Alena Popova public figure biography. Alena Popova: short biography
Alena Popova today is a well-known public figure who is trying her best to turn the state around to face its people. She strives to make Russia a real social state, and for this Alena Vladimirovna makes every effort.
Today, many are eager to invite Alena Popova to lectures. She is a very bright speaker who ignites with her speeches and gives an impetus to become better. After all, she became the main initiator in the formation of a network of mutual assistance, when people help each other in difficult situations.
In addition to social activities, Alena is a successful Internet entrepreneur who became the founder of the Civil Corps and also a venture fund. Therefore, she is also invited to provide business training. The services of speaker Alena Popova are in great demand today, and she shares her experience, knowledge and worldview with great pleasure.
Curriculum Vitae
According to Alena Popova’s official website, she was born in Yekaterinburg in 1983. In 2000, she moved to the capital, where she graduated from the Faculty of Journalism at Moscow State University with honors. In 2015, she began studying at the Faculty of Advocacy at the University of Law. Today Alena speaks perfect English.
Alena Popova's career
Alena Popova’s official website notes that she often gives lectures at Moscow State University. And the topics with which she speaks are not very characteristic of the weaker half of humanity. But this is precisely what makes Alena unique. Information wars, cases of modernization in business and politics, Political campaigns on the Internet - if you are also concerned about these issues and would like to dive deeper into their understanding, you can order speaker Alena Popova. She is a recognized e-government expert and venture investor. In addition, today she advises on the development and establishment of business; her opinion is respected and highly valued in the business community. Therefore, if your goal is to gain experience and skills, then conducting master classes with coach Alena Popova will give you a lot.
How to invite Alena Popova to lectures?
You can invite Alena Popova to lectures at our agency. We will take care of all organizational issues - you just need to contact the manager.
Our agency specializes in selecting speakers for your events. We have been working in this field for a long time and have all the necessary competencies to implement your project at a high-quality level. Our team collaborates with the most famous and media speakers. But we are ready to offer you less familiar speakers, the level of professionalism is also beyond any doubt. Each of the speakers we offer has all the necessary public speaking skills and has already received more than one positive assessment from a wide variety of audiences.
It is with great pleasure that we are ready to organize the participation of famous and honored Russian athletes in your event. Inviting gymnasts, figure skaters, and coaches has become the most important thing today. Many principles of a sports career allow you to achieve success in other areas of everyday life. Here you can invite speaker Alexey Nemov, who has already proven himself to be an excellent speaker. This gymnast knows firsthand about overcoming oneself, behavior under stressful conditions and the desire to achieve results. We also have great pleasure in organizing master classes for you and your team with Ilya Averbukh, who is not only an excellent skater, but also a very successful businessman. Also among world-famous figure skaters, Irina Slutskaya can be singled out. And it must be said that she not only conducts figure skating master classes for children, but also speaks at training sessions on personal growth. The services of speaker Irina Slutskaya at events are in great demand, and our agency will help invite her too.
We also work with outstanding boxers who show by personal example the principles of successful struggle for leadership. For example, Kostya Dzyu. His training called The Path to Success is very popular and in demand today. And we will also help you organize lectures by coach Kostya Ju. He is very sociable, makes excellent contact and always receives enthusiastic responses from the audience.
In general, you have a huge selection of the best speakers at your disposal. And we will be very happy to help you organize master classes with trainer Alena Popova. Contact us! We will help you organize your project at the highest level!
She is wearing a sheath dress and stiletto heels. There are a lot of interesting things on the bookcase, for example, medical injection bottles “Putin’s Tears. Miracle-working." As the label says, these “tears are effective for runny nose, constipation, hemorrhoids, low wages, menopause in women, corruption of all kinds. Everything works 146% guarantee"
As the label says, these “tears are effective for runny nose, constipation, hemorrhoids, low wages, menopause in women, corruption of all kinds. Everything works – 146% guarantee” (this is exactly the figure for voter turnout for the State Duma elections that appeared on the country’s television screens on the night of summing up the results). Civil activist, candidate for deputy of the current State Duma, volunteer and businesswoman Alena Popova, together with her associates, distributes these containers with “tears” and other creative protest paraphernalia to everyone who comes to opposition rallies.
— Alena, you are the founder of the brand “AlenaPopovA.ru"What does it mean?
— It was my parents who founded the brand. This is a brand that relates to a large number of projects that I support or develop. I am not necessarily the leader of these projects. I said: I am an open gate, come in! If you have an interesting project, if it suits my field of activity: women’s, social entrepreneurship, general political activism, which I adhere to, which does not contradict my views, I am ready to talk about you. If you need my name, then I'm ready to put my name.
— What does your name mean?
