price, most entrepreneurs draw up contracts with suppliers of Russian goods. Only large restaurants can afford to cooperate with companies selling foreign products. Many pizzeria owners work on a mixed scheme., acquiring most of the products from domestic suppliers and purchasing certain types of imported goods.

If you are planning to open a mini-pizzeria from scratch, choose the first or second option. Buying exclusively foreign goods will be unprofitable.

The basis for pizza - watercress - can be ordered at a bakery or made independently. Keep in mind that watercress dough is made by hand and only then mixed in special machines. When the dough is ready, it is shaped and placed in a proofer. After that, use for pizza or freeze.

An operating cafe as an alternative to opening a pizzeria from scratch

We have reviewed the basic steps you will take when starting a pizzeria from scratch. Having made preliminary calculations, you will understand what expenses will be required to start and develop a business. An alternative to opening your own project is to buy an already operating pizzeria. This is a profitable investment that allows you to purchase high-value assets (such as equipment) at below market prices. A high traffic area and regular visitors are another significant advantage

How to open a pizzeria from scratch? Step-by-step instruction

Pizza, fast food, Japanese cuisine - without these dishes it is hard to imagine the everyday life of a modern city dweller. All new cafes, bars, restaurants open here and there, it seems that they instantly grow out of the ground, like mushrooms after rain. Every year the market of public catering establishments grows by 25%. This figure scares aspiring businessmen who want to try their hand at the restaurant business. However, fear is not always justified. For example, among cafe-pizzerias there are no clear leaders, major players, as, say, among fast food establishments. To the market of pizzerias for new players - the entrance is free.

Opening a pizzeria: is it profitable and where to start the process?

If you decide that you want to open a pizzeria from scratch, the first thing to do is determine what type of establishment it will be. The following options are possible: restaurant, cafe, pizza shop, pizza delivery.

Italian restaurant - the most complex and expensive project. It is costly in terms of renting, buying or building premises, equipping halls, and acquiring special equipment. The menu of the Italian restaurant includes a wide range of dishes, a large number of varieties of pizza. You will have to spend a lot of time and effort to create a menu and find trusted reliable suppliers, you will need to issue a license to sell alcoholic beverages, look for an unsurpassed chef (ideally, of course, Italian) and impeccable administrators and waiters. But the successful solution of these issues will pay you back handsomely. This market is not as saturated as the cafe and bistro market, where you can quickly grab a few slices of pizza. There are good chances to find your circle of regular visitors. In addition, the payback of the business comes on average in 1 year.

Cafe-pizzeria - Requires much less financial investment. Demand for establishments of this type is huge, but the competition is great. You can build or rent a small room, a hall in a shopping center, open a summer cafe - there are many good options. Does not require a large number of personnel. But in this case, an extremely rigorous analysis of the market of competitors is necessary. The average payback period is 1.5 years.

Pizza shop (pizzeria-kiosk) - a popular direction that is developing by leaps and bounds. This is a small room, which consists only of a kitchen and a product distribution area. There may not be a hall for visitors at all, or only 2-3 tables will be placed in it - for those who want to have a bite to eat on the spot or are waiting for an order to be issued. In such establishments, pizza is prepared right in front of the buyer's eyes - in 15–20 minutes, or they take orders by phone or the Internet.

Pizza delivery - can be an independent type of business or combined with other types of pizzerias. The easiest option to organize, but it is also the least profitable of all. Requires a well-designed advertising campaign. After all, visitors will not be able to get acquainted with the institution with their own eyes, advertising is required in the media, in entrances, elevators, attracting promoters, etc.

The first pizzeria was opened in Naples in 1738 and was called Antica.

Currently, there are about 500 stationary pizzerias in Moscow. The average payback for a pizzeria of any type is 1.5–2 years. With a competent organization, the business is profitable, the main thing is to approach its organization wisely, consult with knowledgeable people, turn to specialists.

