What business is relevant now and what is in demand. Ideas for the most popular and profitable types of small business

What are the most profitable types of small businesses in Russia, and how do they differ from popular implemented ideas in other countries? The specifics of laws and consumer demand, as yet a short history of the development of entrepreneurship in the state, have led to significant differences in areas and directions that are successful in the Russian Federation and abroad. If in the West and in the newly industrialized countries the basis of tax revenues from businessmen is IT technologies, development, production know-how, then in our country the most profitable types of small businesses are concentrated in trade and the service sector. Among the main reasons, experts identify:

the focus of businessmen on the formation of assets at the expense of working capital, which are faster and easier to implement in the event that the business does not receive recognition and success. These are the expectations of a sudden change in laws, when it is not always possible to be sure what part of the profit the entrepreneur will be able to dispose of after receiving it. And the difficult conditions for entering the manufacturing industries, and the lack of affordable cheap loans. Therefore, small businesses are in no hurry to acquire less liquid fixed assets (machines, equipment, etc.);
marketing difficulties. If the service is organized specifically “for the buyer”, for example, an atelier is opened in a new microdistrict in a “sleeping” area of the city or near a new business center - a cafe, the owners can always count on solvent demand and a client audience. Being engaged in production and development, it is necessary to know the consumer in advance. You can participate in the procurement program on the basis of FZ-44 or FZ-223, but this requires serious knowledge and financial support, which is not always available at the initial stage of the case;
resource difficulties. Even if sales are found, in order to organize a laboratory or a scientific center, qualified personnel, complex, often imported equipment, and consumables are needed. Often they are difficult not only to buy, but also to find.

The most profitable types of small business in Russia

Assessing the most profitable small business in Russia, the rating can be presented as follows (share in the total number of recognized profitable activities, the profitability of which, regardless of the season, is 100 percent or more):

Place in the ranking	Industry	Percentage
1.	Small wholesale bases	0.15
2.	Shops (groceries and manufactured goods)	0.11
3.	market trading	0.1
4.	Repair and construction	0.09
5.	Advertising, including online, website promotion	8.5%
6.	Consulting, professional services (accounting, law)	7.5%
7.	Educational services (tutoring, governesses, nannies)	0.07
8.	Medicine (massage, nursing services, nursing activities)	0.06
9.	Organization of holidays, animation, floristic design, photography	0.05
10.	Household services to the population - atelier, watch repair, etc.	4.5%
11.	Public catering	4.5%
12.	vending business	0.04
13.	Hospitality	0.03
14.	Farming	0.02

The remaining 3% covered other industries. Some of them, with high potential profitability, are distinguished by high requirements for initial investments in their organization. For example, specialized clinics, leasing property, drilling wells, oil and gas.

Others have not yet received wide distribution, since the client market has not been formed, not sufficiently prepared, and they can only develop so far in large metropolitan areas. Among them are private managers, financial consultants, chiropractors.

Some of them will become promising and in demand over time, others will not be widely used, and will not become profitable types of small businesses in any other regions.

Profitable production for small businesses

Details on how much investment is required for production in the most profitable types of small businesses in Russia and what entrepreneurs can count on:

Homemade sausage production as a business

Small wholesale bases

Their main advantage is the convenience of location and wide sales. These organizations are necessary for both private buyers, and large networks, and contractors - small entrepreneurs.

The main part of their costs is the rental of premises and equipment to maintain optimal temperature and humidity parameters. The starting capital of such firms is about 300 thousand rubles, the profitability is at least 100%, the payback is less than a year.

Retail stationary and market trade

With a successful choice of the location of the outlet and the compilation of the assortment, the costs can be recouped already within the first 4-6 months on the date of the project launch. The level of profitability can be higher than 200%, the industry average is about 150%. Investments - from 200,000 rubles.

Construction and repair

Most often, the work is seasonal, but on average per year, based on the seasonal yield, it is 110%. Minor repairs of premises, cars, installation of air conditioners, split systems, installation of plastic windows, balconies, wardrobes, built-in furniture, reconstruction of country and garden houses are in demand. The payback amount is from six months, the minimum starting capital is 100,000 rubles.

Profitable business with minimal investment: ideas

Business ideas are associated with the implementation of one's own unique capabilities, skills, abilities, and knowledge. These are consulting, accounting, auditing, financial and legal consulting and transaction support, tutoring, other educational activities, creation and promotion of websites, online advertising, massage, etc.