— My name gives people who come to me from high technology a certain recognition. I won't say it's super-mega-wide because I'm not Mark Zuckerberg, but in this niche it gives them a O greater citations, mentions, and I immediately start giving them contacts.
— How long have you had a name that might be useful to others?
— No, recently, only since 2009, I began to actively engage in this. The same thing is happening in politics now. This is the reason for Kashin’s question (Kommersant special correspondent. - EAT.): “Who is Alena Popova?” He asked it on Twitter, and it brought me to the top of Twitter in one day. It was negative PR, because, naturally, there was a lot of negativity directed at me.
— Why did Kashin decide to ask this question?
— By the way, I no longer remember what the reason was. I remember that I was driving to a conference from Moscow to St. Petersburg, and I started receiving mentions on my cell phone, it started buzzing continuously. I think: “What is going on?”
— Do you receive messages on your cell phone when you are mentioned somewhere on the Internet?
— Yes, if I am mentioned somewhere, I receive a so-called “alert”, that is, a notification. They write directly: “You were mentioned...”
— Why do you need this?
— I always analyze the impact of my words or actions on what is really happening to me. And I look at medialogy, that is, I look at the level of positivity and negativity in relation to what was said.
— Do other opposition leaders also have such mailing lists?
— Many people do.
I am the "roof"
— It says on your website that you are a “business angel”. Who are you an angel for?
— This is when you can give a few of your rubles to a person for his project, for his idea.
— Do you have so much money that you can invest?
— It's not a lot of money. To complete a project, you need, say, 100 thousand rubles. Yes, I have that kind of money and I like to give it away. If you are successful, I have this philosophy, you must give, you must share this success.
— So you can now be a “roof”?
— You can say exactly that, only for a certain level. For example, I launched the “New Faces” project on my blog, because this whole “iconostasis” of speakers at rallies is strange to me. There are young, active people, they do a lot, but no one knows about them. And I told the guys: “Come, I’ll just tell you about you. I have 100 thousand on social networks, in different accounts, let them know about you, 100 thousand is super for you!”
— How did you become recognizable, Alena?
— I came into the IT field and became the first girl to get involved in such a strange phenomenon as e-government. Everywhere there is, but we don’t have it. I got busy with this. And it was easy for me, and, in general, everything worked out. I had the idea of an “Open Duma” a long time ago. I’m annoyed that our parliament is like a crypt: it’s both externally like a closed crypt, and internally - it’s unclear what’s going on there. And this is our representative government, I pay my taxes for them. Now the broadcast is periodically watched by from 20 people to 90 thousand, depending on what is happening. But the “Open Duma” is an amazing thing, and we do it through the office of Ilya Ponomarev.
— What does “through the office of Ilya Ponomarev” mean?
— This means that we take the channel that is in his office. They have this internal Duma channel extended to the entire Duma and, accordingly, is in the office of every deputy.
— How much did it cost the budget?OpenThought"?
— This is a very ridiculous amount. The site itself probably cost $150.
— And the Duma quickly agreed to this “OpenDuma"?
— No. They try not to pay attention to it at all. They pretend that the broadcast is not happening, moreover, it seems to me that they are pretending that the official broadcast is not happening.
I'll be prime minister
— You have set a goal for yourself - to become the first woman prime minister of Russia within five years.
— Yes, I thought it could be done within five years. My intuition told me, and the course of history suggested that this could be. Now I think that based on the analytics of recent events, 100% is not five, but, on the contrary, five to ten.
— Why did you change the time period?
— The Prime Minister is not a “crust”, not an appointment, it is task management. Now the state will engage in protectionism and preserve the domestic economy, despite joining the WTO, because local business will now begin to collapse. And in order to maintain it, you need the image of a very serious manager who is trusted.
— Is Medvedev not at that level?
— I think Medvedev is simply not the right image. I think this will be a person already in the state apparatus, so that he can convey the idea during the crisis stage that “I represent stability.” This is what we are really fighting against.
— And in 10 years, what will be the conditions under which you can become prime minister?
— In the period of 5-10 years, the economy will have to change a lot, women will have to receive more social management roles simply due to economic and social reasons. This is exactly what will happen during such a period.
— Under which president do you see yourself as prime minister?
— I would like a parliamentary republic.
— Could you become prime minister under President Putin?
— I'm trying to understand for myself what his strategy is. I have not formed any attitude towards him, except that I assume that everyone in power is initially smart, I do not assume that everyone is stupid freaks.
— You have this phrase: “I’m sure that we need to answer the question: who if not Putin?” Can you answer it?
- Can. First, we need to remove the super-presidential republic. Make a parliamentary republic. In my opinion, we need to do the Kyrgyz scenario: in an amicable way, without bloodshed, install a transitional president. From time to time they say that it will be Kudrin...
— Where will you put Putin?