We create a business plan for a pizzeria

Starting to develop your own concept, remember: the desire to realize the ideal model of the institution in your mind is not the best idea. As they say - the taste and color ... First of all, it is worth analyzing your financial capabilities, then assessing the demand and preferences of the mass consumer, and only then compare it with your desires and ideas.

A pizzeria business plan is necessary not only for you personally to detail your idea and find approaches to its implementation, but also to provide it to investors, partners, banks - if you ask for their help.

Here are the main points that should be written in any business plan:

• The name of the institution, its main idea.
• The target audience.
• Desired location.
• Design project.
• Staff staff.
• Pizzeria menu.
• Advertising campaign.
• Estimated opening costs.
• Expected financial performance.
• Expected payback period.

It should be noted that if you are drawing up a pizzeria business plan for yourself, it makes sense to describe in detail exactly how many and what kind of employees you will need, what equipment, furniture and utensils and in what quantity, what documents you will have to draw up. If a business plan needs to be presented to investors or creditors, one should dwell in more detail on financial and legal aspects, provide figures, statistics, and substantiate one's own forecasts.

Selecting and refurbishing

Usually, the selection and renovation of the premises is started after the idea, style and audience of the pizzeria are determined. However, this is another common rookie mistake. Picking up a room can be much more difficult than coming up with the concept of a cafe. Sometimes you have to adjust your initial ideas in accordance with the characteristics of the premises that you managed to find / buy / rent. Consider which option suits you best. Buying a property is a large one-time investment that is not available to every entrepreneur. But since about 40% of all monthly costs are spent on rent, you should clearly determine which type of property will be more profitable and affordable for you. Also, remember: a lease term of more than one year requires state registration with the City Registration Office.

The choice of the location of the institution depends on your concept. It is more profitable to open restaurants in the central areas of the city, and cozy small cafes will appeal to families, students, and office workers. So pizzerias will be in demand in residential areas, near educational institutions, business centers.

When choosing a room, it is important to consider not only its location, traffic, but also compliance internal design standards . So, you need a large kitchen, divided into several workshops, a room for storing personal belongings of staff, a separate toilet room for employees. An important feature - electrical power of the room . For example, to put in an institution with a footage of 200-300 square meters. m a complete set of professional equipment, power supply should be at least 30–40 kW. It also needs to be taken into account How ventilated is the room? . The ventilation system must necessarily go to the roof, placing a pizzeria in the basement is unacceptable. If the pizzeria will be located in a residential building , then the room should have entrances and emergency exits isolated from the residential part of the building, have increased sound insulation. Other requirements for the institution can be found in the relevant SNiPs and GOSTs.

After you have chosen a room where you can open a pizzeria from scratch, you should decide on the design: engineering and technological, develop a design project, think over the exterior design of the establishment, signboard.

Choosing equipment

Equipment, furniture and utensils are selected based on the type and specifics of the pizzeria. For clarity, here is a list of equipment needed to open a small cafe-pizzeria, designed for 20 visitors, and indicate its cost.

Table. Equipment for a pizzeria

Name	Quantity (piece)	Cost, rub.)
pizza oven
dough mixer
dough sheeter
Refrigeration cabinet
Refrigeration chest
Refrigerated display cabinet
coffee machine
Juicer
Bar refrigerated cabinet
A set of tableware, cutlery	For 20 persons
Staff form	For 10 persons
Tables, sofas, chairs for the hall	For 20 persons

According to experts, a pizzeria is one of the most successful business ideas for aspiring entrepreneurs. Such food is always in great demand, so beginners have every chance to succeed in this business and quickly return their initial investment. In this article, we will tell you how to open a pizzeria from scratch and what needs to be done so that the business brings a decent and stable income.

Activity registration

Before you open a mini pizzeria from scratch, you need to collect all the necessary documents. The most important thing is the permission from Potrebnadzor. It can only be obtained if the premises in which you are going to open a mini pizzeria complies with all established norms and rules.