The profitability of such a sphere is estimated at the level of 120 percent or more, the payback in it comes literally from the first month of the functioning of an individual entrepreneur (or LLC).

Household services to the population

A significant part of the start-up costs is the rent of premises for the office of the company.

They can be minimized, for example, by opening a business in your own apartment at first (if this does not contradict the conditions for using the living space). This option will allow you to count on starting from 50,000 rubles. (depending on the type of activity), payback during the first six months of the company's operation, high (about 100%) level of profitability.

Public catering

Requires a significant invested capital, at least 300 thousand rubles. Payback is minimal - 4 months, average - 9 months. Profitability - 130%. Advantages - high demand, you can open a cafe and production with the immediate sale of fast food products in almost any locality, varying the assortment and focus of the offer.

There are a lot of profitability indicators (more than twenty), so it is important to decide what kind of profitability you should talk about when assessing the effectiveness of a small business. Most often, in the case of small businesses, they talk about the profitability of production. This is the ratio of profit to the sum of the cost of fixed assets and working capital. It is about such profitability (unless it is separately indicated about the use of another concept) that we will talk about in this article.

From classical literature and crime chronicles, we know that the most profitable type of modern business is a simple robbery on the street. Even an income of ten rubles fully pays for zero costs. Profitability is infinity! But seriously, it is impossible to answer exactly the question of what type of business is now the most profitable. This follows from the very nature of entrepreneurship - a novice businessman strives to engage in the most profitable type of small business, and this increases competition and, as a result, reduces profitability.

The main advice on how to choose a promising business can be formulated as follows - come up with a new human need and satisfy it.

The greatest profitability gives only a completely new type of business. However, few can make such a discovery. If you are not a genius, then you still do not need to despair. You can analyze the current market situation, local conditions, your capabilities and conduct successful business activities. This article is devoted to the question of what types of business with minimal investment today give the best return. Now everything is in order.

Forms and types of business

From the school curriculum it is known what types of business and its forms exist. A lot of them. However, for small businesses, it is necessary to distinguish between production activities, the provision of services and trade. It is these types of activities that 90% of individual entrepreneurs are engaged in. As for the forms of doing small business, it is an individual entrepreneurship or a limited liability company. The advantages and disadvantages of these forms of entrepreneurship in relation to small businesses are described in special articles, so we will not dwell on this. We only note that if you want to work with industry, it is better to be a VAT payer.

Every novice businessman thinks about how best to optimize their income.

After all, no one will ever agree to waste their time and money on a project that is obviously unpromising.

What areas of business today are the most relevant and profitable, always remains on the agenda.

What you need to know before opening

Factors to know before starting your own business:

Draw up a detailed plan of expenses that will have to cover the initial cash investment.
Take into account the possibility of competition. For example, the smaller the settlement, the less competition, but at the same time, the less possible sales volume.
Choose the type of business in which the entrepreneur is most well versed.

Before choosing the scope of future activity, it is worth highlighting the key factors that determine its profitability:

The time interval for the return of the initially invested funds.
The chosen business area must necessarily be characterized by high demand from consumers.
Acceptable level of profitability. Profitability should increase in parallel with the volume of goods or services sold.
Low price threshold, at which the purchase of materials and raw materials contribute to increasing profitability.
Positive rate of return on assets.

To implement a small business, minimal labor resources and funds are required. For example, you can gather friends and do cleaning of apartment premises, repairs. You can also open an inexpensive fast food, kiosk or bar.

Not so long ago, network marketing was in demand, operating on the principle of selling the goods or services produced directly to the consumer, bypassing intermediaries, which significantly reduced costs and increased profits.

A striking example of network marketing is the space company Oriflame.

Most Profitable Small Business 2016

The vast majority of professional analysts agree that the most profitable and cost-effective type of business is construction, consumption and catering.

The most promising features are repair, installation and construction work. Profitability within such a business can reach 100 percent of the cost.