— If there was a chance to negotiate, they could proceed in such a way that they do not touch him, his family, and so on. The same thing that, relatively speaking, he did to Yeltsin.
— Why does Putin need this? He feels great, in my opinion.
— At the moment, surreal things are happening around this government, but no one hears his voice. Flying with the Siberian Cranes or calling Masha Gessen to talk about “Around the World” - if you analyze everything, the picture is surreal. Either he lives in his own surreal world, or this world arose because he was tired of power. There was no need to take on these obligations, they put pressure. But it’s clear that he wants to go down in history. Moreover, to go down in history precisely from the point of view that history must analyze everything and say that this path was correct.
— Haven’t they told you that your political style and prime ministerial ambitions are very similar to Yulia Tymoshenko?
— They talked. Many people say. And by type, they tell me that I look like her. I studied, of course, Tymoshenko, and I am very interested in why she is in this process, why Tymoshenko? This is such a flattering comparison for me now, despite the fact that she is in prison and this is a bad strategic move. That is, you cannot dream of being like a person who made a big mistake somewhere.
— Are your prime ministerial ambitions real?
— They are very conceptual for me. They are feasible due to the fact that I am an efficient and effective person.
— Fine. But don’t you want to create, for example, your own party?
— I'm speaking from a logical point of view. I don’t now have the political weight that will help me create my own party.
— But you will be prime minister, as I understand it?
— I have no doubt. The Prime Minister is the person who manages the tasks. If I act the same way as I am acting now, then I have no doubt, because I do not act within the framework of: “I want a star from the sky.”
— Why do you want to become prime minister and not president?
— Because the president is a person who is a person, and the prime minister is a person who carries out tasks. I feel more comfortable this way...
— Why don’t you want to be a face?
— It’s more logical to complete the tasks first, and then, if there is such an opportunity, after gaining experience, expect that you will be the face.
— So you don't rule out the possibility that someday you will run for president?
— I’m not ruling out anything at all yet, given the fact that I’ve been told for two weeks now that I’m in operational development. People from the opposition speak and people from power speak. From all sides. And they say this so sympathetically, lowering their heads.
I am in operational development
— How is it in development? Are you being followed?..
“They tell me this: surveillance, wiretapping, total wiretapping, and surveillance of the car, entry into the premises...
— Can you feel it?
— I feel like my phone battery is draining really quickly. Some comrades say that this is because they are really listening.
— My battery has also started to run out very quickly lately, I thought it was due to the old age of the phone...
— Well, all journalists are officially wiretapped, so... No, I'm not paranoid. Everything is fine.
— Why does the battery run out quickly when they listen? Are they using your battery to listen, or what?
— They say, of course, it is a waste of energy, because it picks up additional channels.
— Why are you in development?
— They tell me that this is due to the fact that Gudkov was deprived of his mandate. Now they will deprive Ponomarev of his mandate. And since I’m next on the list for Novosibirsk to receive a mandate, all this is happening.
— Has the issue already been resolved that Ponomarev will be deprived of his mandate?
- I do not know. There are a lot of rumors. Everyone plays this game, adjusts, and they like everything: a lot of rumors here, a lot of rumors here... And people begin to believe in these rumors. I don't believe rumors. Analytics, that is, objective data, says the following: it is impossible to deprive disgraced deputies of their mandates in a row, because then, again, you very strongly concentrate and gather that protest, which has now dissipated a little.
I reason like a girl in a sandbox
— They deprived Gudkov of his mandate, they deprived Ponomarev, so what? Most people don't give a damn.
— People really don’t care, because people want to live. I reason like a girl in a sandbox - the entire concentration of forces is in Moscow, and, as you know, revolutions happen in the center. Then a split in the elite occurs. And against the backdrop of the deprivation of mandates, there is precisely a split in the elites, because this does not affect the people in any way, but it does affect the elites.
— How many deputies must be deprived of their mandates for a split in the elite to occur? Until it happened. There's not even a hint.
— No, there is a hint. I was in the Duma just at the moment when the deprivation of Gudkov’s mandate was being discussed. Many United Russia deputies came out and said that we don’t want to take this sin on our souls, it was clear that they were in a state close to hysteria: what kind of chaos is happening! They all understand this.
— You don't have to participate in this chaos. A person always has a choice.
— This is fear. In order not to participate in lawlessness, you must not be afraid to surrender your mandate, you must not be afraid to come out and say what you think. We need to log out. But the system took 12 years to create, and it is very difficult to get out of it. It is impossible to get out of it. So I think that I am an absolutely fearless person.
— If Ponomarev is deprived of his deputy mandate, will you take this mandate?
— This is a very big question for me, but until this happens, I cannot make a decision.
Me and Krymsk
— Why do you need this volunteering at all? After all, this is probably some kind of financial loss for you; at this time you cannot work on your projects that give you money?