In addition, you must collect the following documents:

• Agreement on the removal of waste with their subsequent disposal;
• Contract for the disinfection and disinfestation of the premises;
• The list of products sold, agreed with the regulatory authorities;
• Pizza Production Control Program;
• Certificate of registration of entrepreneurial activity.

Planning

Let's make an approximate business plan for how to open a pizzeria from scratch:

• Registration of documents;
• Selection and rental of premises;
• Recruitment;
• Purchase of equipment;
• Calculation of financial costs;
• Advertising;
• Profit calculation.

Before starting such a business, be sure to research the market to assess the level of competition in your city or town, and also analyze the profitability of the idea. Calculate how much it costs to open a small pizzeria, compare the level of competition and demand for such products, and then draw conclusions about the prospects of this business.

Criteria for choosing a location and arrangement of the premises

If you want to open a small pizzeria, any empty space will do. It is desirable that it be located in the city center, for example, in a large shopping center. Another option is a densely populated sleeping area. The premises can be rented or purchased. Its area must be at least 120 square meters. meters. For 40 sq. meters, a kitchen should be equipped, and the rest of the area should be equipped as a hall for visitors.

If you want to provide pizza delivery services, you can ask how to open a pizzeria at home. In this case, your institution can be located anywhere in the city. In addition, you can significantly save on renting or buying a room.

Equipment

The choice of equipment depends on the volume of production. If you are planning to open a small production, at first you can do all the processes manually. In this case, you still have to purchase refrigerators and freezers for food storage. In addition, you need to buy glass or stainless containers.

If you want to save on the purchase of equipment, you can order the pizza base in the required quantity at the nearest bakery. Pizza is usually baked in deck or conveyor ovens. In principle, this is all that is needed to open a pizzeria from scratch.

For large-scale production of ready-made or frozen pizza, you will need:

• flour sifter;
• dough mixer;
• Vegetable cutter;
• Plate;
• Bake;
• Refrigeration equipment;
• Thermal bags for pizza delivery.

In addition, you also need to buy a coffee machine, equipment for making cocktails, a refrigerated display case for drinks, chairs and tables.

As you can see, it is rather difficult to answer the question unambiguously how much money is needed to open a pizzeria, since equipment prices can range from 4.5 to 150 thousand dollars.

Staff

Everyone knows that in the service sector, the most important thing is personnel. The success of such a business is 40% dependent on the level of service, so it is necessary to pay special attention to the selection of personnel.

First of all, you need to find a good cook. This should be an experienced highly qualified specialist who is able to bring high income to your institution. It is desirable that it be a foreigner who was born and raised in Italy, the birthplace of pizza. If financial possibilities do not allow you to hire such a professional, be sure to find an experienced chef. Another option is to hire a specialist who has trained in Italy and is ready to further improve his skills.

In addition to the cook, you need to hire an administrator, waiters, cashiers and a chief accountant. If you are planning to open a delivery pizzeria, you also need to find couriers, preferably with their own transport, and a person who will take orders by phone.

Menu

Thinking about how to open a pizzeria in a small town? Such an institution is no different from pizzerias operating in large metropolitan areas. The main component in the menu of any pizzeria, of course, will be pizza.

This dish can be of two types, depending on the cooking technique:

• American pizza, consisting of a thick flatbread and rich toppings - 650-950 g;
• Italian pizza on a flatbread, no more than 1.5 cm thick - 350–500 g.

If you are planning to open a takeaway pizzeria, it is better to choose the first option, as Italian pizza gets cold very quickly.

You have probably heard about such popular varieties of pizza as:

• Margarita;
• Pepperoni;
• 4 seasons and more.

They are very popular, so they must be present on the menu. Of course, it will not work to please all customers, but you need to try.

It is also advisable to include snacks, desserts and hot dishes in the menu of your establishment. Also, do not forget to add soft drinks, tea and coffee to the assortment. Now you know what you need to open a pizzeria buffet. Stock up on resources and get to work. If you do everything right, such a business will bring excellent profits.

