A business in the service industry is a start-up opportunity with little capital or from scratch. And an unplowed field for creative projects. Any idea that will make people's lives more comfortable, save money and time, has the right to exist.

Services sector - a generalizing concept for the production of goods, both material (for example, tailoring) and non-material nature (consulting).

There are several general directions among them:

• domestic services;
• housing and communal services;
• security;
• transport;
• informational:
• catering services:
• trading;
• hotel service;
• entertainment and more.

Almost everyone can try their hand at this business. Moreover, for this it is not necessary to have a lot of money: you can get by with minimal investments. It is much more important to know the specifics and nuances of the area in which you plan to succeed. Responsibility, discipline and willingness to learn are the three pillars of your success.

Which is better: a classic option that guarantees a small but stable income? Or a completely new direction, where there will be no competitors? Usually, beginners are advised to choose a time-tested niche. So, regardless of the season, economic upheavals and fashion, people need food, housing, clothing and hygiene products. Providing their needs and requirements, you can quickly rise "from scratch" to a service professional. Thinking about what is more profitable to do, calculate the prospects for growth and development.

The most popular types of business in the service sector

• Trade.
• Repair service.
• Polygraphy and printing.
• Goods delivery.
• Domestic staff services.

The main conditions for success are your abilities and sincere interest in the matter. There are many examples when a small business in the service sector grew into a production or a large distribution network.

Apartment renovation as a business

This is a relevant, cost-effective and promising direction. Decide on the concept: renovation of housing, office or retail space? Your target audience? Trying to "embrace the immensity" is the easiest way to stumble.

Let's say you decide to renovate apartments. The customer chooses from the proposed options: redecoration, economy option or turnkey suite. The first two involve the use of simple technologies and inexpensive materials, the last one involves painstaking work involving high-class specialists. Perhaps, in addition to workers, your team will include architects, designers, estimators. It is better to register as an individual entrepreneur - cheaper and faster, while the type of taxation is the simplified tax system (6%).

A significant part of your success depends on the "human factor", that is, the correct selection of personnel and customer assessment.

The profitability of a small construction and repair company is 5-10 thousand dollars a month.

The figure, of course, is conditional and varies depending on the region, the number of employees hired, the number of orders completed, etc.

Printing on T-shirts, mugs, souvenirs

Promises income from 3 thousand dollars a month. As "starting capital" you will need the following equipment for printing on T-shirts, mugs, etc.: a computer with a graphics editor, a scanner, a fabric printer, a heat press, cotton T-shirts and porcelain mugs.

Printing images does not require special education or special skills. A room of 15-25 square meters and two assistants (a receiver and a printer) are quite enough for a start. Do you plan to design images yourself or use ready-made templates? In any case, you need a functional graphics editor "CorelDraw" or "Adobe Photoshop".

Registration as an individual entrepreneur will allow you to avoid “arrivals” from competitors and tax authorities.

The profitability of a business is usually from 100 to 150% of the profit. The main difficulties are high competition, instability or lack of orders.

The most enterprising do not wait for customers, but go to them themselves. For example, they offer the production of souvenirs for the anniversary of the company, the supply of “named” porcelain dishes with funny drawings to kindergartens, etc.

Delivery

This refers to the delivery of something: food, water, flowers, fresh periodicals, medicines, tickets, etc. The lack of time and the love of comfort created fertile ground for a relatively new service. Of course, in the past, mail was brought to homes, and bread was brought to canteens ... But thanks to new technologies, this business has taken on a completely different scale. To receive a product or service, the customer just needs to call or fill out an electronic form. The courier will bring the order at the specified time and place: office, apartment, hospital.

It is curious that many delivery companies appeared and “grew up” in the conditions of the crisis. According to businessmen who are engaged in express delivery of "everything in the world", 65% of orders are groceries or prepared food from restaurants. The cost of delivery is calculated based on the time of day, mileage, weight and dimensions of the goods, the cost of gasoline and the salary of the courier. Earnings are formed from two components: the client's payment for the service and discounts from regular partners. Profitability - from 50%.

A very important point is to correctly declare yourself (your own website, advertising on banners, billboards, etc.). It turns out that the average express delivery customer is an Internet user between the ages of 25 and 50. About 70% of customers come from the Web and only 30% from other sources of information.

Domestic staff services

This refers to patronage for children, the sick and the elderly. Until recently, only representatives of the privileged class could afford a governess, nurse or housekeeper. However, as soon as the demand for the service exceeded the supply, the market immediately reacted properly. Thus, numerous domestic staffing agencies and intermediary firms for the training and employment of nannies, housekeepers and maids were born.

However, many prefer to look for clients on their own. It is believed that this is a predominantly female business. Its specificity is that employers have the right to find out all the “inside and out” of your life: the level of education and professional experience, health status and bad habits, family composition and the nuances of your personal life. There must be a sanitary book, it is highly desirable - recommendations and documents confirming qualifications.

To become a nanny or concierge, start-up capital is not needed. Another thing is if you want to open a domestic staff recruitment agency. You will need official registration, premises, a computer with an Internet connection and other office equipment, advertising costs.