— Yes, but for me it's organic. Fortunately for myself, after Krymsk I realized that I liked doing this. I feel comfortable doing this. For example, a dead body does not cause any shock to me. This is probably, unfortunately, because I am still a woman...
A lot of people gathered after Krymsk and decided that it was necessary to form a movement. Called the “Civil Corps,” it is a volunteer duty network. This movement has four objectives: it is to monitor an emergency before it occurs; this is a crisis map of Russia, where some civil activists are located; this is the formation of a material and technical base and the formation of an information and analytical resource that collects applications from potential volunteers. In addition, we agreed with Rossoyuzspas and a number of other organizations that everyone who wants to take first aid courses. I asked to be included in the Public Council of the Ministry of Emergency Situations. Plus, the Ministry of Emergency Situations gave me a certificate for volunteering in Krymsk, and Minister Puchkov signed it.
- And what will you do with it, with this letter?
— I won’t do anything, I didn’t even go to get it. I said that this certificate should be for everyone, and not just for me alone. But the story is that if the minister has already signed a letter for you, then the question arises: why can’t you be included in the council under the ministry, since the minister admitted that you are an expert?
— Did he not include you?
— Not yet.
Me and the opposition
— Alena, what did the opposition leaders answer you when you complained to them that they did not go to Krymsk?
— A lot of people publicly responded that I personally insulted them with this statement, that who are you anyway, that we won’t miss you very much for a long time. But I won’t say what it was like to go and hang myself. The following thing killed me: when they started writing that they were helping with money. What, they say, now take shovels and go patch up the holes of power?
— Did any particular opposition leader give a lot of money?
— Ponomarev held the wallet and also transferred money. They say Navalny transferred money. Sobchak collected money at the auction. Yashin brought, as they say, he himself came to the inspection, packed the humanitarian cargo.
“I remember now, because the opposition leaders went to Astrakhan to support Shein. And they were shown everywhere. Why didn’t they go to Krymsk? Because, I think, it’s dirty there, it’s uncomfortable there...
- I don’t have an answer to this question. I have a lot of points of view that people considered it impossible to interfere in this, because they would be accused of “blood PR” and their ratings would drop. Or they thought that there was no need to go there, because it was easier to be the face of this process in the outside world. The word “opposition” for me after Krymsk lost its essence, I said that there are people ready to do and people ready to talk.
— That is, it turns out that our current opposition leaders are only ready to talk.
— Because of this, we argue very strongly with them all. Now those who are ready to talk understand that they need to deal with specific things.
— What new did they offer? What did Navalny propose, what did Udaltsov propose, what did Gudkov propose? What?
— Navalny... I have a certain attitude towards Lesha. For a number of reasons, I consider the initiative for elections to the Coordination Council only to legitimize Lesha, so I do not participate in this process, I do not want to be an extra at the main character’s wedding...
- Why do you think so? There are, I think, 216 applications. People don’t understand that they are Navalny’s extras, just like those who went to the polls with Putin were extras?!
— Yes, there are similarities in the processes. There is a great desire to finally unite, to acquire some kind of legitimacy... This word “legitimization” is already sick of me. Legitimization, so that you can be elected, to show that I have the right to be here. I believe that all efforts should now be directed towards supporting the municipal elections on October 14. And after the elections, it would probably be necessary to create some kind of unifying body, but already having some leverage through the municipalities. Now all the activity is spent on acquiring a certain political flair, a certain rating threshold, so that you will be featured in certain Levada opinion polls and VTsIOM polls. This gives many people confidence that they are truly leaders of a certain target audience.
— Okay, let’s say Gudkov and Navalny will have some kind of high rating. But then we need to keep it, raise it. And due to what?
— It seems to me that there are such thoughts now: raise - not raise, no. There is an idea: to gain a foothold in certain roles. You are the leader of such an audience, such a protest, you are the leader like this, you all sit together, the media writes about you.
— There is another phrase of yours: “Some people manage to promote themselves and score points through searches and arrests, but no one has yet managed to become a new constructive face of protest.” So you think that arrests and searches are PR?
— Yes, sure. Very strong. In general, in our practice, all the new “stars”, the faces are people who are being persecuted, or who have been beaten, or who have been imprisoned.
Now there is a certain trend - the trend sounds as follows, it was voiced in a concentrated manner by Olga Romanova: “Anyone who did not sit in prison cannot be considered a normal person.”
I'm a neophyte
— One gets the impression that opposition leaders think exclusively about their PR.
— To be honest, I don’t even know what the opposition leaders are thinking about, because I accuse them of the same thing. But I am rightly absolutely counter-accused that I should not be a moralizer, because who am I to judge them all. They have been in this fight for a very long time, and I — this is “FIFA with a bow” — appeared and taught everyone how to live. Many people call me a neophyte. This is a convert who came to this protest...