Experienced entrepreneurs are often interested in whether it is profitable to open a pizzeria based on a cafe? Recently, such institutions have become very popular. In addition, they bring good profits, as they cover a wide range of activities. If you plan to make such a mix, think carefully and calculate everything beforehand. In order to avoid mistakes when purchasing equipment, it is advisable to consult with experienced specialists.

Financial investments

Aspiring entrepreneurs often ask the question, how much money do you need to open a pizzeria? The budget of an institution for 30 seats, in addition to the cost of ingredients, includes the following expenses:

1. Premises rent - about 5 thousand dollars. The cost of rent will depend on the advantageous location, area and renovation of the premises;
2. Business registration and paperwork - approximately $ 900;
3. Purchase of equipment - 12 thousand dollars;
4. Products - 3.6 thousand dollars;
5. Staff salaries - 2.5 thousand dollars;
6. Advertising - 2 thousand dollars;
7. Repair and interior decoration - 2 thousand dollars.

If you have made a decision, I want to open a pizzeria, you need to have on hand a starting capital of about 30 thousand dollars. With proper management, all initial investments will pay off in just 1–1.5 years. After that, you will reach a net stable income.

Profit and profitability

We figured out how much it costs to open a pizzeria. Now let's try to calculate the future profit. Pizza usually has a 200% markup. For hot drinks and sweets 300–400%. With an average check of 400-500 rubles, the establishment will bring 4-5 thousand rubles of income daily. At first, if the pizzeria is visited by 10 people a day, you can get 150 thousand rubles. Over time, when more customers appear, profits will grow by 2-3 times.

The minimum profitability of this business is approximately 20-25%. If you are not satisfied with this indicator, open. In this case, you will be able to reach a wider audience and increase the level of profitability of the institution up to 50-60%.

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Institution format

Entrepreneurs who have large start-up capital on hand are often interested in. Such a business will require serious financial costs, but if you manage to succeed, the institution will bring a solid income. In order to open a restaurant, you need a spacious room, a wide range of dishes and a large staff. In addition, you need to create a special atmosphere in the institution, since the stay of customers in the restaurant is not limited to one meal. For all this you will need at least 700 thousand rubles.

You can also find out. This is a real prospect for more experienced entrepreneurs who are not limited in financial capabilities, since such a business will require serious investments. Do not forget that in addition to the initial investment, you will have to pay a certain amount to the franchisor every month.

If you do not have your own start-up capital, you should not even think about opening a McDonald's. In such a case, one might ask

The fast food market is growing even in a crisis, in this regard, the opening of a pizzeria is relevant even in the current market conditions.

 

Since the end of 2014, there has been a decrease in attendance at catering establishments. And before you open a pizzeria, you should carefully analyze the situation in this market. So what do the statistics say?

According to a study by the analytical agency NPD Group, in 2014 the number of consumer visits decreased by 1%, and from January to April 2015, the restaurant market lost up to 7%. To make up for the losses, catering establishments began to use promotional offers more widely.

According to NPD Group calculations, in 2015, due to promotional traffic, a 3% increase in visits was expected, with fast food establishments accounting for 10% of the growth, while restaurants are predicted to be able to reduce the drop in visits by 3%, i.e. the decrease in attendance will occur not by 6%, but by 3% (Fig. 1).

Fast food chains (the NPD Group also includes pizzerias) showed a significant increase in visits in the first quarter of 2015 - 8%, which looks surprising against the background of the general situation in the restaurant business (Fig. 2).

According to the NPD Group, for the first 9 months of 2015, the number of visits to fast food establishments increased by 10%, and the number of pizza delivery orders also increased by 6%, compared to the same period a year earlier. At the same time, the analytical agency links the growth in pizza orders with the “maturity” of the Russian market. Ordering pizza to the office or home has already become a habit of Russians.