As a rule, first a base of applicants is formed, then - potential customers.

Mediation between workers and service seekers can bring in $1,000 to $3,000 monthly.

Sale of exclusive dolls by franchise

Many people dream of having their own profitable business. But why just dream when you can start running a successful business project today? sold at an affordable price - 59 thousand rubles. After purchasing it, you can fully recoup your costs within a few months.

Dolls produced under this brand are now incredibly popular. Moms are happy to buy this wonderful product for their kids. They are captivated by environmental friendliness and high developing characteristics of this product. And, of course, great design. The kids are just crazy about him.

Algorithm for a profitable business in the service sector, or from zero to a million

• Having decided on the direction of activity, evaluate your knowledge and skills. Do only what you are really good at and what you like. Make a business plan.
• Explore the market, study the potential and methods of competitors. Find out who works how: prices, terms, technologies, guarantees.
• Run an advertising campaign. Ads in local newspapers, business cards, banners on the Internet, billboards and light boxes ... In short, use everything that you can afford and that will help draw attention to your activities. Remember: no advertising - no customers.
• Start with charity. In a sense, do not be afraid to provide a service just like that, for free. Word of mouth remains one of the most powerful business engines. Take on any, even the most insignificant work, because a good reputation is also capital.
• Always be polite, fulfill your obligations on time and in full.

There is not a single millionaire among employees! If, having assessed the possible risks, you have decided to start organizing a business in the service sector, you have already taken the first step towards success. Starting from scratch, it's not easy to get on the cover of Forbes, but each new level will give you the energy to move forward.

What are popular business ideas good for? You can avoid the mistakes that beginners usually make. And also take advantage of new technologies and techniques. Who knows, maybe you are destined to be the new Rockefeller, or at least the owner of a solid international company.

Business ideas in the service sector

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Service Business Ideas

What are profitable business ideas in the service industry? No one can answer the question about the profitability of a particular business idea. You yourself must try and understand whether this business is profitable or unprofitable. What are the benefits of a service business? Firstly, this type of business does not require large financial investments. And this is a significant factor for aspiring entrepreneurs with a limited budget. The second plus is that a person who decides to organize a business in the service sector does not need to spend time on training. Surely each of you already knows something, you just need to competently sell your services to other people for money. A properly organized business in the service sector has every chance of becoming successful. Wish you a quick profit!

The service industry is a broad business area. To correctly identify a profitable niche, it is necessary to analyze key market indicators. According to the State Statistical Service and other official sources, the most demanded services are those that are in high demand and are consumed in the largest volumes in terms of percentage value.

Analysis of the paid services market

According to Rosstat, in April 2016, the population of the Russian Federation was provided with paid services for 679.6 billion rubles, in January-April 2016. - by 2668.4 billion rubles. The share of expenses for their payment in the consumer spending of the population in April 2016 It amounted to 22.1%, which is 0.6% lower than in April 2015.

Comparison of data in percentage and natural (monetary terms) allows us to identify the most popular and profitable services in terms of making a profit.

Table 1 Volume of paid services to the population

	billion rubles	January-April 2016 in % to January-April 2015
Total paid services
including:
transport
housing
hotel
utilities
culture
tourist
physical education and sports
medical
health-improving
veterinary
educational
Price index not calculated

Source: Federal State Statistics Service

In monetary terms, the leaders are (in descending order): utilities, transport, communications, household, medical, educational, housing.

Current business model: Opening a rental company for laborers, income 1.7 million rubles. in year.

Positive growth dynamics (in descending order) for the period under review are: hotel, physical culture and sports, culture, housing, transport, medical.

Thus, transport, housing and medical services are in the greatest demand, judging by the volume of provision for the reporting period, they have a positive growth trend and are in the lead in terms of money.

We do not consider communications and public utilities as a profitable area for business due to their provision to the population by specialized organizations, companies and enterprises.

And household, as one of the most popular types, judging by the amount of money received for their provision during the reporting period, we will consider in detail in order to identify those that are in the greatest demand.

As a result of the analysis of the data of the Federal State Statistics Service on consumer services, we get the following picture. Leading in value terms maintenance and repair of vehicles, machinery and equipment (22757.8 million rubles); repair and construction of housing (18532.0 million rubles).

Thus, educational services remain, we will consider the demand for them in the context of preschool institutions.

Preschool Education Services: Opening a Private Kindergarten

As can be seen in Table 2, the number of preschool education organizations at the end of 2015 decreased by 0.9 thousand.

And the number of pupils, according to Rosstat at the end of 2015, on the contrary, increased to 7160 thousand from 6813.6 thousand registered at the end of 2014. In addition, the number of new buildings significantly exceeds the number of kindergartens that can serve them.