— And, strictly speaking, who are the old-timers?
— Well, everyone has been involved in political activity for a very long time, about ten years. Ponomarev, Gudkov Sr. has been in politics for a long time. Kasparov, Nemtsov, Udaltsov for a long time. The fact that little was said about them does not mean that they are not politicians. Yashin has been in politics since childhood.
— You see, you can be a “Komsomol member” for a long time, but this does not mean being a mature politician.
— And I’m not saying that they are mature politicians, I’m saying that they have been in politics for a long time.
— So you're annoying them?
— I think I irritate a lot of people.
— Are they forcing you out of this protest movement?
— I think there is no such story - to survive. For many of them, I am some kind of concentrated, incomprehensible something.
— On the Wikipedia page it is written: “The article “Popova Alena Vladimirovna” is proposed for deletion.” What do you say to this?
— This Wikipedia article was started by a number of people I didn't even know when they started doing it. And then they told me that the article was being removed. I wrote to the development group saying, guys, tell me the rules by which deletion occurs. And they told me that “as long as you are insignificant for the country, you haven’t done anything special at all. Why should you be on Wikipedia? Who are you anyway? From this point of view they are right. On the other hand, I know all the comments on this article, because guys periodically write to me: “Alena, how is this possible? Riot police broke your arm at a rally—that’s grounds for putting it on Wikipedia.” I say: “Guys, probably not a reason. The reason to include it in a large encyclopedia is when you discovered Newton’s binomial. When did you invent the second escape velocity? Or something else. Yes, probably." It seems to me that it’s good that this article is to be deleted for now. This is a beacon - that we really need to do more specific things!
— In my understanding, Wikipedia is generally complete nonsense, it’s not an encyclopedia, it’s just that any person can write whatever he wants, whatever comes into his head, it’s a bunch of gossip.
— I think Wikipedia is an amazing project.
I will be an astronaut
— I have a dream to fly into space. I am sure that I will fly, because as a child I was in an astronautics club. And even as a child, I went to Artek and was wildly shocked by the cosmonautics museum there. And the astronaut trainer arrived there. We went through a centrifuge there... I was 10 years old. And I remember that I asked that man: “Who is an astronaut? What does it take to become an astronaut? He says: “Yes, any person.” But due to my health, I was not accepted into the cosmonautics corps.
— Do you want to fly into space as a tourist?
— Yes.
— They say it is very expensive.
— They say it will be cheap. I don't want to fly tomorrow. In fact, they promised me everything until I was 35 years old. There is very little time left.
— So before becoming prime minister, you went into space?
— I think that these are not interrelated tasks, this is just my dream.
— How many days are you going to fly there?
— I had a dream to fly, just to see. When there was this plane “Geophysicist”, a Russian invention, I just wanted to go to the stratosphere. I wanted to feel what weightlessness was like. Accordingly, this is a three hour flight. Then I was at the observatory. They told me about how the Moon works, why it works this way, etc. I wanted to fly to look at the moon.
— Do you want to fly to the moon?
— Objectively, probably not to the Moon. I want to go to space.
— Does anyone else from the opposition want to go into space?
— I think they will all add up for me to fly into space!
— And they didn’t return...
— And she flew away as early as possible.
Alena Popova
Popova, Alena Vladimirovna(born February 15, 1983, Novosibirsk) - public figure, Internet entrepreneur, founder of the Civil Corps Republican Educational Institution and StartupWomen, Rusbase venture fund.
Early years
Alena Popova was born on February 15, 1983 in Yekaterinburg. Until 1999 she lived in Novosibirsk, in 2000 she moved to Moscow. In 2005, she graduated from the Faculty of Journalism of Moscow State University with honors.
Career
She began her career in journalism in 1998. She led regional broadcasting projects in Yekaterinburg, then moved to work in central media as a producer of radio and television programs.
From 2001 to 2003 - parliamentary correspondent in the State Duma of the Russian Federation.
From 2005 to 2006, she worked at the small aviation airport near Moscow, where she rose from press secretary to director of the development department. From 2005 to 2007, she headed a regional advertising company in Yekaterinburg. Then she began to develop her own projects. Since 2009, he has been involved in “angel investments” in Russian start-ups.
Projects
- The City Without Danger Foundation is an organization for the implementation of technological projects in the field of security in the city of Moscow.
- ROU "Civil Corps" is a volunteer organization to help victims of emergencies. It was created with the assistance of the Moscow hub of the International Economic Forum in Davos. She actively helped victims of the flood in Krymsk and fires in Siberia.
- Internet resource for social shopping “Starlook”.
- "Rusbase" is an online platform of the Russian venture capital market. A number of promising projects were implemented there.
- “Startup Women” is a community of women entrepreneurs.