The following graph will show more clearly which catering establishments were especially popular among Russians in 2015 (Fig. 3):

Based on the information above, it is obvious that the catering business is still as profitable as it was in pre-crisis times. And the format of pizzerias, as a representative of fast foods, is the most successful today. In order to start implementing our plan, let's figure out how to open a pizzeria from scratch - what steps you need to go through before you open the door of your establishment.

Preparing to open a pizzeria

First you need to develop a concept for your business, draw up a clear plan and sequence of actions.

Basic steps:

1. Choosing the format of the future institution.
2. Finding a room.
3. Bringing the premises in line with sanitary and epidemiological and fire safety requirements.
4. Purchase of equipment and hiring of personnel.
5. Notification to supervisory authorities.
6. Carrying out promotional activities.
7. Start of activity.

Now we will analyze in detail the key steps: the choice of format and the procedure for opening a pizzeria in the context of coordination with Rosptrebnadozor and other services.

Choice of venue format

Having decided to open a pizzeria, where to start is easy to guess - you need to decide on the scale of your business, i.e. with the format of the institution. The following formats are popular today:

The restaurant is the most capital-intensive project. For this format, there are additional requirements for the choice of premises - there must be enough space to place tables for visitors. And the kitchen will require a larger set of equipment, because. In addition to pizza, the restaurant should also offer other cold/hot dishes. There will also be a need to hire more employees who would be busy with cooking and serving visitors.

A pizza bar will require less investment, but still the requirements for the completeness of the equipment and the necessary capacity for the room remain.

A pizzeria at a food court in a shopping center is the most ideal option for those who want to save money on decorating the hall and purchasing bulky equipment, but at the same time make good money on a large number of orders. Such pizzerias in shopping centers should serve customers quickly and at reasonable prices. Therefore, the main emphasis should be placed on the purchase of equipment for the showcase, as well as for heating and cooling dishes.

Pizza delivery is the most economical option for organizing a business. The requirements for the premises here are based on compliance with sanitary standards, there is no need to spend money on the interior. In addition, there is no need to look for a room with reference to places with high traffic, and its area may be small. You can also save a lot on equipment by buying only what you need to make pizza and store frozen convenience foods and ingredients.

After you have decided on the format, made all the economic calculations, decided on the premises, now the fun begins - bringing the premises in accordance with the requirements of Rospotrebnadzor and the fire service.

Important: Since December 2008, obtaining permission from Rosporebnadzor to open a public catering enterprise is not required; when opening, it is enough to submit a notification, while the premises must comply with all established requirements.

The main requirements of Rospotrebnadzor for a pizzeria

• Hot/cold water supply and sewerage should be connected to the premises, supply and exhaust ventilation should be equipped.
• The walls of the production room must be covered with tiles or painted with water-based paint at a height of at least 170 cm from the floor.
• If the premises are located in a residential building, then it will be necessary to comply with the requirements for permissible noise and vibration standards.
• Availability of ventilation to remove odors The basement is not suitable for a pizzeria.

Notification of Rospotrebnadzor and obtaining the conclusion of the fire service

Important: Activities cannot be started until a notification is sent to Rospotrebnadzor about the start of activities.

For catering establishments, which just include pizzerias, in accordance with sub. 3 p. 2 art. 8 of the Law "On the protection of the rights of legal entities and individual entrepreneurs in the exercise of state supervision and municipal control" dated December 26, 2008 No. 294-FZ, there is a simplified procedure for notifying government agencies that control this area.

In accordance with clause 3 of the Government Decree “On the notification procedure for starting certain types of business activities” dated July 16, 2009 No. 584, catering establishments should apply with a completed notification to the territorial body of Rospotrebnadzor. The notification is filled out on the form, which is approved in Appendix No. 2 of the above government decree.

You can download its sample from the link.

A notification can be sent only after state registration and registration with the Federal Tax Service Inspectorate of a legal entity (or individual entrepreneur), but always before the start of activities (clause 5, article 8 of Law No. 294-FZ).

What information should be included in the notice?