Beauty and health. No less profitable business area at all times has been beauty services. Everyone wants to be not only healthy, but also beautiful. Today, the business of providing beauty services is in demand and highly paid. People of all financial abilities and ages will always spend money on maintaining their health and beauty. That is why massage parlors and hairdressers are so popular.
Construction industry. As mentioned above, one of the most profitable types of business in Russia is construction and installation work. This is explained primarily by the growth of the real estate market and the coverage of a wide range of activities. One of the advantages of this type of entrepreneurial activity is the minimum monetary threshold. For example, if there are not enough funds to open a construction company, then you can form a team of professionals and gradually expand the list of services it provides. If you have significant funds, you can safely build real estate.
Trade in food products. Equally in demand and profitable is the satisfaction of the primary human needs - food. It is best to start trading in a residential area, which does not yet have any outlets that can have any significant competitive impact. In the absence of large investment opportunities, you can open a small stall, gradually expanding the range and, as a result, sales. Having collected enough money, you can safely open a grocery store or a small restaurant. The most important thing in this business area is the right selection of suppliers.

More and more women are trying to realize themselves in entrepreneurial activity and they are doing it well. become successful. Where to start and what areas to choose?

Read about how to open your own cafe. How to choose a location and what documents you need to have.

If you have experience with children and like it, you can open a private kindergarten. Iui l detailed information about the nuances of the business and how much you can earn.

Top 20 most promising areas

In the vast majority of cases, medium and small businesses form the basis of the entire economy of the state.

The reason for this is low costs and considerable profits.

True, in many respects the success of an entrepreneur depends on his preparedness and the area of business in which he decided to act.

Let's highlight the top most profitable businesses:

Private audit companies. The average rate of return is 16.5 percent.
Manual therapists. Profitability at the level of 15.3 percent.
Clinics (specialized). Profitability within 15 percent.
Services of professional accountants. The average rate of return is 14.9 percent.
Private dental clinics. Profitability within 14.7 percent.
Tax calculations. Profitability up to 14.7 percent.
Dentist-orthodontist. The services of these specialists provide a yield of 14.4 percent.
The layer's services. The average rate of return fluctuates around 13.4 percent.
Lending to individuals. The average profitability is 13.3 percent.
Financial management (private services). Yield up to 12.2 percent.
Drilling of gas and oil wells. Profitability rate at the level of 12 percent.
Spectacle Specialists. The yield level is within 11.5 percent.
Rental of housing and unnecessary premises. The average profit margin is 11.3 percent.
Valuation of real estate. Profitability in the region of 11.3 percent.
Leasing storage rooms or small warehouses. Profit up to 11 percent.
Insurance agencies. The rate of return is within 11 percent.
credit intermediaries. Profit up to 10.7 percent.
Investment project consultants. Profitability in the region of 10.7 percent.
Audiologists speech therapists. The rate of return is within 10.6 percent.
Services of a private therapist. Profit up to 10.4 percent.

No less profitable is the creation of small children's institutions. As a result of today's shortage of places in many public kindergartens, small development groups, children's clubs and private kindergartens are in great demand.

What type of business is the most profitable

One of the most relevant areas of small business in Russia is the provision of advertising services. Business owners are willing to pay a lot of money for a competent and creative marketing campaign.

In the realities of today's market economy - advertising is what is most relevant.

Small business example - own bakery

To begin with, you can limit yourself to the services of posting advertisements, creating various booklets and business cards, etc. Everything directly depends on the initial financial capabilities of the entrepreneur.

There are other most profitable types of business. An equally relevant type of business, and at all times, is the sale of services and consumer goods. People will always need food, clothing and various entertainment services. True, it is worth remembering that the higher the popularity of the chosen business area, the higher the competition will be and, as a result, the more difficulties in increasing turnover.

Conclusion

If there is no desire to come up with something new and creative, you can always pay attention to the simplest areas of small business. In particular:

Growing products with their subsequent sale in markets or large retail chains;
Creation of exclusive dishes and drinks that can be sold through your own store on the Internet. Similar goods can also be delivered to various offices and restaurants as business lunches.

True, it is worth remembering that the simpler the chosen business, the less they bring profit. In order to determine for yourself the most acceptable type of business (in terms of profitability and profitability), and in the future to open your own successful business project that is guaranteed to make a profit in a short period of time, you need to carefully consider and calculate everything.

What you need to know before opening

Regardless of the profession, many people dream of starting their own business.

Most likely, it will be profitable for those who have mastered the profession of a financier, accountant or manager.

However, there are many exceptions to this rule.

Before you start your business, it is important to consider the main recommendations:

create a detailed scheme of expenses that are planned at the first stage,
take into account the possibility of competition,
choose the type of business that will be most understandable for the entrepreneur,

Before choosing a future field of activity, there are key points that determine its profitability:

time period for return on investment,
the chosen business area is characterized by high demand,
optimum level of profitability. Profitability increases in parallel with the volume of the service or product,
a small price threshold, where the purchase of materials contributes to an increase in profitability,
positive rate of return.