- Gov2.0 e-government projects and the Open Projects Foundation are in development.
Political and social activities
In December 2011, she was a candidate for deputy of the State Duma of the Russian Federation of the VI convocation in the Novosibirsk region.
Member of the organizing committee of the movement “For Fair Elections”.
Participant of the “On Bolotnaya”, “On Sakharov” and #occupyabay actions. Organizer of the public press center for rallies on Bolotnaya and Sakharov. She was involved in supporting the project for legal assistance to those detained during protests, helpwall.info.
Volunteer activities
Has been involved in volunteer activities since 2010. She participated in extinguishing fires in the Moscow region in 2010 and in Siberia in 2012, and was an active participant in the liquidation of the consequences of floods in the Krasnodar Territory and the Republic of Dagestan in 2012.
Women's entrepreneurship
Co-founder of StartUp Women, a virtual incubator and community for women entrepreneurs that focuses on projects created by women and aimed at a female audience. Initiates programs and events to support women's entrepreneurship.
Awards and achievements
The OpenDuma project was included in the list of the best e-government projects according to
Nonprofit Organization Candidate
Organization: Regional public institution for organizing voluntary social assistance to victims of emergency situations “Civil Corps”
Area of activity: Charity, volunteering and volunteerism, civic education and patriotic education
I was born in the city of Yekaterinburg, grew up in Novosibirsk. In 2000, she moved to Moscow to enter the Faculty of Journalism at Moscow State University. In 2005 she graduated from the University with honors. As a journalist, she started with regional broadcasting projects in Yekaterinburg, then moved to work in the central media as a producer of radio and television programs. From 2001 to 2003 - parliamentary correspondent in the State Duma. Until 2006, she worked at the small aviation airport near Moscow, where she rose from press secretary to director of the development department. Since 2009, I began to engage in Internet business and develop entrepreneurial technological and social projects.
I believe in the technological future of our country, therefore I support new technologies in the field of mass notification of the population in emergency situations and emergency response. I am engaged in searching for and supporting competitions for children's projects aimed at creating new devices and applications in the field of radiation safety and emergency forecasting.
In 2010, she participated in helping victims of fires in Moscow and in developing recommendations for the coordination of civil projects and emergency services during fires in large cities. After Krymsk, where I was the coordinator of the Good Volunteer Camp, I organized the Civil Corps emergency volunteer movement. In 2012, Civil Corps volunteers eliminated the consequences of emergencies in Dagestan and fires in Siberia. In 2013, they took part in eliminating the consequences of floods in the Far East.
In 2011, she was a candidate for the State Duma of the Russian Federation from the Novosibirsk region. Since 2013, I have been a member of the working group of the State Duma of the Russian Federation on the law on volunteers. Since 2014, I have been an expert on the Security Committee of the Public Chamber of Moscow.
In 2012, when the flood happened in Krymsk, I came there as an entrepreneur and volunteer, and left as a civil activist and creator of a volunteer movement. My main task for today is to develop in the people around me a desire to help others, especially women and children.
I unacceptably often come across stories of an unsafe urban environment: my friend was recently beaten in his apartment in Moscow, and not a single neighbor opened the door for him, who was wounded, and the surveillance cameras in the building were not working. My uncle left home in Novosibirsk and disappeared. A few days later, my uncle was found not by the Ministry of Internal Affairs, but by a search and rescue team, when we had practically buried him. In front of me they tried to steal a 6-year-old child on the street. Therefore, I decided to apply my entrepreneurial experience in the technological field to develop the volunteer movement and safety programs within the framework of the Civil Corps Regional Educational Institution and the City without Danger initiative.
The main emphasis in this program is the development of technologies and volunteering in the field of security, promotion and implementation of training programs for correct behavior during emergencies in the urban environment (including children's programs dedicated to the urban environment), reducing the vulnerability of the population during emergencies, etc.
Also, as part of the “City Without Danger,” we are engaged in targeted assistance to victims of domestic violence, uniting all existing rehabilitation centers and hotlines into a single initiative, and promoting a bill to combat domestic violence.
I believe that any words I say will say much less than my experience in the category in which I am running for election to the Public Chamber.
Applications
152.5 Kb, doc format (to view, you must install MS Office) (download)
Links
- collection and transportation of humanitarian aid
- providing assistance to victims of natural disasters, accidents and catastrophes
- training citizens on emergency behavior rules
- support for new developments and technologies in the field of prevention, information and response
- assistance to children affected by emergencies
Regional public institution for organizing voluntary social assistance to victims of emergency situations “Civil Corps”
Regional public institution for organizing voluntary social assistance to victims of emergency situations "Civil Corps" is a public association of volunteers whose goal is to provide material, psychological and other assistance, as well as eliminate the consequences of natural and man-made emergencies, reduce the vulnerability of the population in emergency situations and support for programs for the safety of children and women in cities.