This is how the economy of the private kindergarten "Interesting Kindergarten" in Mitino looks like in numbers:

Rice. 1. Economics of the "Interesting Kindergarten".
Source: RBC according to the company

Thus, the initial investment in opening a private kindergarten, including the repair of the premises, a deposit for rent, the purchase of equipment, expenses in the first year of operation before reaching self-sufficiency amounted to 15 million rubles. Monthly expenses in the process of operating activities amount to 2 million 950 thousand rubles, this includes: rent, wages, utilities, food, training materials, advertising and marketing. Revenue 3 million 650 thousand rubles, profit before taxes 700 thousand rubles, STS 15% "Income minus expenses"- 105 thousand rubles, net profit 595 thousand rubles. The actual payback period is 21 months, the planned payback period is 36 months.

Services of a private medical center

In 2015, the Russian health care system, due to the reforms carried out over the past few years, faced a completely natural result of the development of the industry. According to a study by the Higher School of Economics, 80% of Russians cannot count on free medical care that meets their needs from the state.

The result of the reforms was: a decrease in the quality and availability of free services, a global reduction in healthcare costs, a decrease in the number of beds in hospitals by 9.3% on average across the country, a decrease in the number of doctors by 2.2%, and nurses by 2.8%.

Thus, the branch of paid medical services is attractive for investment also due to the fact that the state regulates the procedure for including private clinics in the system of compulsory medical insurance (CHI). Opening of a private medical center is a profitable and sought-after line of business.

In 2015, non-state medical clinics provided services for the amount of more than 1.2 billion rubles.

According to the Director General of the Association of Private Clinics of St. Petersburg Alexander Solonin, the most demanded areas of the industry are gynecology, therapy and dentistry.

Internet advertising business

The Russian media industry has been changing direction over the past few years. Thus, according to the Expert publishing house, in 2015 the TV advertising market fell by 24% compared to 2014 to 1.7 billion rubles, the radio advertising market decreased by 32% to $189 million.

And online advertising, on the contrary, has a positive trend: the average annual growth rate was 16.2%. According to PwC's forecast, as early as 2016 online advertising will overtake television advertising, reaching $2.12 billion and becoming the new leader in the Russian media market. The main whale here is contextual advertising - this is exactly the type of advertising that business owners are willing to spend money on during a crisis.

Let's take a look at how the contextual advertising management business works using the example of the K50 platform, created by young entrepreneurs Stanislav Branovitsky, Ivan Krasnikov, Georgy Ternovsky. This is how the contextual advertising market looks like using the example of K50 in numbers:

• investments in K50 amounted to $0.8 million;
• turnover of K50 in April 2015 - 210 million rubles;
• revenue of K50 in April 2015 - 2.1 million rubles;
• K50 service offers 4 products;
• 2500 registrations in K50 services;
• 450 active customers use K50 products.

Transport services

According to the Institute for the Economics and Development of Transport (IEDT), the role of motor transport in the cargo turnover of the Russian Federation has a pronounced growth dynamics. Experts' calculations indicate that by 2030, the role of rail transport in the total volume of cargo turnover in the country will fall from 87% to 83%, while motor transport will increase from 9% to 11%. In the volume of cargo transportation, the same trends: 20% and 15% for the railway and 78% and 83% for motor transport. Opening a transport company is a promising line of business.

Providing quality services to the population is a profitable idea for building a profitable business. In order to understand which services will be in demand and which will not, it is necessary to analyze the economic situation in the country.

It is quite obvious that during periods of economic growth there will be enough demand for business related to entertainment and pleasant pastime.

When there is a crisis in the economy, the business that allows you to save money comes to the fore. But there are a number of services that are popular at all times. Let's figure out what services are in demand among the population.

Help for businessmen

Providing assistance to businesses is a fairly sought-after niche. So, for example, in the conditions of the economic crisis, even fairly large companies prefer to reduce personnel costs. Here, the services of “coming” accountants or lawyers will come in handy. In addition, this niche can also include the development of corporate websites, the delivery of water and food to offices, or even stationery.

In order to provide legal or accounting services, you must have the necessary knowledge. In order to provide delivery services, it is enough to have a vehicle. These are all highly demanded services for businesses.

Traffic Accident Lawyer

Separately, it is worth highlighting such a demanded business as providing legal assistance in case of an accident. Given the huge number of cars moving on the roads of our country, such a business will be on the crest of a wave.

The activity of a car lawyer or an accident commissioner, as they are also called, consists in representing the interests of the car owner in various state bodies - the courts and the state automobile inspection. In addition, a car lawyer will be able to competently negotiate with the insurance company and help get maximum payments from it.

Notaries

The services of notaries are in great demand among the population, and regardless of the state of the economy. It is clear that not everyone can be a notary, for this work the selection is quite strict.

In this type of business, the profits are huge. Notaries do not even need advertising - there are quite a few of them and competition in this environment is low. Even sitting in the office, notaries earn very good money. But there is an option to increase profits by saving on office rent - an exit notary. Prices for such services increase by 2-3 times compared to similar services provided in the office. Probably the help of a notary is the most demanded services to the population.

Shoe repair services

At a time when economic growth is slowing down and an economic recession begins, people are in no hurry to spend money and try to save. Then, when choosing between buying another pair of shoes and repairing the old one, there is a choice in favor of repair.