To realize the idea of a small business, you need minimal funds and labor resources. For example, you can gather friends and start cleaning office and residential premises. You can also successfully do repairs. Often people open catering establishments, for example, a fast food kiosk or a bar.

Network marketing has been in demand not so long ago. This business has the principle of selling the produced service or product to the consumer without intermediaries, which greatly increased profits and lowered costs. An example of successful network marketing in the world is the cosmetic company Oriflame.

distribution company

The top profitable businesses include one of the types of entrepreneurship - the supply of food. To start such a business, you should sign a contract with the manufacturer or start looking for a supplier.

Then you need to sign an agreement with retail outlets and deliver your goods to them. Next, you need to keep statistics and collect debts for goods.

There is a certain scheme for opening a distribution company:

search for products for distribution,
taking for sale or purchase,
distribution to outlets,
providing advertising,
control over accounts receivable.

Cleaning service

All that is needed at the first stage is reliable movers with free time and the availability of an order. Students and people in need of part-time work can be involved in the work.

To start the activity of a mobile team of loaders, you need:

post a service ad
create a database of employees who will quickly arrive at the facility,
expect orders.

Recently, the most profitable business is associated with the medium and small corporate sector. Organizations do not need to hire employees for permanent work, it is more profitable to attract them from time to time. In this regard, the mobile team of loaders is a fairly profitable small business.

The team can provide:

construction sites,
apartment and office moving,
Events,
purchases of bulky items.

Designer notebooks

The most profitable business in Russia is based on the corporate segment. The most popular commodity in offices is, of course, the office. Activities that are in the top most profitable businesses are formed based on the needs of office workers.

Notebooks, experts consider a profitable idea, which is among the top ten businesses in terms of ease of implementation and level of demand. The surface of the notebook can be very original, for example, wood or scorched.

If you are active and constantly look for corporate clients, this activity will bring a consistently high income.

Top 20 most promising areas

As a rule, small and medium business is the basis of the state economy. The reason for this is high profits and low costs.

In many ways, the success of a businessman depends on the scope of business and preparedness. Before opening a business project, it is advisable to study.

Top most profitable types of small business:

chiropractors: about 15.3% yield,
private audit company: 16.5% yield,
specialized clinic: profitability of approximately 15%,
professional accounting services: 14.7% yield,
work with taxes: profitability up to 14.7%,
orthodontics: yield up to 14.4%,
legal services: 13.4% yield,
audiologist-speech therapist: yield 10.6%,
financial management services: profitability up to 12.2%,
private lending: profitability up to 13.3%,
credit intermediaries with a profit of up to 10.7%,
rental of premises: profitability 11.3%,
drilling of oil and gas wells: profitability 12%,
scoring specialist: 11.5% yield,
real estate appraisal with a profit of 11.3%,
rent of warehouses or storage rooms: profit 11%,
insurance companies: 11% yield,
investment advisors, 10.7% yield,
private therapist job: 10.4% yield.

A wide range of economic and financial indicators is used to analyze and calculate the effectiveness of the enterprise. They differ in the complexity of the calculation, the availability of data, and the usefulness for analysis.

Profitability is one of the best performance indicators - ease of calculation, data availability and great usefulness for analysis make this indicator mandatory for calculation.

What is the profitability of the enterprise

Profitability (RO - returnon)- a general indicator of the economic efficiency of the enterprise or the use of capital / resources (material, financial, etc.). This indicator is necessary for the analysis of economic activity and for comparison with other enterprises.

Profitability, unlike profit, is a relative indicator, so the profitability of several enterprises can be compared with each other.

Profit, revenue and sales volume are absolute indicators or economic effect, and it is incorrect to compare these data of several enterprises, because such a comparison will not show the true state of affairs.

It is possible that an enterprise with a smaller sales volume will be more efficient and sustainable, that is, it will outperform another enterprise in terms of relative indicators, which is more important. Profitability is also compared to efficiency(efficiency factor).

In general terms, profitability shows how many rubles (kopecks) of profit one ruble invested in assets or resources will bring. For the profitability of sales, the formula reads as follows: how many kopecks of profit are contained in one ruble of revenue. Measured as a percentage, this indicator reflects the effectiveness of the activity.