What volunteers of the Regional Educational Institution "Civil Corps" do:
Civil Corps in Questions and Answers.
1.What does the Civil Corps do?
The Civil Corps provides assistance to citizens affected by emergencies, both local and global. By victims we mean people who have lost their home and property as a result of a natural disaster or fire.
2. So you are duplicating the Ministry of Emergency Situations?
No, the Civil Corps is not a rescue unit. In order to conduct rescue activities, specially trained people, sophisticated equipment and a license are required. We are engaged in social assistance to those people whose lives have already been saved, but they do not have the most necessary things to live on. Any caring person can be trained to do this kind of work in a short time.
3.How do you help the victims?
There are three types of standard assistance that we provided, for example, to flood victims in the Amur region. This is assistance with a week's food supply, a hygiene kit and a set of bedding. As a rule, all victims need this. In addition, we satisfy the individual life needs of victims - for medicines, special and baby food, and care items. The victim also needs psychological help and advice on his further actions - where to go for the restoration of documents, where to get a certificate about the fire, who to turn to for social assistance, what kind of government assistance he has the right to count on.
4.But emergency situations are rare!
Unfortunately, it is not. Emergencies in Russia occur several times a day. After all, an ordinary fire is also an emergency situation, during which people suffer no less than, say, in Krymsk. In the first three weeks of 2013, 2,843 fires occurred in Russia (this does not include small fires to which firefighters responded), 245 people died, and firefighters rescued another 1,224 people from the fire. What will be the fate of those rescued and will they receive sufficient help? That's the question.
As for large-scale emergencies, they are not rare. In Russia, not a month goes by without an emergency happening, during which a large number of people lose their property and are left without the most necessary things.
5. But should the state help the victims?
State assistance in local emergencies like a fire is regulated by regional legislation. For example, in the Sverdlovsk region, victims who have completely lost their home can only count on 1,000 rubles per family, plus 500 rubles per family member, but not more than 10 thousand rubles per family. Such assistance, of course, is absolutely insufficient. In other regions the situation is little different and not always for the better. During large-scale emergencies, such as flooding in the Far East, the state faces a colossal burden of rescuing people and restoring infrastructure. In such a situation, in all civilized countries, public structures are included in the process of providing assistance.
6. How can you understand that this person is a victim and not a fraudster?
In order to identify victims and cut off false victims, we work on an identifying, rather than a declarative, principle. To do this, the assessment and coordination team identifies people living in the affected structure, interviews them and either immediately provides the necessary assistance or delivers it later. It does not matter whether the person was registered in the burned house. It is enough that he lived there and lost property as a result of an emergency.
7.Who works in the Civil Corps?
Initially, the Civil Corps was a social movement that united caring people who wanted to help their neighbors. However, in order to increase the efficiency and efficiency of work, it was decided to reorganize the Corps into a public institution, which will have a permanent composition of professionals in the field of emergency management, as well as a volunteer composition of citizens trained during seminars and practice.
24-hour duty to provide assistance during local emergencies is absolutely necessary for the practical training of the volunteer. So that if a person finds himself in an emergency zone on the scale of the Derbent disaster, he is psychologically and practically ready to carry out tasks. Unfortunately, 99 percent of people in Russia have no idea what the main work in emergency situations actually is.
8. At whose expense is the Civil Corps financed?
We do not seek financial assistance from the state. We count on the help of foundations, corporations and ordinary people.
9. Where is the guarantee that the Civil Corps will not waste money?
All receipts and expenses of the Corps, including the smallest ones, will be published on its website. As part of its cost reduction policy, all goods and services will be purchased by the Corps at the lowest possible price.
- Tell us how you got into the technology business.
— I always knew that I was a humanitarian. I really liked journalism, and only over time I realized that I was a more talented manager than a journalist. At the age of 13 I sold my first project. It was a school newspaper that was bought by a serious publishing house. In 2000, I entered the Faculty of Cybernetic Journalism at Moscow State University. This was the beginning of my story in the technology business. Then I found myself in the very first group that made the first international exchange, the group that first started talking about mobile television. And the so-called creators, the parents of the Internet segment in Russia, were my teachers - Lebedev, Nosik, etc. And I really wanted to understand in class why the hell they teach us how to write on the Internet, but they don’t teach us how to create Internet companies! The first technology site I made was a facilitator site - a trading platform connecting Western and Russian companies. The project turned out to be successful. The Chamber of Commerce and Industry was ready to buy the site from me, but we decided not to sell, starting to cooperate with the Koreans, who were very interested in their presence in the Russian segment of the Internet. Therefore, the project was eventually closed, because in today’s realities, an intermediary is no longer needed to find a partner on the Internet.
- Tell us about successful projects that you are proud of.