The notification will need to indicate registration information about the legal entity (or individual entrepreneur), as well as indicate the address of the premises in which the activity will actually be carried out. You will also need to confirm that the premises, equipment, vehicles and personnel meet the stated mandatory requirements for this type of activity.

Before sending a notification, you will need to conclude a number of agreements with third parties. For failure to provide a notice or for providing false information, the businessman will be liable under the Code of Administrative Offenses.

Package of agreements:

• for the removal of municipal solid waste and food waste for disposal (or disposal at a landfill);
• for disinfection / disinsection / deratization on an ongoing basis;
• for disinfection of ventilation systems and delivery vehicles;
• for dry cleaning and laundering of staff uniforms.

It is necessary that the medical staff have issued medical books (and that workers undergo regular medical examinations). Certificates/passports must be available for all used equipment, and measuring instruments and volumetric utensils must be verified.

The notification shall be completed in two identical copies and submitted to the regulator in person, by mail or via electronic communication channels.

By mail, the notification must be sent by registered mail and contain an inventory of the enclosure. An electronic document signed with a digital signature can be transferred through the portal http://www.gosuslugi.ru/ or directly to the e-mail of the multifunctional center for the provision of public services.

The second copy of the notice, drawn up on paper, is given / sent to the applicant on the day of his registration.

Helpful service: You can search and check whether information about the sent notification was entered at the link http://notice.crc.ru/# .

If you plan to sell alcoholic beverages in a restaurant or a pizza bar, then in order to obtain a license, you will need to obtain a conclusion from the State Fire Service of the Ministry of Emergency Situations of Russia (Gospozhnadzor) on the fire-prevention condition of the pizzeria premises. For its execution, you will need to provide, in addition to registration documents for a legal entity (IP) and a lease agreement for premises (or a certificate of ownership), the following documentation:

• an act of commissioning a fire alarm and a contract for its maintenance;
• the act of measuring the insulation resistance;
• technical documentation for the premises (explication);
• an order to appoint a person responsible for fire safety (this person must have a certificate confirming the development of the fire-technical minimum);
• fire escape plan.

After you have been brought into the premises in accordance with the requirements of the State Fire Supervision Service and Rospotrebnadzor, you will have to find staff and conduct an advertising campaign.

There is another option to start, this is to buy a ready-made business model (purchase a franchise), this will greatly simplify the procedures, but it will be somewhat more expensive than opening from scratch.

Franchising a pizzeria

The easiest way to start a profitable business right away is to open a franchise pizzeria. Then you will not need to spend additional funds on an advertising campaign, and the franchisor will be given the opportunity to undergo training.

In the market for pizza parlor franchises, there are several attractive offers to highlight. Let's get acquainted with them.

Pizza Time

Pizzeria format - 3 in 1 - pizzeria + takeaway + delivery

Franchise conditions:

• Lump sum - 299 thousand rubles;
• Royalty - 3% of the profit monthly;
• The volume of investments - 1.625 million rubles;
• Payback period - 9-14 months.

You will get more information about this franchise if you read the article “Pizza Time Franchise”.

Dodo Pizza

The business is presented in three formats: Family Pizzeria, City Pizzeria and Dodo Express.

The franchise of the pizzeria "Dodo-Pizza" includes the following conditions (Fig. 6):

• Lump sum - 413 thousand rubles. (in view of VAT);
• Royalties - 3.5% of revenue + VAT monthly in the first year and 5% + VAT - from the second year;
• Investment volume - 3 million rubles. (a pizzeria with a hall - from 5 million rubles);
• Profitability - 15-25%;
• Payback period - from 12 months.

Papa John's

• Lump-sum contribution - 35 thousand dollars (equivalent - 2.641 million rubles);
• Royalty - 7.5%;
• The right to an exclusive - 7 thousand dollars (equivalent to 528 thousand rubles);
• The volume of investments - 8-12 million rubles;
• Payback period - 2-3 years.