There are several main types of profitability:

profitability of products / sales (ROTR / ROS - totalrevenue / sale),
return on cost (ROTC - total cost),
return on assets (ROA - assets)
return on investment (ROI - invested capital)
personnel profitability (ROL – labor)

The universal formula for calculating profitability is as follows:

RO=(Type of profit/Indicator whose profitability needs to be calculated)*100%

In the numerator, the type of profit is most often used profit from sales (from sales) and net profit, but it is possible to calculate , balance sheet profit and . All types of profit can be found in the income statement (profit and loss).

The denominator is the indicator whose profitability needs to be calculated. The indicator is always in value terms. For example, to find the return on sales (ROTR), that is, the denominator should be an indicator of sales in value terms - this is revenue (TR - totalrevenue). Revenue is found as the product of price (P - price) and sales volume (Q - quantity). TR=P*Q.

The formula for calculating the profitability of production

Return on cost (ROTC - returnontotalcost)- one of the main types of profitability required for efficiency analysis. Return on cost is also called the profitability of production, as this indicator reflects the efficiency of the production process.

Profitability of production (cost) is calculated by the following formula:

ROTC=(PR/TC)*100%

In the numerator is the profit from sales / sales (PR), which is found as the difference between income (revenue - TR - totalrevenue) and expenses (total cost - TC - totalcost). PR=TR-TC.

In the denominator, the indicator whose profitability needs to be found is the total cost (TC). The full cost consists of all the costs of the enterprise: the cost of materials, semi-finished products, the wages of workers and AUP (administrative and managerial personnel), electricity and other housing and communal services, workshop and factory costs, advertising costs, security, etc.

The largest share in the cost is materials, so the main production is called material-intensive.

Profitability of the cost price shows how many kopecks of profit from the sale will bring one ruble invested in the cost of production. Or, measured as a percentage, this indicator reflects the percentage of efficient use of production resources.

Balance sheet profitability formula

Many types of profitability are calculated on the basis of balance sheet data. The balance sheet contains information about the assets, liabilities and equity of the organization.

This form is compiled 2 times a year, that is, the status of any indicator can be viewed at the beginning of the period and at the end of the period. To calculate the profitability from the balance sheet, the following indicators are required:

assets (current and non-current);
the amount of own capital;
investment size;
and etc.

You can’t just take any of these indicators and calculate the profitability - this is wrong!

In order to correctly calculate the profitability, you need to find the arithmetic mean of the sum of the indicator at the beginning of the current (end of the previous) and the end of the current period.

For example, find the profitability of non-current assets. From the balance sheet, the sum of non-current assets at the beginning and end of the period is taken and divided in half.

In the balance sheet of medium-sized enterprises, the value of non-current assets is reflected in line 190 - Total for section I, for small enterprises, the value of non-current assets is the sum of lines 1150 + 1170.

The formula for the profitability of non-current assets is as follows:

ROA (in) \u003d (PR / (VnA np + VnA kp) / 2) * 100%,

where VnA np - the value of non-current assets at the beginning of the current (end of the previous) period, VnA kp - the value of non-current assets at the end of the current period.

The profitability of non-current assets shows how many kopecks of profit from sales will bring one ruble invested in non-current assets.

An example of calculating the profitability of production

To calculate the profitability of production, the following indicators are required: total cost (TC) and profit from sales (PR). The data are presented in the table.

PR 1 \u003d TR-TC \u003d 1500000-500000 \u003d 1,000,000 rubles

PR 2 \u003d TR-TC \u003d 2400000-1200000 \u003d 1,200,000 rubles

It is obvious that the revenue and profit from the sale of the second enterprise is higher. In terms of absolute indicators, the effect of the second enterprise is higher. But does this mean that the second enterprise is more efficient? To answer this question, production is needed.

ROTC 1 =(PR/TC)*100%=(1000000/500000)*100%=200%

ROTC 2 =(PR/TC)*100%=(1200000/1200000)*100%=100%

The profitability of the production of the first enterprise is 2 times higher than the profitability of the production of the second enterprise. We can confidently say that the production of the first enterprise is 2 times more efficient than that of the second.

Profitability, as an indicator of the effectiveness of the enterprise, more accurately reflects the real state of affairs in production, sales or investment of the enterprise, allowing you to correctly respond to the current situation, in contrast to the use of absolute indicators that do not give a complete picture.

Video about what shows profitability:

What business is relevant now and what is in demand. Ideas for the most popular and profitable types of small business

The most profitable types of small business in Russia