I'm proud of many of the projects I've done. For example, while still at the university, together with faculty members, an animation studio was created that produced content for mobile television. We are the only ones in Russia, and I hope we will remain the only ones for the rest of our lives, who received a prize at the Cannes Short Movie Awards for the best work of mobile content. We correctly calculated that the content should be wordless, understandable through actions, so that it does not need to be translated into different languages. And now Video Snack sells content to 12 countries. Today it continues to work as a content base, as a localizer: it takes content, localizes it, makes it sane and sells it.
You can remember a very wonderful project that we did for the operating system of Nokia phones. We sold it to a large European operator.
There are also a large number of unsuccessful projects, because I am one of those people who believe that ideas need to be tested empirically. Therefore, we have had a number of unsuccessful projects, but this mainly applies to off-line projects. For example, the topic of e-government, which I am working on now, began three years ago, when there was no crowdsourcing and crowdfunding, it began with the idea of making the Duma 2.0 project. I then said that it was necessary to discuss laws, introduce amendments, and if a large number of people introduced amendments to the law, then it should be passed to the Duma. But the project did not take off then because people did not believe in its reality. It was simply too early for such a project. Now it is absolutely timely. But then it was a certain fail, which helped me understand that I was running ahead of the locomotive, and this should not be done. Because if you run ahead of a steam locomotive, then it’s like you’re cutting a clearing in the forest, but you don’t even get firewood. Then others come to this clearing and settle down normally.
- What are the most common mistakes made by our Ukrainian and Russian entrepreneurs?
The Ukrainian market is very small and more global because the amount of money is less and the projects are mainly focused on business development outside of Ukraine. Therefore, sales offices are very well developed, the understanding of the target audience is very well developed and, in principle, from the point of view of the internal content of projects, Ukrainian projects are in trend. Few new trends are created in Ukraine, simply because the market is small, so it is easier to repeat a model that already exists and it begins to develop faster globally. On the Russian market, the main mistake was the desire to just copy, without thinking about whether it would work in the market. That's why a lot of things failed. The second mistake was more of an investor one - investing money in all sorts of crap, developing something that did not make sense to develop. And the most important thing globally is that people with ideas don’t know the market at all, they don’t know that analogues exist, and most importantly, they don’t know the mistakes that have already been made before them. This seems like total stupidity to me. If you start doing something, then first do research: who has already done it with what result.
- You have a Startup Women project. Why did you decide to separate it into a separate project?
Because women are the main consumer audience of the network. Due to the fact that the economy is very volatile, men are withdrawing assets from the economy, and women are bringing them in. We analyzed the 2008 trend and, based on the analytics, launched this experiment. The entire market criticized us for talking about female founders. Therefore, we launched the project not only from the point of view of a female founder, but also from the point of view of women-oriented in general, that is, oriented towards women. It was impossible not to highlight this project separately, since women have unique behavior online. They may have several entry points, several favorite projects. For example, in the women's consumer market, the Lamoda and BuyVIP projects are not competitors, because a woman can buy dresses often and do it on different platforms. A man is more targeted, he uses one entry point - he enters auto.ru and then goes to auto.ru. He is not interested in other resources.
- Please tell us about the Open Projects Foundation. What are the entry conditions?
The fund works in two directions. The first direction is the grant model, which I don’t really like, and we are now discussing the possibility of replacing it with an interest-free loan that will be given to subsidized projects, that is, social services. There are a large number of social projects that can grow into something over time. Like a crowdfunding platform made by Vladlena Taraskina (head of Rusini.org). This site will eventually be able to earn interest, but for now it is a subsidized project. In order to enter the fund, you must have a prototype of the project. If there is no prototype yet, then this is the entrance to the Startup Women Community, where we are currently doing three main courses: financial literacy for women, business literacy - the correct setting of tasks and goals of the project, drawing up a business plan and the third course - finding partners. All three of these things are covered in Startup Women itself, and the fund is already investing in what can be seen and touched.
- Copycat vs Disruptive in new markets, what’s good and what’s bad?
It is impossible to do any Disruptive, if you didn't Copycat . Everyone must first understand how and what works, and then come up with something of their own. There are very few geniuses who create something new out of the blue.
- Can you give a forecast of the state of the industry, say, in 5 years?
After five - no. Because I believe that the industry in general will die, it will go into a state where money will be invested by people with free capital from the trade sector. And this will lead to the creation of projects that can quickly monetize, and, most likely, these will be mobile rather than Internet projects. And the Internet as such will die quietly and peacefully. Here, in my opinion, only the analytics sector will remain: social profiles, recommendations, data sales, etc. But this will no longer be the consumer business that it is now. And by the way, I have already bet big money that the sector will die in 5 years. Now he simply has no choice ☺
Alya Gorodetskaya
We also recommend
Loading...